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2008 Incentive ProgramProgram Elements Breakdown
Agenda
Theme Development
Program Announcement
Store Manager Communications
Program Award Selection
Program Award Fulfillment
Theme Development
3
Example Theme Logos
Developing a theme with complementary visual design is a critical element to a successful incentive program. It fosters credibility and serves as a constant reminder to the participants.
Program Announcement
4
Announcement Piece Example
The announcement piece covers the program rules, awards, terms and conditions. This document serves as an “all-in-one” reference of the entire program for all participants.
Store Manager Communications
5
Announcement Kit ExamplesAn Announcement Kit will be mailed to each Store Manager. The Kit Contains:
Letter of Instruction
Supply of Announcement Catalogs
One Program Poster
First month’s supply of STAR Award Coupons
Program FAQ
Each month thereafter, the Store Manager receives a kit containing a new poster and that month’s STAR Coupons.
Awards
6
Award Examples
The program will consist of eight different award “tiers,” ranging from $25 to $500 per award in value.
2008 Incentive ProgramProgram Elements Breakdown