the #internetofeverything: industry examples
DESCRIPTION
The #Cisco #Internetofeverything Value Index study identifies key areas of opportunity for firms in sectors that have the greatest potential to benefit from #IoE. Find out what they are and how can you benefit. #tomorrowstartshere #TSHTRANSCRIPT
Cisco Public 1© 2013 Cisco and/or its affiliates. All rights reserved.
The Internet of Everything (IoE) Industry ExamplesCompanies Capturing Value at Stake in the IoE Economy
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 2
Cisco Consulting Services
More Information: Kathy O’Connell [email protected] Information: Kathy O’Connell [email protected]
Summary• IoE is the next evolution of the Internet, connecting the
unconnected people, processes, data, and things in your business today
• IoE will generate $14.4 trillion in Value at Stake for private-sector companies globally over the next decade
• IoE is worth billions today ($543 billion of uncaptured value by the end of 2013)
• Real-world use cases demonstrate the potential value of IoE
• Cisco Consulting Services helps firms capture more value from IOE by identifying challenges and opportunities, assessing focus areas, and conducting engagements to unlock value
Cisco Confidential 3© 2011 Cisco and/or its affiliates. All rights reserved.
Manufacturing
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 4
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Manufacturing: Harley-Davidson Uses IoE to Improve Floor Productivity / Worker Training
Harley-Davidson’s smart factory uses Cisco’s industrial Ethernet, wireless
networks, and integrated video/digital signage to produce multiple models on same assembly floor while improving
worker training
Stakeholders view / make decisions based on what’s happening on factory floor
New processes enable centralized location-driven “ubiquitous display”
Digital media content creates world-class “visual factory”
Video monitors relay real-time visual information to key stakeholders
People Machine People
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 5
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Manufacturing: Coke Increases Supply Chain Responsiveness/Accuracy with VoIP
Voice commands from order selector routed through supply chain network of 3,000 warehouse associates in 100 facilities • 99.8% shipping accuracy• Saved $2 million using off-the-shelf VoIP
phones / standard headsets
People Machine
People interact with order service using voice commands
New business and IT processes implemented to enable new service
Voice commands converted into data to drive order through supply chain
Kiosks in fulfillment facilities automatically print shipping labels
Machine
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 6
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Manufacturing: Volvo Converts Data into Business Value
Terabytes of data from embedded sensors in cars provide real-time information to Volvo that allows
engineers to improve product safety, increasing brand equity and customer
satisfaction
Machine Machine
Engineers use information from sensors to improve car safety
New processes ensure information results in improved products
Data analysis yields predictive information (defects yet to occur)
Sensors placed in critical locations (i.e., brakes) to gather critical data
Cisco Confidential 7© 2011 Cisco and/or its affiliates. All rights reserved.
Healthcare
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 8
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Healthcare: 23andMe Uses IoE to Sequence Customers’ DNA for $99
For only $99, human genome analysis service provides information and online
tools for customers to learn about and explore their DNA for genealogy
and medical health Customers send saliva sample to company for DNA analysis
New processes let customers manage/share results online and track medical advances
Database of customer’s results useful to drug companies or insurers
Genotyping chip deciphers customer’s DNA from saliva
People Machine People
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 9
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Healthcare: DuoFertility Monitor Uses IoE to Help Couples Get Pregnant
Always-on skin patch tracks fertility status, sends data wirelessly to
DuoFertility reader; customers know when they can get pregnant; specialists monitor
data via online service for customer counseling
Customers wear flexible/comfortable patch; view key data on DuoFertility readerNew processes let specialists monitor data via online service for customer counseling
Data sent wirelessly to reader, uploaded to site, analyzed by fertility specialists
Flexible patch collects and sends information wirelessly to DuoFertility reader
People Machine People
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 10
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Healthcare: Life-Log of 3-Year-Old Increases Understanding of Human Development
Human Speechome Project captures MIT researcher’s son’s life from birth to age 3
on video; 100,000 hours of data and innovative analysis techniques creating
new models for human development MIT researcher records son’s life from birth to age 3
Understanding how humans learn/develop may change business processes
Analyzing almost 100,000 hours of video resulting in new techniques
Cameras integrated in home capture nearly 100,000 hours of video
People Machine Machine
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 11
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Healthcare: Proteus Pill – No More Skipping Our Medicine
People ingest pills that send alerts to doctors
Doctors change processes to communicate with patients about medicine intake
Signal from chip sent to patch, then to smartphone; doctors email patients with feedback
Sand-sized chip powered by body fluids produces voltage read by wireless skin patch
FDA-approved ingestible sand-sized chip integrated into pills uses body fluids
to activate and send signal to smartphone alerting doctors that
medicine has been taken
People Machine People
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 12
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Healthcare: Real-Life “Tricorder” Takes Vital Signs in 10 Seconds
Scanadu “tricorder” measures blood pressure, temperature, ECG, oximetry,
heart rate, and breathing rate by holding device to temple for 10 seconds; data sent
via Bluetooth to smartphone Person holds device to temple for 10 seconds to collect data
New processes let customer manage own health from gathered information
Data analyzed by application on smartphone
Sensors in device collect information about several vital signs/health information
People Machine Machine
Cisco Confidential 13© 2011 Cisco and/or its affiliates. All rights reserved.
Retail/Media/Entertainment
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 14
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Retail: U.K.’s John Lewis Captures More Cross-Channel Sales with Cisco StyleMe
Omnichannel retailer brings the online experience into stores with Cisco
StyleMe—a life-size mirror that overlays customer’s image with pictures of clothing selected using gesture-based interface Shopper becomes virtual
model for “trying on” clothes and accessories
New inventory/order fulfillment processes to integrate channels
Inventory data increases selection customers can purchase in-store
Cameras and motion sensors detect customer and movement
Machine People
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 15
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Retail: MGM Uses IoE to Create Immersive Customer Experience Across Its Properties
MGM Resorts has deployed Cisco’s wireless networking infrastructure to roll
out seamless and secure Wi-Fi to create an immersive and personal
experience for guests. Guests use app via Wi-Fi get directions to locations, receive discounts,
MGM developed processes to coordinate location-based/personal offers
Data about customer location used to present relevant info. through app
Seamless, secure Wi-Fi in MGM properties powers app on guests’ devices
Machine People
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 16
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Retail: Disney Enhances Guest Experience with RFID MagicBands
MagicBands enhance the guest experience by interacting with park characters who know your name, purchasing items from
any location, and finding personal pictures taken by Disney photographers
Guest wears band on wrist; manages services via My Disney website
New processes let guests reserve seats, pass through lines, avoid ticketing issues
Bands contain code that securely links to encrypted database that stores all data
RFID bands send/receive signals to new Mickey-themed kiosks
People Machine People
Cisco Confidential 17© 2011 Cisco and/or its affiliates. All rights reserved.
Financial Services/Insurance
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 18
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Financial: Citibank Creates All-In-One ATM To Simplify Customers’ Banking Experience
Equipped with an online banking connection, video conferencing, and
biometric capabilities, Citibank Express lets customers start transaction in one
channel and finish it on the ATM People interact with next-gen ATMs using video, voice, and biometric sensors
New processes let customers start transaction in one channel and finish on ATM
New forms of data presented to customers on ATM’s split screen
Biometric sensors confirm customer identities for secure transactions
Machine People
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 19
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Financial: ASB Boosts Customer Satisfaction/Engagement with Facebook BranchVirtual concierge offers tour of bank where customers can chat with available online tellers to complete banking transactions
Customers use Facebook page to pick real tellers to complete banking tasks
New processes ensure tellers available during times of peak demand
Two-way chat system is both private and secure
Webcams allow customers to see and interact with online tellers
People Machine People
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 20
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Insurance: Usage-Based Insurance Monitors Driving for Promise of Lower Rates
Allstate, Esurance, Progressive, State Farm, and offer customers insurance rates
based on driving behavior People may drive safer when monitored and with incentive for lower cost insurance
New pricing processes developed to adjust and bill behavioral rates
Time, speed, acceleration, and braking data analyzed to determine rate
In-car sensors gather and process information to determine driving behaviors
Machine Machine People
Cisco Confidential 21© 2011 Cisco and/or its affiliates. All rights reserved.
Energy
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 22
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Energy: State Grid of China Makes Smart Grid National Priority; Challenges U.S.
China’s electric utility investing $45 billion in smart grid technologies to improve
energy efficiency, lower carbon emissions, and give consumers more control over
their utility billsPeople interact with next-gen ATMs using video, voice, and biometric sensors
New processes create grid flexibility to accommodate innovations like electric cars
Analyzed data from smart meters efficiently routes energy where it is needed
Sensors detect weather conditions/usage trends to redirect energy accordingly
Machine Machine
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 23
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Energy: Real-Time Data and Access to Remote Experts Increases Rig Uptime
Petrobel i-Rigs allow personnel on the company’s rigs to make better decisions
based on real-time data and remote access to experts no matter where they
are located Rig personnel use real-time data/remote expert access to make better decisions
New information necessitated change in on-rig processes/operations
Real-time data analyzed to provide decision makers with actionable information
Sensors collect/send data in real-time to influence decision making
Machine Person
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 24
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Energy: Shell Increases Oil Reservoir Output Using Real-Time Sensors and Data Analysis
Shell using specialized software which continuously estimates oil, gas, and water
flows to provide real-time well analysisOil reservoir personnel use real-time information to make better decisions
Processes continuously reviewed and updated based on learnings from data
Data analyzed to present actionable information to oil well decision makers
Sensors measure and send data about oil, gas, and water flows
Machine Machine
Cisco Confidential 25© 2011 Cisco and/or its affiliates. All rights reserved.
Education
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 26
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Education: Khan Academy Uses IoE to Reinvent Education for EveryoneKhan Academy is changing how people
learn by providing a free world-class education to anyone, anywhere—a
$1 trillion opportunityInvolves connected students, parents, teachers, coaches, tutors
Processes changed to offer, teach, assess, track, and monitor online classes
Offers 4,000 videos; data intelligence tracks progress, knowledge map navigation
Anyone with a PC, Internet connection can receive a free, quality education online
People Machine People
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 27
Cisco Consulting Services
More Information: Kathy O’Connell [email protected]
Education: Kaplan University Delivers Online College Education with Human Touch
Technology-based education makes online classes easy to access and use; students navigate lessons, explore web field trips,
and communicate with fellow students and faculty via email, IM, and message boards Faculty, tutors, and fellow
students available online to aid education
New processes allow for personalized educational programs; gameification
Online and in-class access to information lets “World Become Your Classroom”
Online and in-class technology enables education “without borders”
People Machine People