The Employee Wellness Program

SITUATION ANALYSIS

14%

PRIMARY RESEARCH

SThe Employee Wellness Program won the Well Workplace Award in 2014Healthiest Employers Award in 2013 and 2014

Healthiest Employees Award from the Milwaukee Business Journal

Involved in the Well City Milwaukee initiative from WELCOA

Gains participation increases every yearIncentives awarded to participants

Most programs are free or low costs to faculty and staff

Employee Wellness Wheel as foundation of program

WParticipation is low

One staff member

Communication with staff and faculty is limited Target audience are hard to reach

OPresident Lovell’s passion and dedication to wellness related topics

Budget

Incorporating new events into wellness schedule

HR and employee wellness partnership

TOther fitness programs on campus Outside gym memberships

TARGET AUDIENCE

GOALSOBJECTIVES:

To increase staff and faculty participation in the Employee Wellness Program by 14 percent by June 2016

To increase employee awareness and knowledge of the Employee Wellness Program by 14 percent within the fiscal

year (June 2015-June 2016)

STRATEGIES & TACTICS

BUDGETObject Quantity Price Total

Flyer Printing·        Color·        Black

300300

$0.04$0.04/cent

$12$12

Self-Guided Programs(includes cost of books, incentives and prize giveaways) 4-5 $800-$1000/ea $5000

Poker Walk(AV expenses and prizes) 1 $400 $400

Health Cooking Series 4 $146/ea $584

Fruit Drop 1 $400 $400

Grow Classes(Advertising) 6 $100/ea $600

EVALUATION

Surveys before and after new events (Survey Monkey)

Media scans and numerical evaluation of each new event

Social media measured by clicks and interactionsInexpensive measurements

Can be used as baseline for next year

QUESTIONS?