Our Solution to Food Security in Urban Slums:..

29/04/2013

• At Fast & Good we focus on everybody living in the Slums: unemployed workers, women, children, including the Chinese phenomenon of migrant workers and college graduates with low income (Yizu “ant tribes” in Chinese).

Who we are and What we want

• We reduce the distance from the finished food to end customers: eliminating the middle man, since we distribute / transform, and deliver to end consumer.

• “Fast & Good ( 快乐好 )” with our trolleys, is the solution to this paradox: We get food that is being wasted to those who need it.

The paradox our World faces: Food Hunger & Insecurity whilst there’s Food Waste

Our Value Chain: no Food waste

Supermarket

Hotel Farm

Restaurant

Trolleys

Customers

Dietitian Scientist

Warehouse

Impossible is just a word that people use to discourage people. But remember, if you break up ‘impossible’, it says, ‘im possible’. – Audrey Hepburn

Collection of Unsold or about to expire Food from various sources

Food conveniently stored at a proper temperature

Tests fulfilled by scientists to assure edible food and its proportion in a healthy diet

Ready to eat or Easy to prepare food is delivered and sold in the Slums

Any wasted food from our processes or the clients is resold to our Farm partners

Our Business Model is sustented by eight pillars…

Impossible is just a word that people use to discourage people. But remember, if you break up ‘impossible’, it says, ‘im possible’. – Audrey Hepburn

Our Location & Potential market

Our Beijing Location Pilot

Warehouse location

• 1 ≈ 200

• Y1: Our 20 ≈ 2,000

• Y3: Our 40 ≈ 6,200

Example of our Trolley Location in the Beijing Slums

Impossible is just a word that people use to discourage people. But remember, if you break up ‘impossible’, it says, ‘im possible’. – Audrey Hepburn

A Sustainable Social Enterprise

• Maximum Raw Materials

cost: 2.89 RMB / meal.

• Cost of Goods Sold ≈ 3

RMB / meal.

• Selling price: 4.5 RMB /

meal.

• Estimated Slum Jobs

created during Y1 of 65

employees increasing to

104 employees on Y3.

Estimation!

Impossible is just a word that people use to discourage people. But remember, if you break up ‘impossible’, it says, ‘im possible’. – Audrey Hepburn

Team Members & Initial Funding

• Aoran: Chinese student

with Dual Bachelor degrees

in International Economics

& Trade and French.

Volunteered at Beijing

Xingxingyu Institution of

Autism Research.

• Haitao: Chinese student

with Double degree of BSc

in Finance and BA in

French. Worked for Prop

Roots a grassroot NGO.

• Vincent: Chinese student

with Bachelor in Spanish,

minor in Accounting. Field

research about agricultural

cooperative mode in

Shandong, China

• Angel: Spanish student

Bachelor in Business

Administration &

Management. Volunteered

in Nepal and Philippines.

I don’t know where the limit is, but I know where it’s not – Josef Ajram

This is just the beginning… A future with Food Security in Urban Slums

After our pilot in Beijing we will expand throughout all Chinese Urban Slums.

In 2016 we will Research & expand to the rest of Asia.

In 2018 we will continue our Research & Implementation in Central / Latin–America and Africa.

In 2020 we expect to enter Mature markets.