the amazing deal getting tripler - amazon s3amazing+deal+ge… · studying some of mcdonalds best...

The Amazing

Deal Getting

TRIPLER

How To Create An Instantly Unfair Advantage &

Unleash The Only Real Estate Investing Strategy

100% GUARANTEED To TRIPLE Your Chances Of

Getting Every Offer You Make Accepted

By Rob Swanson | http://www.reiEducationProducts.com

Copyright © 2011, Rob Swanson Training Systems, all rights reserved.

http://www.reieducationproducts.com/

The Amazing Deal Getting Tripler

Copyright © 2011 Rob Swanson Training Systems, all rights reserved. http://www.reiEducationProducts.com

DISCLAIMER

This publication is indented to provide accurate and authoritative information

with regard to the subject matter covered. The Amazing Deal Getting Tripler is

not legal advice and nothing herein should be taken as legal, tax or any

professional advice.

Neither the publisher, trainers, employees, owners, contractors, distributors,

affiliates, nor anyone associated with this publication and/or presentation are

offering legal, tax nor any professional advice or advice requiring a license. You

must seek the professional council of your legal and/or tax advisor and/or the

professional services of someone duly licensed to provide such advice.

This information product is intended for instructional purposes only. Every effort

has been made to reflect the applicable laws as of the date of the publication of

this book. However, this is a dynamic field of endeavor in which new laws are

enacted; old laws are revised and/or reinterpreted on a continuing basis and

where statutes, rulings and case laws are constantly changing.

Purchasers are advised to proceed with the techniques described herein with

caution. The author, printers, licensees nor distributors make no warrantees,

express or implied about the merchantability or fitness for any particular use of

this product.

All rights are reserved under State and Federal Copyright Law. No part of this

product may be reprinted, reproduced, paraphrased or quoted in whole or in part

by any means without the express written permission of the publisher and

author.



Ok let’s go.

Hey it’s Rob Swanson here and I’ve got some pretty exciting news.

Are you ready?

What you’re holding in your hands right now is a real estate investing SPECIAL

REPORT unlike anything you’ve ever seen, heard or read before.

The truth is I’ve been a real estate investor for over 10+ years and I have never

known of anyone to teach the strategy I’m about to share with you. I’ve never

seen, heard or read about it even being hinted at.

Not once.

Now, I’m sure that you’ve heard of the strategy of making multiple offers to a

seller like a low-ball cash offer, a terms offer with a little cash and maybe even an

offer where the seller finances the entire purchase. That strategy works very well

in the right situation. If it’s not the right situation it doesn’t work at all.

Well, this isn’t “that” strategy. But you are going to see that this uses many of the

same triggers that help sellers make the decision to accept your offers. No one

talks about what you are about to learn. Maybe because too many people always

keep their best deal getting tactics tightly sealed under lock and key only for their

most inner circle of friends. I’m opening the vault here today.

In fact, I know many of the biggest names in the real estate investing world, many

of them are my friends. And, as a result of hanging out for coffee, over dinner



with our wives or on vacation with our families I’ve shared this strategy with a

few select people on a couple of occasions.

Let me just tell you that as I’ve shared the strategy you’re about to learn, the jaw

dropping, eyes wide open response I’ve gotten from each and every one of them

them, some of the brightest and most successful real estate investors in the

country, has lead me to create this report.

Ok, the honest truth is I didn’t make this strategy up. And, I can’t completely take

credit for inventing it, although I discovered and have certainly perfected its use

over the past few years.

I actually have to give some (truthfully most) credit to one of the largest real

estate investing corporations in the world – McDonalds. Yes, it was my work

studying some of McDonald’s best real estate investing tactics that lead me to

discovering and then applying this strategy to my own real estate investing

business.

It was studying McDonalds, whom I’m sure you will have to agree with me knows

a thing or two about investing in real estate, that got me to understand not only

the “theory” of controlling your real estate investing environment to help you get

what you want, but also helped me understand how doing so leverages your

success and ultimately helps others get what they want.

I had some rules when I shared this in the past. Rule #1 was my friends were only

allowed to use this tactic in their own real estate investing business. I held them

to a strict oath of confidence not to share this with anyone.



That’s in part why you’ve never heard this before. And, Rule #2 was you can’t

share this with anyone. I know, I know that’s pretty much the same as part ‘b’ of

the first rule but I made it a big deal with them.

I’m making it a big deal with you too.

The technique you’re about to learn is powerful. Protect it. This isn’t a strategy

that you want to sit down for coffee or go to your local real estate investor club

meeting and flap your lips about. When you use this technique, you will get

results, you will get more deals and other investors in your area will take notice.

My point is you don’t have to “brag” about what you’re learning here. Your

actions and your results will speak for themselves. The fact that you come out of

nowhere and have the best deals time and time again will elevate you to the top

of the elite of real estate investors in your area.

So, with all of that, I now know that if the smartest and most successful real

estate investors in the country are blown away by this technique then the reality

is that everyone, including you, no matter whether you’re a brand new newbie

and have never done a deal or are an experienced expert with hundreds of deals

under your belt will get tremendous value from reading this report.

While new to most, this strategy is something that I have simply become

accustomed to in my real estate investing business. It’s a strategy I have used for

over 10 years and I’m excited to finally share it with you.

Let’s get some basic understandings out on the table right up front. The Amazing

Deal Getting Tripler is designed to be used on distressed properties with



motivated sellers. That’s how I use it in my real estate investing business and it’s

how you’ll most likely use it too.

That being said, there is nothing to stop you from taking the strategies and the

techniques you learn in this report and applying them to any real estate you want

to buy.

It’s important to remember this: When you make an offer to purchase real estate,

the seller is only going to accept your offer if and when they feel that your offer is

good, fair and will help them solve a problem in their life, i.e. selling their

property.

Remember that as you read this special report, you are going to learn exactly how

to triple the odds of you getting your offers accepted and for every seller that

accepts your offer, low-ball or not, they are accepting because you are solving

their problem.

I mention this to you here because some people reading this report might call

these techniques “aggressive”. That’s ok with me because they work and every

offer I have ever made that has been accepted solved someone else’s real estate

problem.

Don’t abuse the power you are about to discover.

Now let me offer you a WARNING. You can’t stop by just reading this report

today and expect it to change your results or get you any results for that matter.

Reading, learning and knowing this information will not help you. You have to

take action and implement this technique.



You have to put the information contained in this report to work and if you do I

am confident that you are going to see results and those results are likely to

amaze you.

The reality is this.

After you read this report, you are going to possess knowledge that will transform

your real estate investing business. Not because I say so, but because knowledge

is power and this power contained in this special report is a game changer for the

few that will apply the information, techniques and strategy revealed over the

next few pages.

This report isn’t long.

It doesn’t have to be.

In fact, in my real estate investing business, I’ve come to understand that when I

keep things simple I keep things running that much smoother and easier in every

area of my whole business.

I think that many times people “overcomplicate” their business for a variety of

reasons.

First, I believe that a simple lack of knowledge about “what do to” when you wake

up in the morning leads you to constantly be in scramble mode.

The knowledge of knowing what to do provides comfort, peace and the

confidence for you to say to yourself – “Self, I know what to do today to guide my

real estate investing business to help make me money.”



The truth is most real estate investors can never say that. That’s too bad.

I can almost remember the day that I made that transition in my business. I was

not much different that you before. I didn’t know what to do to drive my

business forward so I felt stuck.

Reading this report is going to help you get focused and learn what you need to

do and one of the most powerful strategies I have ever used to do it.

Second, I unfortunately believe that all too often the real estate investors that

you go to for education unknowingly (in most cases and knowingly in others)

complicate this business for you.

And, there are a couple of reasons I believe this is true.

The first, when the business of real estate investing is complicated for you by your

real estate investing educator by accident, it is often just a lack of clarity or ability

on behalf of the educator to make the business simple. Just because someone

teaches people, doesn’t mean that they’re skilled in making the business of real

estate investing simple.

The second reason I believe this business get’s complicated by real estate

investing educators, which is the “on purpose” reason is that keeping a

complicated business complicated keeps people buying more and more products,

courses and coaching.



To me that’s not fair. Sure the business of real estate investing is complicated.

Sure people learn in many different ways so trying to create a one trick pony for

everyone doesn’t always work.

But, I also believe that going around and around in circles and complicating the

strategy and showing every possible technique rather than just teaching and

sharing the best techniques only ends up doing you big a disservice.

That’s why this report is short.

I don’t need to make it complicated and I don’t need to try and confuse you with

a lot of extra junk.

The technique itself is simple.

Sure, I suppose I could try and spice it up with extra stuff but is that what you

need? I don’t think so.

So, I don’t want to try to impress you with a massive strategy full of “if’s and

then’s”, I just want to give you a strategy that works today as good right now as it

has since the day I began using it.

Simple. Fair enough?

All you need is for me to teach you a technique that I have personally used in my

real estate investing business for many, many years that get’s results. Then, you

just need to follow my guidance and apply it in your business.



In fact, this technique, more than anything else I have ever seen, heard or tried in

over 10 years as a real estate investor will get you more deals, make you more

money and make the top real estate investors in your area “sit up” and take

notice.

Imagine having one simple real estate investing technique that can be

implemented in 24 hours that instantly triples your chances of getting every offer

you make accepted and instantly places you at the top of the game, you’ll be in

the elite crowd, for real estate investors in your area.

Just take a moment and imagine that.

And then, sit back, get comfortable and keep reading every word of this report

because that my friend is exactly what The Amazing Deal Getting Tripler is about

to do for you.

Let’s get started.

As we dive deep into The Amazing Deal Getting Tripler strategy I want you to have

a little background. It’s important for you to understand how this technique was

discovered, how I developed it and why it became such an important part of my

real estate investing business.

I’ve been a real estate investor and a real estate wholesaler for over 10 years. I’ve

flipped hundreds of houses, condos, townhomes and small multi-unit properties.



And, in my early days as a real estate investor I remember walking up in the

morning, swinging my feet to the side of the bed and sitting there thinking “What

do I need to do today?”

That was a tough question not just because I didn’t fully know the answer, but

because at the time I had a young, growing family, a wife that was staying home

with our small kids and the burden of making money fell solely on me…A newly

“self-employed” real estate investor.

Fortunately for me my brain thinks like an engineer, I suppose that’s because I

was and am an engineer. In my “past life” I was (well I still have the license) a civil

engineer and I worked for engineering and construction companies as a senior

project manager.

My point is, in my past life I got paid to think, uncover potential problems and

develop solutions before they became a problem.

So that’s what I started to do in my real estate investing business.

I started asking myself questions.

I needed to know (1) what I needed to do on a daily basis to make money (2) how

I needed to do those things and (3) what others things could I do that would

increase my chances of success.

And yes, all that on top of also considering this.

What things, if I don’t do them, will surely cause failure, prevent me from making

money and ultimately harm my family.



I know you’ve thought about these same things.

Here’s what I realized.

I realized that my success as a real estate investor boiled down to two things.

First I needed deals and second I needed buyers.

Oh come on Rob that’s so obvious anyone can figure that out.

Really?

I’ve coached real estate investors for years, many of my students have gone on to

make hundreds of thousands of dollars in their first year as a real estate investor

and yet, at the same time, some of my students don’t.

Why do you think that is?

I’ll give you the answer. The answer is simply that while they have heard me

teach, preach and pound this idea into them over and over, some just never take

any of the actions I tell them to.

Let me give you some insight. My engineering brain lead me to the reality that if

there are only two real things I needed to be successful and make money (1) deals

and (2) buyers, then I needed fool-proof strategies to get both.

And, I also realized this incredibly important fact. If I had all the best deals in the

world, but no buyers I still wouldn’t make any money.

I need to reverse engineer my solution.



The first thing I needed to do was find buyers, what they wanted to buy, where

they wanted to buy it, how much they were willing to pay, what source of funds

they were going to pay with and a few other key questions I needed to know to

build my buying machine.

Remember, when I got started (and even to this day) I was and am a real estate

wholesaler. I find deals and sell them to rehabbers and landlords that don’t have

the same buying techniques, strategies and systems that I have in my business.

Yes, my business has grown and I’ve gone on to rehab hundreds of properties too

and I put together a $10,000,000 real estate fund to buy, renovate and sell

distressed properties. The truth is, with that much money at my disposal and

frankly, that much money expecting to “do something”, the fact that I needed

exceptional buying systems and the ability to get more deals accepted was a high

priority for me.

But some of that is a little different story so I want to keep us focused on the

matter at hand. Your success, you ability to copy what has worked for over a

decade for me and the system I developed to triple the chances of me getting my

offers accepted.

The secret to my success on the “finding buyers” side of the equation is a strategy

I call Pinpointing.

This single strategy is directly responsible for my ability and my student’s ability to

go into any real estate market (any city) and pinpoint the exact areas of town to

find the best buyers and get the best deals in less than 6 hours.



I’ve done it and flipped houses in 14 different states and my students have done it

successfully all over the country too.

Now, Pinpointing is a powerful technique I teach in detail as part of my Make 15K

A Month Coaching Program and it’s an important part of the success of both my

business and my students businesses although it is a little out of scope of this

Special Report.

SPECIAL TRAINING ON THE PINPOINTING STRATEGY

I do regular trainings to teach The Pinpointing Strategy. Click the link below and

register your seat for my next scheduled training. You don’t want to miss this:

http://reiEducationProducts.com/the-pinpointing-strategy

+++

What I don’t want to do is get off track and take us away (at least in this report)

from the “deal getting” side of this equation. Finish this report, learn my TRIPLER

METHOD and then apply it using The Pinpointing Strategy. So, let’s veer back to

The Amazing Deal Getting Tripler strategy and make sure that I stay focused on

teaching you this powerful technique.

You now know that you need to reverse engineer your buying strategy and that

the two things that are the most important to your success are having buyers and

finding deals, let me ask you a question.

http://reieducationproducts.com/the-pinpointing-strategy



Have you ever found yourself in the middle of a bidding war with 2 or 3 or more

other real estate investors over a great property?

Did you win the deal or did you lose the battle? Did you get the deal or did

someone else win the bidding war and get the property?

If you’ve been a real estate investor for very long you’ve no doubt experienced

this exact situation a time or two. And the truth is, this “process” is a point of

some of the greatest frustration for many real estate investors.

But, it is the foundation of The Amazing Deal Getting Tripler strategy.

Keep reading.

When a distressed property is available for sale as an REO (bank owned), is listed

in the MLS by a disgruntled landlord or probate executor, is for sale by owner or

even listed by a private seller and a bidding war ensues what happens?

To discover The Amazing Deal Getting Tripler strategy, I found myself in this exact

situation time and time again and, like you, I found it frustrating.

But, instead of letting it beat me and throwing up my hands in defeat, I started

thinking. Remember, that’s what I “had to do” in my former life as an engineer,

so I figured I could apply those same skills to win in my real estate investing

business.

I started thinking like the seller. Think about it. The seller of a property is the

person that ultimately makes the decision of whether to accept an offer or not.

They have the power to make the decision to pick your offer over another other.



They have the power to make the decisions that impact your ability to make

money as a real estate investor.

Once I realized who makes all the decisions that impact my business and once I

started to think like a seller it all came to me and The Amazing Deal Getting

Tripler strategy was born.

Here was my next question: What if I could “engineer” and control a bidding war

or even create a “highest and best” bidding scenario on every property that I ever

make an offer on?

What the heck Rob, are you an idiot? That’s what I suppose you might be

thinking right now because just the idea of purposefully creating a bidding war

sounds stupid at first blush doesn’t it?

Well, stick with me because you’re about to see the utter genius in this system

over the next few pages.

I realized that when a seller gets multiple offers on a property they have for sale

that a couple of things happen.

First, the seller starts to feel that there is demand for their property and they start

getting excited. Now, even if this feeling isn’t one of true “excitement” as may be

the case of a non-emotional asset manager selling bank owned property, the

truth of the matter is that when they start to get multiple offers the seller begins

to realize that there is demand for their property and they mentally start

envisioning the property selling. Even if that demand (the multiple offers) are

from real estate investors and at significantly discounted prices.



Stick with me because this will all make sense.

Once a seller (even a supposedly non-emotional asset manager) starts envisioning

the closing, and feels the pressure and the demand for the property, it’s harder

and harder to ignore the demand and let the property continue to sit.

It’s time to sell when the demand is at its peak.

Second, I realized that when a seller starts to get multiple offers on a property

their decision moves from a black and white, yes or no decision to a decision of

“which offer is the best”. This is really big and I believe this is one of the

fundamental reasons why The Amazing Deal Getting Tripler works so well.

Another thing a seller begins to realize when there are multiple offers on a

property is the price range that buyers are willing to pay. If multiple offers come

in all generally on the low end, and all at the same time, the seller begins to

“accept” that even if they don’t like it, they may not get their full asking price.

As I began to realize that sellers have these thoughts and feelings, that these

thoughts and feeling drive a sellers decision and that a sellers decision either

makes me money or doesn’t, it became apparent that I needed to be in much

greater control, I mean I needed to try and impose as much control over the offer

process as I possibly could to help a seller making the decision to accept my offer.

That’s just standard smart practice. Every real estate investors, retail buy and

agent does this. You write your offers in ways designed to try and give you the

greatest “edge” over any other offer on the table.



I began to realize that it really was possible to “engineer” these seller decision

situations to lean heavily in my favor.

There were two situations I had to engineer a solution around so I got more offers

accepted and ended up with more deals.

The first situation I had to deal with was when my offer was the only offer on the

table.

At first look this might sound like the ideal situation but the truth is, when you

begin to consider “how a seller thinks” you quickly realize that a single offer on

the table creates a yes or no decision for the seller rather than a “which offer is

best” decision. Your offer either gets accepted or it doesn’t and those are not

good odds.

The problem with this situation is that there is “no demand”. Sure there is an

offer on the table and the seller has something to consider, but the thought

process of a seller, especially when your offer is a low-ball cash offer significantly

below value is that there are other buyers out there so let’s just wait. Your 50/50

odds of getting your offer accepted in reality drop well below that and your offer

gets rejected more than it gets accepted.

The second situation I had to deal with was where there are multiple offers on a

property and my single offer just got easily lost in the pile. There’s nothing

necessarily special about my offer so it just becomes another offer in a big pile of

paper. I needed something to increase the odds of my offer getting accepted

over the 3 to 5 other buyers in the mix.



Enter, The Amazing Deal Getting Tripler.

The Amazing Deal Getting Tripler solves BOTH of these frustrating problems with

one simple solution.

Here’s how it works:

In dealing with the single offer, a no demand situation and a seller facing a simple

“yes or no” decision, you have to engineer, or create your own demand for the

property. You need to make multiple offers on every property. This creates

demand and gets the seller thinking about YOUR OFFER in the way you want them

to think.

But, you need to do this in a very strategic and formulated way or it won’t work.

When you do it right, you will instantly triple the likelihood of the offer you want

to get accepted actually getting accepted.

Ok, so hold on. Right here you might be thinking. Oh, that’s not honest and I

could never do such a horrible thing and make multiple offers.

Really?

Is it dishonest to make more than one offer on a property? Is the seller ever

forced to accept any one or even multiple offers? -- Of course not.

For me it is a business “structure” and a strategy for setting up and running my

business. And, I discovered this strategy by simply running my business.



What I mean is that as a real estate Wholesaler, I simply run several different

wholesaling companies (you’ll see below that you don’t need “separate” or

multiple companies below) and each company has its own processes, team and

buying objectives – wholesale, buy and hold, fix and flip, etc.

It is perfectly legal to own more than one company and it is even perfectly legal to

have more than one “division” of one of your existing companies (you’ll

understand more of the details in just a few minutes as you continue reading).

I guess what I am saying is it is perfectly legal for you and one or more of your

companies/divisions to be working with different acquisitions teams, employees,

agents, etc. to all make offers on and buy the best properties available.

This is easier that you think to set up so don’t freak out and think you need to

have multiple companies and all sorts of extra work. It’s easy.

You’re in this business to make money right? As long as what you are doing is

ethical (you’re making an offer that any seller can accept or reject) doesn’t it

make sense to legally, morally and ethically stack the chips in your favor?

Just from a pure numbers strategy, when you make more offers on the best

properties than your competitors do, you statistically are more likely to get more

offers accepted and get more deals.

It’s simple math.

By doing this and by making multiple offers on a single property:



(1) You increase the chances of one of your offers getting accepted and you’ll see

below that you’ll strategically boost the chances of the offer you want accepted

getting accepted

(2) You eliminate the yes and no decision and create a situation that forces the

seller to at least entertain the thought process of “which offer is best” and

(3) You establish the price range that buyers are willing to pay even though it may

be significantly below the asking price and market value.

I’ll talk more about exactly “how” to do this later.

Now let’s consider the situation of when you’re dealing with a seller that has

multiple offers or multiple bids on a property and your offer ends up lost in a big

pile of paper.

Well, the solution here is similar to the one already presented above. Let’s

assume that you are one of 5 real estate investors that have made an offer on a

property. You have a 20% chance of being the offer that gets accepted.

In my opinion those are pretty low odds. Now imagine that instead of 1 of 5, you

were 3 of 7. That’s right; you can instantly boost the chances of your offer being

the offer that gets accepted by making not one offer but three offers.

Your odds of getting your offer accepted just increased from 20% to 43%, but

you’ve just tripled your chances of being the chosen offer by having three offers

in front of the seller rather than just one like everyone else.

Again, there is a very strategic and tactical way to do this so that it works.



At this point I want to dispel a myth that you might be thinking and it’s possible

that this could prevent you from actually ever implementing this strategy.

The myth goes like this: “Rob, but even if I make 3 offers on a property, if my

offers are the lowest and are lower than 1 or 2 of the other offers on the table,

my offers won’t get accepted anyway.”

Wrong.

Here’s why this kind of thinking is wrong.

Yes, it might be true that your offers are still lower than the offers of 1 or 2 of the

other offers on the table. But, what you’ve failed to consider in this equation is

that you are making offers on distressed properties with motivated sellers.

By making 3 offers all in “roughly “ the same price range, you have created

demand and more importantly you established PROOF that your low-ball price is a

price that not just one, but multiple people (all your companies/divisions) are

willing to pay. And, when you are working with separate acquisition teams this is

100% true and it is 100% honest.

Like I said before, there is no reason you can’t run 3 divisions (see below) of your

company say, 1 for wholesaling, 1 for fix and flip and 1 for buy and hold and have

each “division” work with a different acquisitions team.

What this does is it creates doubt in the mind of the seller as to whether the

“higher” offers will actually close.



So, what do they do? The sellers or the sellers’ agents call or email you or your

agents to get the scoop on why the low offer. Sometimes, if they don’t call or

email asking, you or your agents need to be proactive to let them know why your

offer is low.

Think about what is happening here. Multiple buyers (all you through your

multiple agents) are all telling the seller basically the exact same thing and

establishing proof as to why the offers are low.

As important, if not even more important than that, the fact that multiple buyers

have made low ball offers all close, but not exactly the same price begins to set

this price as a “realistic” number in the mind of the seller.

This is what I consider independently perceived “social proof”.

Do you see what you just did?

You gave the seller the ability to reject your two lowest offers and accept your

highest offer (which is the one you’re willing to pay anyway).

And, you gave the seller the ability reject any of the offers that are higher than

your highest offer based on the “social proof” from the three buyers (all you) that

were able to justify the lower price and explain why the odds are pretty high that

the higher offers won’t closing anyway and the seller will be back to square one.

But don’t miss this part of the equation.

The seller could reject all of your offers and go with one of the higher offers that

are on the table. They are never forced to accept any of your offers.



If the seller goes with the higher price and the deal doesn’t close, not only will

they be back to square one, but they will be back to square one without 7 buyers.

This is because their perception is that all of the buyers they have on the table

right now will may move on to other properties and will be gone if the higher

offer can’t or chooses not to close.

Isn’t this the basis for getting deals anyway? A seller has to evaluate all offers on

the table and just because one offers is the “highest” doesn’t mean that it’s the

best.

Are you starting to see how powerful this can be when you implement it right?

When you do it right, you begin to impose some control over the offer acceptance

process.

This is powerful. You’re getting it right? Ok, good.

Let’s start talking about the “how to” and how you can implement The Amazing

Deal Getting Tripler strategy successfully in your own real estate investing

business.

The nuts and bolts of this system are that you will need a couple of things to pull

this off successfully.

First, you are going to need multiple “entity” buyer names in which to make your

offers. You can do this in a variety of ways.



You can register multiple entities if you decide to and have truly separate

companies or, a strategy that I have successfully used is to simply register a

“doing business as” DBA name with your states secretary of state.

This can be done in about 5 minutes and usually costs just a few bucks.

For example, let’s say that your company name is:

ABC Investment Buyers, LLC

You could register a few DBA names such as:

Cash Buyer Capital

Time Investments

XYZ Real Estate

These are just examples.

To make this strategy really work, you are going to register about 6 to 8 DBA

names so that the same 3 are not making offers on every property. You need to

mix it up, keep it random and make it look as natural as possible.

And remember, you don’t need to do this all the time. This is a strategy that you

can pull out of your quiver any time you feel the need to stack the odds in your

favor or you feel like you’re getting beat out on great deals.

The simple fact that you have read this report to this point has given you the

insider’s knowledge and a strategy that no one can ever take away from you.



And, one that you can implement anytime you ever need to get more deals into

your pipeline.

One other thing you can do is you can have someone sign your extra offers for

you with limited signer authorization. This can be your agent, a friend, an

employee or anyone. There’s really nothing you have to set up ahead of time if

you don’t want to, the title company or attorney that closes your deal may ask for

proof that whoever signed the offer was authorized to do so.

This is really just a simple one paragraph document that you can write using MS

Word or anything really that gives some the right to sign for your DBA. I have

done this for years and it works like a charm.

I think of this person sort of as an Acquisitions Manager that works for me. I don’t

need to sign every document in my company. That’s why I give other people

authorization to sign for the company. This is how you can create leverage.

Also, one of the things you’ll want to consider is that it may not be convenient to

get your “proxy” signers to sign every offer. So, one of the things that I teach in

my coaching students is how to create template offers that won’t require a

physical signature with every offer. Particularly any real estate investor that

makes a lot of offers does this in some way shape or form. Sometimes it’s getting

a signature stamp; sometimes it’s a digital image of a signature or sometimes is

just copies of a signature page that’s already filled out.

When you’re getting your offers and template contracts set-up the first time, it’s

just as easy to get a couple of extra proof of funds letters in your DBA names to



include with your offers. If you are using private money, just use a different

private lenders bank account statement with each offer. Mix it up.

Depending on how you decide to handle your earnest money submissions, you

may end up getting checks in the names of your DBA’s too. In some cases I don’t

have checks so I don’t send a copy of an earnest money check with the original

offer and then only follow it up after acceptance or when I’m asked for it.

Usually in this case, they are only asking for the earnest money check from my

highest offer, so the others don’t matter too much. That being said, it is

sometimes beneficial to have checks available in the various company names just

in case but don’t let that stop you from implementing this strategy if you don’t

have it right away.

Now, I am no lawyer or CPA so I want to make sure that you talk to the

professionals that work with you in your business so that you set this up the right

way based on how your existing company is set up. I’m certainly not giving you

any legal or tax advice here.

One thing that I will mention too is that you will possibly run into your attorney or

CPA telling you that there is no need to do this and that it doesn’t make sense to

them. Remember, the reason you are doing this is not for a tax “reason”. The

reason you are doing this is because it will help you get more deals accepted.

Period.



Ok, so with that out of the way. I want you to think of these DBA names sort of

like “divisions” inside your company. Each division is part of your company, but

each division has its own purpose in the big picture.

As an active real estate wholesaler, my company runs several different divisions

and I employ (not on payroll if you’re wondering) several different acquisitions

agents to make as many offers on as many properties as possible. The point here

is that I separate my wholesaling divisions from my fix and flip and buy and hold

companies.

A little side not is that this structure increases my profit margin on every deal I do

by usually around 20% to 30%. It’s a strategy I call Profit Stacking and it’s very,

very profitable. Again, I don’t see anyone talk about or teach this strategy but I

can tell you it has been probably “THE” single most instrumental shift many of my

top coaching students have made in their real estate investing businesses to

stabilize their cash flow and eliminate the feast and famine approach to real

estate investing.

When you make multiple offers on a single property, whether as part of a

multiple bidding situation or not, you are going to follow the same basic

approach.

Here’s what I want you to do. Identify a property that you want to make an offer

on. It doesn’t matter and the truth is at this stage, you probably don’t even know

if you have a multiple offer situation or not. It doesn’t matter.

The way you design and make your offer is all that matters.



Ok, you’re ready to make your first offer.

Let’s make up a situation so I can just show you this in an example. Let’s say you

want to buy 5340 Oak Street and you’ve determined that the maximum you can

pay is $59,000 and let’s say that the seller is asking $72,000.

Your first offer from Cash Buyer Capital is $53,000 on Tuesday morning at

10:30 am.

Your second offer from Time Investments is $50,500 on Tuesday afternoon

at 2:00 pm.

Your third offer from XYZ Real Estate is $58,000 on Wednesday morning at

8:10 am.

Look at what’s happening.

First, you’ve made two offers on Tuesday below, but respectably close to the

price you are willing to pay. In doing so, you’ve created demand and you’ve

established that two separate buyers (both you, but only you know that) believe

that they can only pay in the low to mid $50’s.

This get’s the seller thinking, but at this point, they are in a bit of a sticker shock

because of the two “low-ball” offers.

Then, the next morning, first thing in the morning, you make your third offer

which is much “higher” than the first two, but is still significantly below the

sellers’ asking price.



Think about what this does. Your “low-ball” offer of $58,000 now looks and feels

a lot higher than what was on the table the day before. There is demand, the fact

that the price is probably realistically much lower than the asking price has been

established, there are a couple of low-ball offers and then there is this one offer

that is lower than the asking price but is much higher than anything else.

BAM.

The seller now has a serious decision to make. Which offer should I accept, or

should I reject all of them and risk losing these buyers all together?

Here’s what we’ve done so fare:

We’ve complicated the sellers analysis and made them question their

unrealistic asking price

We’ve introduced additional consideration (things to think about) before

simply rejecting our offer

We’ve created demand and have reframed a more realistic asking price into

the equation using “social proof”

I want you to notice something.

On our third offer, the one that we “expect” the seller to accept, we still didn’t

offer the full amount we are willing to pay.

The reason for that is that in understanding the psychology of the seller, we still

want to be able to “give” something to make the seller feel even better about and

more inclined to accept our offer.



What I’ve presented above is one scenario you can follow to make this work.

I also want to offer you an alternative.

We’ll keep the property the same, but we’ll just adjust the order of the offers. So,

in this alternative case, here’s what you’ll do:

Your first offer from Cash Buyer Capital is $53,000 on Tuesday morning at

10:30 am.

Your second offer from Time Investments is $58,000 on Tuesday afternoon

at 2:00 pm.

Your third offer from XYZ Real Estate is $50,500 on Wednesday morning at

8:10 am.

What’s important to remember is that in both scenarios, you lead with one of

your low-ball offers. The reason for this is if the seller accepts it, then you’ve

gotten a great deal. If they don’t, even if they flat out reject it instantly, that’s ok

because you know that you are about to change and control the situation over

the next 24 hours.

In scenario #1 you lead with the low-ball offer, follow with another low-ball offer

and come “over the top” with a lower, but much higher perceived offer (still

below what you want to pay).

In scenario #2 you lead with the low-ball offer, follow with your low, but

significantly higher offer and then “make it look good” by making your third offer

another low-ball price.



Both scenarios work and you can just play with both of them.

There are too many external factors that go into this for my testing to really give

you a definitive winner.

The fact is both scenarios work and both will get you results. The truth is, even

implementing The Amazing Deal Getting Tripler strategy, not every offer you

make is going to get accepted. But, I can guarantee that if you do it and do in on a

regular basis, you are going to see results and get more deals.

Any time you can follow a simple strategy that triples your chances of getting all

of your offers accepted while at the same time hitting on so many other factors

and pushing so many other buttons that drive a seller’s decision, it’s virtually

impossible not to see results.

All you have to do is take action and start implementing the strategy, which brings

me to actually implementing the strategy.

I suggest that you get a team of 3 or more real estate agents that you work with.

I know, I can almost feel my inbox exploding as I type this from real estate agents

that give me 429 reasons why working with one agent in an exclusive buyer

relationship is going to be better for everyone.

I disagree.

I love the work that agents do for my business and, by implementing The Amazing

Deal Getting Tripler they love working for me. Everyone makes more money.



What I recommend you do is simple “rotate” your agents as to who is going to

make the highest low-ball offer on any particular deal.

Just be fair, get everyone paid on a regular basis and everyone will love you for it.

My team loves working with me because they know that what we do works, it

get’s results and everyone gets paid.

Before we wrap up this special report and before you start implementing The

Amazing Deal Getting Tripler in your business I want to introduce you to

something that has made following this strategy in my business an absolute

breeze.

Years ago when I discovered how powerful this strategy is, I started implementing

it. At first I did it all “by hand” and I helped my agents develop manual systems to

make multiple offers and manage the entire process.

As I saw how well it worked, I began looking for solutions, ways to make it easier,

faster and more profitable to implement.

I was looking for software to do this all for me.

Well, through all of my searching, I couldn’t find anything that did exactly what I

needed it to do. So, when you can find it. Build it.

That’s exactly what I did. I build software that I began using in my own real estate

investing business that automates every step of The Amazing Deal Getting Tripler

strategy. When I say it automates it, I really mean it automates it.



You plug in the campaigns, create the offer schedules and set the prices you want

to offer and the software I built does everything else for you.

It writes your contracts, faxes and emails your offers and tracks everything so you

can simply log in and see everything.

Software 100% Automates The Tripler Method

If you want a simple way to 100% automate The Amazing Deal Getting Tripler

strategy, I want you to go take your FREE Test Drive and then get signed up for an

account with http://www.OfferBlasterPro.com.

I get that doing this all manually can be tough to wrap your head around at first

and might even feel overwhelming.

Make it easy.

http://www.offerblasterpro.com/



Go check out the software that I personally built and use in my real estate

investing business that does it all for you. Make it happen.

The tactics you’ve learned in The Amazing Deal Getting Tripler are powerful, some

may think they are advanced and others might think they are aggressive.

I’m ok with all of those thoughts.

The truth is sellers accept my offers when my offers meet their needs and solve

their problems.

And, I know that if I don’t make offers and make offers that get accepted, I don’t

get paid and my real estate investing business will not make money and neither

will yours.

That is a fact.

So the question I leave you with is this.

What are you going to do with this information?

Are you going to implement it in your real estate investing business and triple the

chances of getting the best deals accepted or are you going to read this; learn the

information and set this special report aside and wonder why you continue to

struggle?

The choice right now is yours.

You have the information to make a big impact in your business and in your

success.



Go do it, you can make it happen.

Now go flip a house,

Rob Swanson

p.s. If this is the first time you’ve gone through The Amazing Deal Getting Tripler

report go back and read it again.

I’ve given you a simple strategy here that you can implement. But, hidden inside

the paragraphs and pages of this special report are nuggets of gold that you will

only discover and realize the full benefit from by reading this report carefully.

Take notes.

p.p.s. And, don’t forget to register for my next training to learn The Pinpointing

Strategy; you can claim your seat here:

http://reiEducationProducts.com/the-pinpointing-strategy

http://reieducationproducts.com/the-pinpointing-strategy

the amazing deal getting tripler - amazon s3amazing+deal+ge… · studying some of mcdonalds best...

Documents