the management & support of outreach in academic libraries toni dean, auburn university...
TRANSCRIPT
![Page 1: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/1.jpg)
The Management & Support of Outreach in Academic Libraries
Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga
CUS Research ForumALLA Annual Convention
April 20, 2011
![Page 2: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/2.jpg)
![Page 3: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/3.jpg)
Emily Ford writes in her blog, The Librarian with the Lead Pipe:
“…outreach is…an afterthought, a department more likely to get cut, or [it comprises the] work function of only a few, such as your subject librarians.”
![Page 4: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/4.jpg)
![Page 5: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/5.jpg)
![Page 6: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/6.jpg)
Does your library have a position dedicated to Outreach?
Does your library have a budget for Outreach?
What percentage of time is spent on Outreach?
Does your library have a committee devoted to Outreach?
What Outreach efforts does your library participate in?
Does your library have a formal mission statement?
![Page 7: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/7.jpg)
Literature Review
![Page 8: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/8.jpg)
Methodology: Pilot Survey Led to a Broader Survey of LIBREF, [email protected]
![Page 9: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/9.jpg)
Dedicated Position Professional Librarian Use a Committee Mission Statement Budget0%
10%
20%
30%
40%
50%
60%
70%
43%
62%
19% 21% 23%
Survey Results at a Glance
![Page 10: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/10.jpg)
Campus E
vents
In-house eve
ntsBlog
Speak
ers
Web 2.0
Print n
ewsletter
Online newsle
tterOth
er0.0%
10.0%
20.0%
30.0%
40.0%
50.0%
60.0%
70.0%
80.0%
90.0%
76.2%67.8%
47.6%42.7% 40.6% 37.8% 37.1%
28.7%
Percent Using Outreach Activity
![Page 11: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/11.jpg)
Salient Discoveries and Questions
![Page 12: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/12.jpg)
What We Learned
• Most common model of academic outreach is informal and ad hoc
• Funding is often discretionary
• Some studies point to specific outreach services that are effective
• Further research on:a) use of half-time appointmentsb) efficacy of outreach programs in era of tight budgetsc) in-depth analysis of skill set for librarians in marketing and public relations positions
![Page 13: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/13.jpg)
Outreach Happens
![Page 14: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/14.jpg)
![Page 15: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/15.jpg)
![Page 16: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/16.jpg)
![Page 17: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/17.jpg)
![Page 18: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/18.jpg)
Lit. Review: http://essayservice.net/guide/i/essaywritingservice_essayservice_essaysondeadline_youressayhelp_specializedessay_6.jpg
http://dissertationblog.com/wp-content/uploads/2008/09/wooster-armslength-bokeh-579762-l.jpg
![Page 19: The Management & Support of Outreach in Academic Libraries Toni Dean, Auburn University Priscilla Seaman, University of Tennessee at Chattanooga CUS Research](https://reader035.vdocuments.net/reader035/viewer/2022070410/56649ef55503460f94c08d7e/html5/thumbnails/19.jpg)