the aviation api economy: more than swim and waterfall

www.snowflakesoftware.com


API Economy

• Amazon– AWS revenue was 8% of total revenue

– AWS contributed 71% of total operating income

• Half of Salesforce.com revenue from APIs


• Fast growing business delivering on-premise and cloud-

based aviation data management solutions

• Privately owned with 45 staff

• Offices in

– Southampton, UK (since 2001)

– Washington DC (since 2013)

– Abu Dhabi, UAE (late 2017)


Laminar Data PlatformFirst commercial platform dedicated to managing flight, weather and aeronautical

data to support real-time operational applications


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API Economy

• Amazon– AWS revenue was 8% of total revenue

– AWS contributed 71% of total operating income

• Half of Salesforce.com revenue from APIs


API Economy – Value Chain

Business Assets

Web APIs Developers Apps End Users

Exposable Data and IPR

APIs providing commercial

access to the assets Community of

devs use APIs to build apps

Use backend services via

APIs

Exploit great apps


Laminar Platform Deployment Options

Our Data, We

Run It

Your Data, We

Run It

Your Data, You

Run It

Laminar Data Hub

(Data as a Service)

Laminar Data Private Cloud

(Platform as a Service)

Laminar Data Appliance

(On Premise)

1 2 3


Feedback• New markets

• Open to new ideas


Non-aviation

Feedback

• SOAP? Is that still used?

• XML? You’re kidding right?

• SWIM – what’s that?!

• Where’s the SDK?

• GeoJSON

• Simpler & Faster… Please!


Different Cultures and ValuesAgile Values

• Individuals and interactions over

processes and tools

• Working software over

comprehensive documentation

• Customer collaboration over

contract negotiation

• Responding to change over

following a plan

That is, while there is value in the

items on the right, we value the items

on the left more.

Waterfall Values

• Processes and tools help us avoid

costly mistakes

• Documentation provides

transparency and accountability

• Well defined contracts provide

clear division of responsibility

• Detailed planning optimises the use

of resources


Bridging the Gap• Conference theme – “create the right

culture”

• Drive change– People

– Processes (procurement)

– Technology

• We need to explore – permit failure– Be Agile

– Be open to new ideas

– Allow people to innovate – create the climate