the architecture of understanding (peter morville at enterprise ux 2015)
TRANSCRIPT
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The Architecture
of Understanding
Peter Morville, Enterprise UX 2015
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The Library of Congress“To further the progress of knowledge and
creativity.”
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FragmentationFragmentation into multiple sites, domains, and identities is a major problem. Users don’t know which site to visit for which purpose.
Findability Users can’t find what they need from the home page, but most users don’t come through the front door. They enter via a web search or a deep link, and are confused by what they find. Even worse, most never use the Library, because its resources aren’t easily findable.
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Web Governance Board
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Nature
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Isle Royale National Park
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Planning
Inspiration
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Planning
PlayingPracticin
g
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“With respect to learning by failure, it’s all fun and games until someone gets a larval cyst in
the brain.”
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“There is a problem in discussing systems only with words. Words and sentences must, by necessity, come only one at a time in linear, logical order. Systems happen all at once. They are connected not just in one direction, but in many directions simultaneously.”
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“It is the responsibility of the
architect to know and
concentrate on the critical
few details and interfaces
that really matter.”
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The design and management
of information systems.
Understanding the nature of information in systems.
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Categories
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Categories are the cornerstones of cognition and culture.
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We use radio buttons when checkboxes or sliders would reveal the truth.
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Connections
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HyperlinksPages
Web
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PathsPlaces
Space
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ConnectionsCategories
Mind
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ConsequencesActions
Time
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“The system always kicks back.”
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If you think information architecture hasn’t changed
since the polar bear, you’re simply not paying attention.
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“Tell me about a day in your life.”
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“How can I know what I think until I see what I say?”
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Culture
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Double-loop learning in organizations (and individuals) is rare.
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The relationship between information and culture.
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“There’s a secret about MRIs
and back pain: the most
common problems physicians
see on MRI and attribute to
back pain – herniated, ruptured,
and bulging discs – are seen
almost as commonly on MRIs of
healthy people without back
pain.”
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“If you want to accelerate
someone’s death, give him
a personal doctor. I don’t
mean provide him with a
bad doctor. Just pay for
him to choose his own.
Any doctor will do.”
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Limits
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Daylighting
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Daylighting
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“Where architects use forms and spaces to design
environments for inhabitation, information architects
use nodes and links to create environments for
understanding.”
Jorge Arango, Architectures (2011)
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Firmitas, Utilitas, Venustas
Vitruvius, De Architectura (15 BC)
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“Each step is a potential place: place
to worship, place to wash, place to
sell, place to sleep, place to die and
be burned.”
Donlyn Lyndon (1962)
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No house should ever be on a hill or on anything. It should be of the hill. Belonging to it.
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Thank You!IA Therefore I Am