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T H E GR E AT E R RO C H E S T E R N E W YOR K R EGION

DIS COV E R W H Y RO C H E S T E R H A S IT A LL

The Greater Rochester New York Region is a history-rich Erie Canal boomtown that today ranks among the top knowledge-based economic regions in the world.Our region is home to some of the country’s finest education institutions with a college student population exceeding 80,000. Our entrepreneurial, innovative, andtechnologically-driven business environment — combined with low labor costs, anabundant and highly educated, knowledge-intensive workforce plus a superior quality of life — gives our region an advantage over other U.S. metropolitan regions.Find out for yourself why Rochester is Made for Business. . . Made for Living and Made for You.

HIGH LY E DUC AT E D, K NO W LE DGE-IN T E NSI V E W OR K FOR C E• Ranked 4th among 125 world regions for “World Knowledge Competitiveness”

World Knowledge Competitiveness Index 2003-2004: Benchmarking the Globe’s Leading Knowledge

Economy Regions, Robert Huggins Business and Economic Policy Press, 2003

• Richard Florida’s National Best Seller book titled, “The Rise of the Creative Class: and how it’stransforming work, leisure, community and everyday life” ranks the Top 50 cities in America where the most creative people live. Rochester ranked 4th in innovation, and earned an overall creative ranking of 25th.

• Total labor force 576,700 LAUS, NYSDOL, 2003

• 59% of total manufacturing workforce employed in high-tech precision manufacturing Covered Employment and Wages Survey, Bureau of Labor Statistics, 2002

• Over 18,000 employed within the engineering and computer occupations Occupational Employee Statistics, Bureau of Labor Statistics, 2002

• Ranked 3rd for the number of college graduates with life sciences degrees per capita U.S. Department of Education, 2001

• Ranked 6th among metro areas for degrees granted in science and engineeringMetropolitan New Economy Index, 2001

• Ranked 7th among 25 benchmark metropolitan areas for Most Productive Workforce Comparative Assessment Study: The Greater Rochester Region’s position in the National Economic

Development Marketplace, McDearman Associates, 2003

• The Infotonics Technology Center is a collaborative industry, university and government initiative, designed as a world-class photonics and microsystems Center of Excellence. It accelerates innovative microsystems commercialization through dedicated fabrication and packaging capability and strategic partners.

• The Center for Electronic Imaging is a New York State Office of Science,Technology and Academic Research (NYSTAR) designated center for advanced technology that develops andtransfers technology to industry for commercialization and education of the next generation of leaders in the fields of imaging and microelectronics design. The Center was a collaborative effort bythe University of Rochester, Rochester Institute of Technology, Eastman Kodak and Xerox Corporation.

• The Cornell Agriculture and Food Technology Park is the result of the collaborative efforts of Cornell University, the New York State Agriculture Experiment Station, Ontario County, the City of Genevaand New York State Electric and Gas (NYSEG). Located in Geneva, NY, the Park will foster agriculture,good and bio-based technologies in the Finger Lakes by transferring cutting-edge research andtechnology to the private sector for commercial development, as well as attract private businessesand related scientific expertise. Groundbreaking for the Park was held on April 16, 2004.

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E N T R E P R E N EU RI A L , IN NO VAT I V E , A N D T EC H NOLO GI C A LLY- DRI V E N BUSIN E S S E N V IRON M E N T• Ranked among “America’s 50 Hottest Cities for Business Expansions and

Relocations.” Seventy of the industry’s most prominent site selection consultantswere surveyed to rank 50 of the most attractive cities for business expansion orrelocation among 370 metro areas. Expansion Management , 2004

• Ranked among the Top 50 U.S. metro areas for “Best Places in U.S. to Start andGrow a Business” Inc. Magazine, Dec. 2000

• Ranked 26th among the “Top 40 U.S. Biotech Locations” Business Facilities: The Location Advisor, 2003

• Ranked 5th for “Overall Innovation Capacity” upon the basis of 1. Jobs in high-tech industries; 2. Degrees granted in science and engineering; 3. Number of patents; 4. Academic research and development funding; 5. Venture capital invested. Metropolitan New Economy Index: Benchmarking Economic

Transformation in the Nation’s Metropolitan Areas , 2001

• Ranked 1st for Utility Patents Issued to Companies or Individuals per 1,000Workers. Rochester boasts 2.33 patents per 1,000 workers — the U.S. average isonly 0.40 patents per 1,000 workers. Metropolitan New Economy Index: Benchmarking

Economic Transformation in the Nation’s Metropolitan Areas, 2001

• Ranked 1st among 125 world regions for Patent Registration World Knowledge

Competitiveness Index 2003-2004: Benchmarking the Globe’s Leading Knowledge Economy Regions,

Robert Huggins Business and Economic Policy Press

• Ranked among the “Top 60 CyberCities in the U.S.A.” CyberCities are selected asthe best locations in the U.S. for high-tech companies CyberCities: A City by City

Overview of the High-Technology Industry. American Electronics Association & NASDAQ , 2001

• Rochester ranked 3rd among “Top 75 Broadband Markets.” 32% of Rochesteradults with Internet access have at-home broadband connections. Scarborough Research, 2003

• Ranked 50th in Intel’s “Most Unwired Cities” survey that ranks the Top 100 U.S.cities and regions with the greatest wireless Internet accessibility Intel, 2003

• The University of Rochester was ranked among the Top 25 for EntrepreneurialEmphasis in the “Top 100 Entrepreneurial Colleges” Entrepreneur Magazine, 2003

• In 2002, the University of Rochester filed 107 U.S. patent applications; received19 issued U.S. patents; and formed four start-up companiesFY 2002 AUTM Licensing Survey, Association of University Technology Managers, 2003

• 1,498 manufacturing establishments operate in the Rochester region County Business Patterns, 2001, U.S. Census

• Region has Empire Zones offering tax incentives and exemptions

• Ranked 6th in export sales among 25 peer cities International Trade Administration

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E DUC AT ION• Ranked 6th among 354 metro areas for Education Places Rated Almanac, 2000

• Ranked 6th for “Best Places with Best Education,” upon the basis of both Education AND Place criteria Forbes, 2003

• Five public high schools ranked in “The 100 Best High Schools in America” (Brighton #25, Pittsford Mendon #33, Pittsford Sutherland #40, Wilson Magnet #56 and Irondequoit #90) Newsweek, 2003

• The Greater Rochester New York Region surpasses national education attainment levels:84.4% of area residents have at least a high school diploma; College enrollment (18 to 24 year olds) is 10.4% higher than the U.S. average; 27.1% of area residents aged 25 years and over have at least a bachelor’s degree. At 31.9%, there is a higher concentrationamong 25 to 35 year olds for attainment of a bachelor’s degree or higher. Census, 2000

• 18 colleges and universities, plus three business and career schools, provide excellent choices and unsurpassed learning opportunities.

• College student population exceeds 80,000; confer about 15,000 degrees annually NYSED Office of Research and Information Systems, 2002

• Sciences/Technology related degrees account for 32.7% of all degree conferment in 2002, and Business Management and Administrative Services accounts for 25.4% NYSED Office of Research and Information Systems, 2002

• Eastman School of Music ranks 1st in the nation for its graduate music programs America’s Best Colleges, U.S. News & World Report, 2004

The University of Rochester

• The University of Rochester is one of the nation’s leading private universities; faculty andalumni have included eight Nobel Prize winners and 11 Pulitzer Prize winners

• The University of Rochester’s School of Medicine and Dentistry ranks among the “Top 50 U.S. Research Medical Schools.” It is among the top 10% of medical schools for primary care, and the top 25% of U.S. medical schools. America’s Best Graduate Schools, U.S. News & World Report, 2004

• Life Science accounts for 66.9% and Engineering Science accounts for 21.1% of research at the University of Rochester 2003 Annual Report, The Top American Research Universities

• William E. Simon Graduate School of Business Administration is consistently ranked as a world leader among graduate business schools by Business Week, U.S. News & World Report, The Wall Street Journal, Financial Times and Forbes

Rochester Institute of Technology

• RIT has been ranked 1st/2nd for “Academic Reputation” by peer assessment among regional universities in the North for the past 20 years America’s Best Colleges, U.S. News & World Report, 2004

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A R T S A N D C U LT U R EMuseums/Galleries• Home to 35 museums and 60 galleries

• George Eastman House International Museum of Photography and Film houses one of thebest and oldest cinematic collections in the world

• The Memorial Art Gallery provides the best-balanced collection in Upstate New York and hosts traveling exhibits from around the world

• Rochester is home to the unique and creative ARTWalk, a 2,375 foot-long interactive urbanart trail in the Neighborhood of the Arts

• The Strong Museum is ranked as one of the top 10 Children’s Museums in the nation byChild Magazine. It is also home to the National Toy Hall of Fame.

• The Rochester Museum and Science Center provides a wide range of hands-on activities forchildren and adults – and is also home to the Strasenburgh Planetarium

• Our region is home to the Jell-O Museum and Gallery and the Seneca Park Zoo

• The Susan B. Anthony House is a museum with National Historic Landmark status. It was the home of the legendary American civil rights leader during the most politically activeperiod of her life, and the site of her famous arrest for voting in 1872.

• Rochester is also home to the famed abolitionist Frederick Douglass, who published hisNorth Star newspaper here

• More Rochester history can be found at: National Women’s Hall of Fame; Women’s RightsNational Historical Park; New York Museum of Transportation; Rochester and Genesee ValleyRailroad Museum; Sodus Bay Historical Society Lighthouse Museum; Genesee Country Village and Museum

Theaters/Dance• Rochester is home to one of the premier modern dance troupes in the world, the Garth Fagan Troupe

• Opera Rochester, a regional company, presents three touring operas each season at theEastman Theater

• Geva Theater, located in the historic Naval Armory building, is the most attended theater inUpstate New York. Rochester’s off-Broadway plays appear at the Shipping Dock Theater.

• The Rochester City Ballet performs traditional favorites as well as challenging new worksbefore thousands each year

• The Downstairs Cabaret Theater offers intimate popular productions

• Rochester’s Broadway Theater League features traveling Broadway shows

Music• Rochester Philharmonic Orchestra, founded by Eastman Kodak Company’s George Eastman

in 1922, performs for nearly 350,000 people annually

• Hochstein School of Music and Dance, an 83-year-old community school, offers lessons andperformances by local and visiting artists in its renovated concert hall

• Eastman School of Music enjoys an international reputation and a top rank among musicschools in the U.S.; its graduates include several Pulitzer Prize and Grammy Award winners

• Annual Rochester MusicFest features local and national R&B, jazz and blues acts at outdoor venues throughout the city

• Annual Rochester International Jazz Festival showcases big-name national stars as well asmany local musicians for a few weeks in June

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S P OR T S A N D R EC R E AT ION• Ranked 7th among 354 metro areas for recreational amenities Places Rated Almanac, 2000

• One of 10 Best Places to Vacation Money Magazine, 2002

• Monroe County has 21 parks covering 12,000 acres. Rochester’s outstanding 3,500 urban acre parks and recreation system is nationally recognized. Finger Lakes Region has 25 state parks and 132 State Forests and Wildlife Management areas.

• Surrounded by water: Lake Ontario, Erie Canal, Genesee River, Finger Lakes

• Rochester lies at the heart of the “Best 100 Miles” of the Erie Canal, known as the Heritage Trail

• Region has Championship teams — Rochester Amerks (ice hockey); Rochester Red Wings(baseball); Rochester Rhinos (soccer); Rochester Knighthawks (indoor lacrosse); RochesterRattlers (outdoor lacrosse); Buffalo Bills AFC football team within a one-hour drive — 33% of Bills home game tickets are purchased in Rochester and summer training camp takes place atSt. John Fisher College in Pittsford, NY

• With more than 95 golf courses (23 private, 65 public and semi-private and 9 Executive / Par 3courses), the Rochester region has more golf holes per capita than any other industrial city inthe northeast. Golf Rochester Guide, 2003

• For the past 25 years, our region has hosted the annual LPGA Rochester InternationalTournament (Locust Hill Country Club)

• Oak Hill Country Club was ranked 10th among “America’s 100 Greatest Golf Courses” Golf Digest, May 2003

• Our region has proudly hosted two U.S. Amateur Open Championships; three U.S. Opens; two PGA Championships; a Ryder Cup; a Senior Open; and a host of other competitions andexhibitions (Oak Hill Country Club)

• Over 100 snow trails: Bristol Mountain, Holiday Valley, Swain, Hunt Hollow

• Professional Bowling Tournaments

H E A LT H A N D S A FE T Y• Ranked 7th among the “10 Best Cities to Raise a Family” based on pediatric health

characteristics and services, cost of living, economic strength, quality of life, education andenvironmental quality criteria Child Magazine, 2003

• Ranked the 3rd “Healthiest City for Men” upon the basis of health, environment and fitness Men's Health Magazine, 2003

• Ranked 8th among 200 metro areas in Childcare for “Best Cities for Women 2002” Ladies Home Journal, 2003

• Ranked 11th among 100 Metro Areas for “Least Stressful City.” Sperling Stress Index criteriaincludes: unemployment rate, divorce rate, commute time, violent and property crime rates,suicide rate, alcohol consumption, self-reported "poor mental health" and number of cloudy days.Sperlings’s Best Places, 2004

• Ranked 2nd safest metro region among 25 peer cities for violent crimes per 100,000 persons FBI Uniform Crime Report, 2001

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• Ranked 4th safest metro region among 25 peer cities for property crimes per 100,000 personsFBI Uniform Crime Report, 2001

• Rochester General Hospital is New York's 4th largest cardiac center and is a leading provider ofcancer treatment. It was one of only two hospitals in New York State named a “Solucient Top 100Heart Hospital” in 2003.

• Ranked as one of the nation's leading breast care facilities, the Elizabeth Wende Breast Clinic isthe nation's first freestanding mammography and breast imaging center

• Strong Memorial Hospital is consistently recognized in U.S. News & Reports as “One of America’sBest Hospitals.” It operates the only heart transplant program in Western New York and is alsonationally recognized for neurosurgery, urology, gynecology, cancer and pediatric specialties.

A GR E AT P L A C E TO LI V E• Rochester ranked 30th out of 354 metro areas for Overall Place Rating. Cost of living; climate;

crime; transportation; job outlook; education; the arts; health care and recreation were examined.Places Rated Almanac, 2000

• “Most Livable Community.” Selection is based upon their “environmental quality, parkland, abilityto train new workers, job market, education and use of the arts for economic development.”Partners for Livable Communities, 2000

• One of Three Cities to Receive Top Honors/First Place for the “2003 City Livability AwardsProgram”— The awards recognize mayors for exemplary leadership in developing andimplementing programs that improve quality of life in America’s cities U.S. Conference of Mayors , 2003

• At $97,000, the median home sales price is 39% more affordable than the national average. 78.6%of area homes are affordable for our median income, 13.8% more homes than the U.S average.Housing Opportunity Index (Q1, 2002), NAHB

• Average daily commute time of 19.1 minutes — Monroe County, NY American Community Survey 2002, U.S. Census Bureau

• Ranked 3rd among 25 peer cities for Least Congested Freeway Lane Miles TTI Urban Mobility Report, 2002

• Ranked as one of “Top 50 Sweetest Spots in U.S.A.” — "Sweet Spots" are clean, safe, family-friendlyplaces with high rates of volunteerism, a spirit of community and a lifestyle that enables residentsto embrace all that is good and sweet in life. Hershey Foods Corporation, 2002

• The Greater Rochester New York region is a very philanthropic community, with the United Way ofGreater Rochester having one of the highest per capita giving records in the country

• Region is accessible by car, plane, train, bus and boat

• “The Breeze,” a luxury High Speed Ferry Service between Rochester, NY and Toronto, Ontario, Canadaprovides year-round passenger and commercial freight service

• The Greater Rochester International Airport, classified as a “Medium Hub,” provides approximately220 flights per day. The average one-way airfare is $157.00. USDOT (Q1, 2003)

• Regional Transit Service (RTS) links the Rochester suburbs with the city

• Riverside Convention Center, with 100,000 square feet of flexible exhibit and meeting facilities,can accommodate exhibit space for up to 465 booths, seating for 5,000 or banquet facilities for up to 3,500

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100 Chestnut Street

One HSBC Plaza Suite 1910

Rochester, NY 14604

Phone: 585.530.6200 • Fax: 585.546-8477

info@GreaterRochesterEnterprise.com

www.GreaterRochesterEnterprise.com

MADE FOR BUSINESS • MADE FOR LIVING • MADE FOR YOU

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