The Apprentice (Season 4) Episode 1 to 7

Presented By: Tauqeer Abbas Sufyan Ali Zain Abid

Amir Shah

Episode 1Task: Teams had to create and promote a workout class

for Bally Total Fitness. The team that generate with the most revenue of profit wins.

Capital Edge project manager: KristiExcel project manager: MarkusReward: Friar's Club lunch with Donald Trump.

Winning team: ExcelTeam's profit: $527Reason for win: Despite a lack of leadership from

Markus, Excel had a better location than Capital Edge and focused their efforts on Bally's existing customers, taking advantage of the captive audience.

Losing team: Capital EdgeTeam's profit: $516Reasons for loss: Kristi's idea for the marketing

flyer was awful. The flyer that came out from the graphic designer had read "Triple XXX Threat", and alluded to pornography that felt like it was a "strip club".

Fired: Melissa Holovach

RESULTS

Episode 2Task: Teams had to create an

advertising campaign for Lamborghini cars.

Capital Edge project manager: Marshawn

Excel project manager: ChrisReward: Hockey with New York

Islanders legends and prospects.

Results Winning team: Capital Edge Reasons for victory: Their campaign was very strong overall and had no significant

weaknesses The Lamborghini executives particularly liked the fact that their

campaign conveyed the message through images and emotion alone, without needing too much text.

They also liked their advertisement, presentation, and the video. Losing team: Excel Reasons for loss: The executive felt the men wasn't as strong than the women by

having the presentation too wordy and felt that Excel had made critical errors by making their marketing materials too verbose.

Grammatical errors were spotted on the team's printed ad posters.

Italian on "Rebirth of Italian Intimidation" had a lowercase "i" on their ad

Fired: Chris Valletta - for his poor leadership quality.

Episode: 3Task: Excel and Capital Edge were both

given space at the Cedar Crest Village Home in Pompton Plains, New Jersey to host a technology expo for the senior citizens. All the equipment was purchased at Best Buy using the allotted Best Buy gift cards

Capital Edge project manager: Rebecca

Excel project manager: RandalReward: Handing out toys to children

at a hospital.

ResultsWinning team: ExcelReason for victory: The men created a lot of buzz

around their expo, and focused on demonstrations that would be easy to follow and would allow the senior citizens to interact with the new technology. Excel scored an average rating of 8.1 from the attendees.

Exemption: Excel voted unanimously to have Randal exempt from firing for Week 4.

Losing team: Capital EdgeReasons for loss: The team was let down badly by

Jennifer W's poor organization and decoration of the event, which looked bare and uninviting. Capital Edge's expo was rated at 7.9 by the attendees.

Fired: Jennifer Wallen - for being the most accountable to her team's failure due to her lacklustre event planning.

Episode: 4Task: Teams had to create a new

promotional character for the Dairy Queen Blizzard Treat.

Capital Edge project manager: Felisha

Excel project manager: ClayReward: Playing baseball with the New

York Mets

Results Winning team: Excel Reasons for victory: The team incorporated both the Dairy

Queen logo and ice cream into their character. The executives felt it should have had a little more in the way of Blizzard Treat-specific features, but the finished product was still far more suitable than Capital Edge's effort.

Exemption: All of Excel voted for Clay to be exempt from firing in week 5 before the reward was announced

Losing team: Capital Edge Reasons for loss: The women team's character was overly

cartoonish and did not advertise the Dairy Queen or Blizzard Treat brand at all.

The executives felt that Capital Edge had misunderstood Dairy Queen's target market, as their target was teenagers and young adults, whereas Capital Edge's character seemed to be aimed at children.

Fired: Toral Mehta - for making an excessive amount of excuses as to why she hadn't stepped up in any regard to the task and being a generally ineffective force in team

Episode: 5Task: The teams had to design a parade

float in order to advertise for the upcoming release of the film Zathura. The winning float would be chosen by the film's director, Jon Favreau, and a Sony Pictures executive.

Capital Edge project manager: Jennifer M.

Excel project manager: BrianReward: A Recording Session with Wyclef

Jean where the men recorded a song called "Rubble Man".

ResultsWinning team: Excel (Brian exempted)Reason for victory: Despite Brian giving an awful

presentation to Favreau and the Sony executive, their float was well-built and made strong use of the Zathura branding, even having an audio clip of the correct pronunciation to ensure that the film's name would be remembered by people who saw the float.

Losing team: Capital EdgeReason for loss: Capital Edge's float was built to a far lower

quality than their rivals' effort, most notably suffering from totally inconsistent scaling and the film's logo being placed too high up. Jennifer M. mispronounced Zathura (calling it "Zenthura") several times during the presentation, which gave the executives a very bad impression of Jennifer's team.

Fired: Kristi Caudell - for being the originator of Capital Edge's unsuccessful concept, and for being too controlling and disrupting the team's dynamic

Episode: 6Task: The team were tasked to promote an

interactive sales event based on a sport the team chooses.

The winning team will be determined as to who generates the highest percentage increase in revenue of sales.

Capital Edge chose golf and Excel chose baseball.

Capital Edge project manager: AllaExcel project manager: JoshReward: Taking a private jet to Montauk for a

fishing trip and seafood dinner on the beach.

ResultsWinning team: Capital Edge (Alla exempt)Reasons for victory: Every member of the team

focused on sales, rather than gimmicks. Capital Edge also created a mini golf course for children, to entertain them while their parents shopped. The result was a 74% increase in sales.

Losing team: ExcelReasons for loss: Excel did not have any sales point.

Josh, James, Mark, and Jennifer M. dropped the ball. They were doing nothing but marketing instead of selling the products. James also wasted time and resources by a batting cage that took up most of the shop floor and didn't leave any room to display the products. The only strong sellers on the team were Brian, Rebecca, and Marshawn. This resulted in Excel making sales drop 34% below average. Excel lost by a 108% margin; at the time this was the worst defeat in the history of The Apprentice.

Fired: All four of them are fired for the largest loss ever in the history of The Apprentice, plus the following reasons:

Josh Shaw - for having a terrible leadership quality

Jennifer Murphy - for not delivering her promises, inability to take responsibility, losing her control, acting disrespectful towards Trump and his advisors plus too many excuses.

James Dillon - for building a batting cage which forced merchandise away from the display

Mark Lamkin - for not selling anything

Episode: 7Project: The teams had to promote a

new class for the Learning Annex. Capital Edge chose Sex in the Workplace and Excel chose Stand Out to Hit the Mark.

Capital Edge project manager: Adam

Excel project manager: Randal (Excel took him back from Capital Edge)

Reward: A shopping spree at Michael Kors.

ResultsWinning team: Excel (Randal exempted)Reasons for victory: Despite the subject not being

exciting, Excel was very optimistic in their presentation which created a lot of positive feedback

Losing team: Capital EdgeReasons for loss: The team had a terrible presentation and Clay

offended the guests by making offensive comments, which ruined the class.

The team was criticized for having no agenda, no flow-ideas, poor presentation, and for being boring.

Fired: Markus Garrison- for having contributed very little throughout the process, for not doing anything in the presentation, and for talking too much while not even having a point.