the age of customer-driven innovation the age of customer-driven innovation. a worldwide tour around...
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CONNECT SHARELEARN
INNOVATE
The age of Customer-Driven InnovationA worldwide tour around top trend initiatives in retail banking
Lukas DzuroskaCountry Manager Nordics, Poland and [email protected]
Distribution & Marketing Innovation (Portal & Awards)in Retail Financial Services
Categories:Customer ExperiencePhysical DistributionDigital DistributionCustomer Analytics & Big DataDigital MarketingSustainable Business
Special AwardsBest New Product or ServiceMost Promising IdeaMost Disruptive InnovationGlobal Innovator
The 2015 Awards in numbers
500Innovations
60Nominees
212Institutions
61Countries
10Categories
10 Winners
Online Votes Efma Board members and banking executives
6,000 28
Criteria
UniversalityOriginality Impact
Efma members
Efma members visiting the website (50% of the final rating) and an Innovation Awards Committee composed of Efma Board members and banking executives from all over the world (the remaining 50%) have
voted
1. NominationEfma committee
A selection of nominees has been identified by an Efma Committee after the submission deadline
(September, 7th)
Efma judges
The judges have been evaluate the innovations and rate them on a scale from 1 to 10 taking three criteria into account
2. Vote
+50%
50%
The Awards process
The Awards process – the judges
….a big thanks to all of you!
The Innovation Participation Index
17
23
25
33
29
32
32
33
10839
46
100
203
141
134
58
55
54
51
46
46
33
2524224
18
18
64
How we calculate the index
EfmaInnovation
Index
#Number of innovations
#Number of nominations
x3
#Number of awards won
x5
10. DATA MONETIZATIONWhen all revenue streams slow down, you may still have an ace in the hole
10. DATA MONETIZATIONWhen all revenue streams slow down, you may still have an ace in the hole
CBA I DAILY IQ CITI I CO-BRANDED OFFERS
NEDBANK
MARKET EDGE
9. SOCIAL VALUE CHAINCrowded “to do” list? Let customers do some work for you …
9. SOCIAL VALUE CHAINCrowded “to do” list? Let customers do some work for you …
BBVA BANCOMER I INNOVACHALLENGE MX CBA I SUPPORT COMMUNITY
WIDIBA
BANK CO-CREATION
8. ROBOTFORCEWhen employee proactivity will be just a matter of batteries
8. ROBOTFORCEWhen employee proactivity will be just a matter of batteries
BANK OF TOKYO MITSUBISHI UFJ I NAO ICICI I MACRO
UBS
FUTURISTIC ADVISORY
7. BANKING OF THINGSCustomers were missing banks so much that soon you'll find pieces of banks everywhere
7. BANKING OF THINGSCustomers were missing banks so much that soon you'll find pieces of banks everywhere
US BANK I ORBneXt BRADESCO I CONNECTED CAR
ASB
CLEVER KASH
6. INTERMEDIATE EVERYTHING"Banks will never sell pizza", or at least it’s what they said
6. INTERMEDIATE EVERYTHING"Banks will never sell pizza", or at least it’s what they said
SANTANDER/ CAIXABANK I YAAP CBA I YOUR CONCIERGE
ALFA BANK
SENSE
5. DISTRIBUTED PAYMENTSYou need new excuses to show off your expensive leather wallets
LLOYDS I APPLE WATCH APP RBC I HEARTBEAT BRACELET
5. DISTRIBUTED PAYMENTSYou need new excuses to show off your expensive leather wallets
LA CAIXA
CONTACTLESS BRACELETS
4. THE TALKING TRANSACTIONSYou can say goodbye to the good old times of wild shopping
4. THE TALKING TRANSACTIONSYou can say goodbye to the good old times of wild shopping
MOVEN
IMPULSE SAVINGS
CBA I TABLET APP AXIS BANK I LIME
3. SMALL BUSINESS IS BACK!You can paint black stripes on a white horse, but still you won't get a zebra
3. SMALL BUSINESS IS BACK!You can paint black stripes on a white horse, but still you won't get a zebra
DBS I BUSINESS CLASS SANTANDER UK I FUNDING CIRCLE
DENIZBANK
KUMSAL
2. DIALOGUE AT YOUR FINGERTIPSCalls from mothers-in-law won’t be the biggest RMs’ nightmare anymore
2. DIALOGUE AT YOUR FINGERTIPSCalls from mothers-in-law won’t be the biggest RMs’ nightmare anymore
DENIZBANK I CONTACT FAST USAA I VIRTUAL ASSISTANT
STANDARD BANK
ALWAYS ON
THE RISE OF DIGITAL CUSTOMER PLATFORMSThe last proof that one-size-fits-all applies only to ties
1. THE RISE OF DIGITAL CUSTOMER PLATFORMSThe last proof that one-size-fits-all applies only to ties
BNPP I PROFESSIONELS PLATFORM OCBC I FRANK
IDEA BANK
CLOUD, HUB, ATM
Efma-Accenture Innovation Award 2015Winners and worth mentioning innovations
www.efma.com/innovations
Thanks for your attention
Lukas Dzuroska, Country manager Baltics, Nordics, Poland, Turkey