The Daily IowanAdvertising Rates & Information 2018-19

Serving the University of Iowa and the Iowa City community since 1868

Jason Brummond, Publisherjason-brummond@uiowa.edu | 319.335.5788

Renee Manders, Advertising Managerrenee-manders@uiowa.edu | 319.335.5193

Beverly Mrstik, Advertising beverly-mrstik@uiowa.edu | 319.335.5792

Debra Plath, Business Managerdebra-plath@uiowa.edu | 319.335-5786

Juli Krause, Classified/Circulation Managerjuli-krause@uiowa.edu | 319.335.5784

Heidi Owen, Production Managerheidi-owen@uiowa.edu | 319.335.5789

Advertising P 319.335.5790 | F 319.335.6297daily-iowan-ads@uiowa.edu

ClassifiedsP 319.335.5784 | F 319.335.6297daily-iowan-classified@uiowa.edu

CirculationP 319.335.5783daily-iowan-circ@uiowa.edu

Contact Us ••••••••••••

E131 Adler Journalism Bldg. Iowa City, IA 52242

The Daily Iowan | E131 Adler Journalism Building, Iowa City IA 52242 | 319.335.5790 | dailyiowan.com

2018-19Display Advertising Rates and Information

Premium Print Ad Positions

RAT E S/CO LU M N I N C H

Display ads run in the body of the newspaper and are measured and sold in column inches. Ads can be customized to fit a variety of sizes but must be in whole column widths.

1 Column Inch1.55” x 1”

(actual size)

Full Page120 column inches

(6 col. x 20”)

1/4 Page30 column inches

(3 col. x 10”)

1/8 Page15 column inches

(3 col. x 5”)Broadsheet column widths

1 column. . . . . . . . . . 1.55”

2 column . . . . . . . . . 3.25”

3 column . . . . . . . . . 5”

4 column . . . . . . . . . 6.625”

5 column . . . . . . . . . 8.25”

6 column . . . . . . . . . 10”

Local Open Rate. . . . . . . . . . . . . . . . .$15.00University Departmet Rate. . . . . . . .$12.55Student Group Rate. . . . . . . . . . . . . .$10.88National Rate. . . . . . . . . . . . . . . . . . .$16. 1 6

COLORFlat-rate charges for full color are based on the ad size and in addition to space charges

3-30 column inches. . . . . $10031-60 column inches. . . . . $12561-120 column inches. . . . .$150

SHIPPING ADDRESSAttn: Daily Iowan Inserts

Color Web Printers4700 Bowling Street SWCedar Rapids, IA 52404

Day 1. . . . . . Full rate

Day 2. . . . . .40% off

Day 3. . . . . .50% off

Day 4-5. . . . 60% off

F R EQ U E N CY D I S CO U N TSWe offer frequency discounts on subsequent ads that run in the same week to reward our most consistent and loyal advertisers.

Discount is for space charges in

the daily edition only (excludes

premium print advertising,

Pregame, Hawkeye View) and may

not be combined with any other

discounts or specials. Discounts

do not apply to color charges.

P R E- P R I N T E D I N S E RTS• Accepted on Monday, Wednesday & Friday

• Deadline: 10 business days prior to insertion

• Size range: 4” x 6” (min), up to 10.5” x 10.75” (max)

• 5,000 minimum. 8,500 full run.

Effective August 2018

Enhance your marketing message with these premium positions in the daily print editon

Front Page FlagOn top of section front page

with the mastheadLocal/University: $400/dayNational/Political: $600/day

Front Page BannerAcross the bottom

of the section front pageLocal/University: $350/dayNational/Political: $550/day

The New York Times Crossword and Sudoku are a go-to page for readers. Get premium placement

with your ad around either of these games.

Newsstand Racks

Our newsstand rackadvertisements catch the eyes

of thousands of students passing by on a daily basis.Ad placements available on

about 30 of 100 racks.Front Page Banner

10” x 2”

Front PageFlag

3.25” x 2”

Flag and banner ads can appearon any section front:

NewsSports

80 Hours

1/2 Page60 column inches

(6 col. x 10” or 3 col. x 20”)

• • • • • • • • • •

Weekly: $25 per rackMonthly: $75 per rack

IIIIIIIIIIIIIIIIIIIIIIIIIIII IIIIIIIIIIIIIIIIIIIIIIIIIIII

The D

aily Iow

an

(319) 3

35-5783

16” x 10”

The Daily Break Puzzles

$150/day $120/day4 insertions/month

$100/day10 insertions/month

*Includes full color

*Includes full colorFRIDAY SCHEDULE

News/DITV Crossover

8-9am

Morning Drive 9-10am

Flatulent Friday

10am-12pm

News @ Noon 12-1pm

Sports 1-2pm

Hi Day Friday 3-5pm

Thursday Thunder

4-5pm

CIC Radio Program

5-6pm

Variety Show 6-7pm

Bijou Banter 7-8pmSUBMIT AN EVENTWant to see your special event appear here? Email dicalendar@uiowa.edu with details.

bakery hours: mon-thurs | 8am-10pm • friday | 8am-midnightsaturday | 10am-midnight • sunday | 12pm-10pm

14 s clinton stiowa city

319.333.1297icmollys.com

SOLUTION ON PAGE 18

SOLUTION ON PAGE 18

GET $5 OFFYOUR FIRST

ONLINE ORDER

ORDER ON OUR WEBSITEredpepperdeliandgrill.com

ORDER ON THE GOText TIMMY FLYNN to 33733

517 S Riverside Dr, Iowa City319.337.5270

brought to you by

• New Play Festival Reading, Kant in Vegas, 1:30 p.m., 172 Theater Building

• Laura Canelo Cohen, Flute D.M.A. Recital 2, 3:30 p.m., Voxman Recital Hall

• First Friday, UI Stanley Museum of Art, Photographer Barry Phipps, Between Gravity and What Cheer: Iowa, 5-7 p.m., FilmScene, 118 E. College

• New Play Festival, A Kingdom Jack’d, by Scott Bradley, 5:30 & 9 p.m., Theater Building Thayer Theater

• UISG Free Coral Ridge Bus (UI students with IDs), Coralville Transit Night Route, 6:10 p.m., Washington/Clinton; last bus home, 11:49 p.m., Ice Rink South Side

• Horn Studio Spring Recital No. 1, 7:30 p.m., 2451 Voxman

• LOUi Concert, Center for New Music, 7:30 p.m., Voxman Stark Opera Studio

• Tuba/Euphonium Studio Recital, 7:30 p.m., 2400 Voxman

• Undergraduate Dance Event, 8 p.m., Space/Place

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WHAT’S HAPPENING TODAY

The Daily Break

your firstcupcake

1/2 OFF

Expires 8/30/18

DELIVERYAVAILABLE

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28 29 30

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35 36 37 38 39

40 41 42

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Crossword6.75” x 2”

Sudoku3.25” x 3”

spaces above andbelow puzzle

The Daily Iowan | E131 Adler Journalism Building, Iowa City IA 52242 | 319.335.5790 | dailyiowan.com

RAT E O P T I O N SImpressions: CPM (or cost per 1,000 impressions), minimum 20,000. For larger campaigns of 100,000+ impressions, you can choose to deliver impressions evenly over the course of the campaign or as quickly as possible.

Weekly Package: Fixed rate. Guaranteed minimum of 20,000 impressions over the seven-day period.

A D U N I TS/ RAT E S

E M A I L N E W S L E T T E RReach consumers directly in their inbox with the DI's daily headline digest sent to more than 60,0000 registered subscribers. 468 x 60 pixels

$100/day or $300/week

S P O N S O R E D CO N T E N T

AU D I E N C E

Tell your story the way you want to. Sponsored content advertisements can run in print and online.

Contact a sales rep for more details

By placing your ad online with dailyiowan.com, you reach students, their families, Hawkeye sports fans, alumni, faculty and staff.

All placements (except in-story ads) appear on the homepage, all sections and all articles of the website. Ads will rotate and display on desktop, tablet and mobile.

Local/University

$13 CPMor

$260/week

$12 CPMor

$240/week

$13 CPMor

$260/week

Size

728 x 90 px

300 x 250 px(rotate betweentwo positions)

728 x 90 pixels(inserted after

fourth paragraph)

National

$15 CPMor

$300/week

$14 CPMor

$280/week

$15 CPMor

$300/week

TopLeaderboard

Medium Rectangle

In-StoryLeaderboard

dailyiowan.com

· 33,500 students· 14,000 faculty and staff· 11,000 UIHC physicians and staff· 270,000 alumni (one-third live in Iowa)· 164,357 Iowa City metro population

The DI primarily serves the university and Iowa City community:

College students average about $800 per month in discretionary spending on food,

entertainment, clothes and transportation.That’s $26.8 million per month

for Iowa students!

430Kmore than

monthly pageviewsduring the school year

200Kmore than

unique users from thestate of Iowa annually

116Kmore than

unique users from theIowa City area annually

Readership

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TextLinks

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dailyiowan.com

Top Leaderboard

In-Story Leaderboard

Top Leaderboard

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TextLinks

dailyiowan.com

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Top Leaderboard

dailyiowan.com

The Daily Iowan

Desktop/Story Page Desktop/Homepage Mobile/Homepage

2018

2019

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AU G U ST

Print Publication Dates Special Issues & DatesAug. 23

Aug. 31

Sept. 3

Sept. 7

Sept. 14

Sept. 21

Oct. 5

Oct. 12

Oct. 19

Oct. 26

Nov. 2

Nov. 9

Nov. 16

Nov. 19-23

Nov. 23

Nov. 26

Dec. 5

Dec. 17-Jan. 11

Hawkeye View (University Edition). . . . . . . . . . . . . . . .

Pregame (Northern Illinois / FRYFest). . . . . . . . . . . . . .

Labor Day. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Pregame (Iowa State). . . . . . . . . . . . . . . . . . . . . . . . . . .

Pregame (Northern Iowa). . . . . . . . . . . . . . . . . . . . . . . .

Pregame (Wisconsin). . . . . . . . . . . . . . . . . . . . . . . . . . .

Pregame (at Minnesota). . . . . . . . . . . . . . . . . . . . . . . . . .

Pregame (at Indiana). . . . . . . . . . . . . . . . . . . . . . . . . . . .

Pregame (Maryland / Homecoming). . . . . . . . . . . . . . . .

Pregame (at Penn State). . . . . . . . . . . . . . . . . . . . . . . . .

Pregame (at Purdue). . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Pregame (Northwestern). . . . . . . . . . . . . . . . . . . . . . . . .

Pregame (at Illinois). . . . . . . . . . . . . . . . . . . . . . . . . . . .

Thanksgiving Break. . . . . . . . . . . . . . . . . . . . . . . . . .

Pregame (Nebraska/Senior Day). . . . . . . . . . . . . . . . . . .

Holiday Gift Guide. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Holiday Gift Guide. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Winter Break. . . . . . . . . . . . . . . . . . . . . . . . . . . .

Jan. 21

March 18-22

May 10

May 13-June 7

Martin Luther King Jr. Day. . . . . . . . . . . . . . . . . . . . . . .

Spring Break. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Graduation Issue. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

End of Academic Year Break. . . . . . . . . . . . . . . .

June 12

Aug. 5-23

Hawkeye View (University Edition). . . . . . . . . . . . . . . .

End of Summer Semester Break. . . . . . . . . . . . . . . . .

FA L L S E M E ST E R 20 1 8

S P R I N G S E M E ST E R 20 1 9

S U M M E R S E M E ST E R 20 1 9

The Daily Iowan | E131 Adler Journalism Building, Iowa City IA 52242 | 319.335.5790 | dailyiowan.com

Publication dates are in black.

This newspaper may review or reject any copy or illustration

that does not meet its standards of acceptance.

See dailyiowan.com for more information on our advertising

policies and requirements.

A B O U T U SThe Daily Iowan is the independent, nonprofit student newspaper of the University of Iowa and regarded as one of the top college newspapers in the nation.

• Published 40 weeks/year. Monday through Friday during the fall/spring semesters and weekly during the summer session

• Circulation: 8,500

• More than 100 distribution points, including 65 high-visibility spots on campus — residence halls, college buildings, libraries, bus stops, and UIHC & other local hospitals.