the golf bubble

21
THE GOLF BUBBLE Hours of Operation: Mon-Thurs: (11-10) Fri-Sun: (10-11) Location: 2330 Wildwood Road Allison Park, PA 15101 Owner: Corey DiPietro

Upload: saman

Post on 25-Feb-2016

45 views

Category:

Documents


0 download

DESCRIPTION

THE GOLF BUBBLE. Location: 2330 Wildwood Road Allison Park, PA 15101. Hours of Operation: Mon-Thurs: (11-10) Fri-Sun: (10-11). Owner: Corey DiPietro. About The Business. Type Of Business: Mainly Service Some Business Status Of Enterprise: Start-Up Price Ranges: - PowerPoint PPT Presentation

TRANSCRIPT

Page 1: THE GOLF BUBBLE

THE GOLF BUBBLE

Hours of Operation:Mon-Thurs: (11-10)Fri-Sun: (10-11)

Location:2330 Wildwood RoadAllison Park, PA 15101

Owner: Corey DiPietro

Page 2: THE GOLF BUBBLE

About The Business

Type Of Business:Mainly ServiceSome Business

Status Of Enterprise:Start-Up

Price Ranges:Low Prices For Service (Lessons)Mixture Of Range For Retail (Low To High)

Page 3: THE GOLF BUBBLE

Products & Services

Products & Services:Indoor Driving RangeSmall Golf Pro Shop

BagsBallsClubsClothsShoesOther Accessories

Golf Lessons Pay Per Half Hour or Hour Session

Putting Greens Free

Page 4: THE GOLF BUBBLE

Personal Skills & Experience

Friendly Service

Passion For Golf

Years Of Experience Golfing

College Education (Business MGMT/Marketing)

Masters Degree (MBA)

Golf Course Experience Work

Page 5: THE GOLF BUBBLE

Pros Of Opening The Golf Bubble

Pros:Freedom to run the business how you WantChance to make moneyOpportunity to bring excitement into community

New product for area

Page 6: THE GOLF BUBBLE

Why We Will Be Successful..

Although there are numerous golf courses in the area; there is really no place, close within reason, where people can go to practice all year long.

We Offer Monthly And Yearly PassesLower Rate MVP PackagesClimate Controlled Area

Page 7: THE GOLF BUBBLE

20 Range Mats

Putting Green

Proshop:ClubsBagsApparelAccessoriesShoes

Restrooms

Gross Square Footage:   60,800

Floorplan

Page 8: THE GOLF BUBBLE

Employment Opportunities

General Manager/Owner (1)Corey DiPietro

Cashiers (6)Sells tokens and merchandise to customers, helps customers with any and all problems.

Maintenance Crew (6)Gathers and collects range balls, maintains the golf mats, helps with any manual labor, restock any merchandise.

Golf Pro (1)Teaches any private lessons scheduled, and helps with any specific customer questions or club fittings.

Page 9: THE GOLF BUBBLE

Breakdown Of Wages

General Manager/Owner Corey DiPietro (40 hr week)

Salary of $55,000 per year

Cashiers 6 (87 hr week) @ $8/hrTotal of $696 per week or $2784 monthly

Maintenance Crew 3 (87 hr week) @ $8.25/hrTotal of $717 per week or $2868monthly

Golf Pro 1 (10 hr week) @ $20/hrTotal of $200 per week of $800 monthly

Total monthly budget of $6450 on wages

Total of 348 work hours per work week

Page 10: THE GOLF BUBBLE

Job Specification Form

Page 11: THE GOLF BUBBLE

Hiring ProcessContact local high schools and colleges

Golf teams

Contact specific courses and ranges about golf pros

Find people with prior experience in the industry

Page 12: THE GOLF BUBBLE

Marketing PlanTarget Market

Potential CustomersMiddle to upper-middle classRoughly ages 25-50

Pricing StrategySkimming

Prices relatively higher than competitionNew productLittle competition

Page 13: THE GOLF BUBBLE

Product Attributes

Physical:IndoorHigh qualityClimate controlledBubble shapedOpen roof in summer

Functional:Reliability

Open all yearNever closed b/c weather

Service:After Sale..

30 Day regular policyExtended warranty plansProfessional club sizing/fittings

Symbolic:StatusSocial recognition

Page 14: THE GOLF BUBBLE

The Difference..Enclosed, weather proof, professional

Available when other competitors are unable to be open

PGA tour pro’s are on staff

LessonsTips/Pointers

Our Image:

We are reliable, affordable, and more professional

Page 15: THE GOLF BUBBLE

Grand OpeningFlyers and Billboards

Free Prizes and Games

Driving, putting, chipping competition w/ prize to winners

Giveaway T-Shirts, Hats, Golf Polo’s

Free range tokens

Discounted merchandise

PGA tour Pro autograph sessions

Page 16: THE GOLF BUBBLE

Advertisements

Punch Card

Page 17: THE GOLF BUBBLE

Advertisements Cont.

Billboard

Page 18: THE GOLF BUBBLE
Page 19: THE GOLF BUBBLE

Start Up Costs

Page 20: THE GOLF BUBBLE
Page 21: THE GOLF BUBBLE

Loan Information