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The Need for IT Automation: Operations Orchestration David Angradi Business Development Manager

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The Need for IT Automation: Operations Orchestration

David AngradiBusiness Development Manager

The Need for IT Automation: Operations Orchestration

David AngradiBusiness Development Manager

This document, or any part thereof, may not be reproduced or transmitted in any form without prior permission of Seamless Technologies, Inc.

2 | November 29, 2011

Seamless Technologies Company Summary

Since 2005, Seamless Technologies has been integrating software products such as HP Server Automation, Network Automation and BSAE with CMDBs and other IT Operation support systems.

• 10+ years in Service Management and IT Operations Management • HQ - Morristown, NJ• Staff in 12 States & Canada• Customers in 17 countries• 42 total delivery people• 80% ITIL Certified

Seamless provides consulting, best-of-breed technology products and ITIL best practices aligned to business objectives

This document, or any part thereof, may not be reproduced or transmitted in any form without prior permission of Seamless Technologies, Inc.

3 | November 29, 2011

Customer Investment Realization

Transformation to virtualization and cloud

1. Self-Service - Single click control of virtualized data centers using VMare2. Systems integration of virtualized DC components, Orchestration. 3. Next generation end-to-end process automation – ITIL/AGILE/DEVOPS

Offer:1. Day 0 Strategy – transformation planning2. Day 1 Technology – business solution, tech design, implementation3. Day 2 Consulting™ – process change to drive efficiency and maturity 4. Support and control – contract maintenance and control of customer premise

solutions

Technology and Process AdoptionSeamless ensures high quality delivery is adopted by your organization and meets the financial requirements of the IT investment. Our professionals are experts in rapid deployment driven by value realization

Organizational Change

In the adoption phase we help the organization re-define daily work instructions and roles of the staff within the new process as implemented by the technology investment

Quality Program

Seamless' quality program measures your environment - both before and after the project has been implemented - in order to provide you with the highest business value while including process suggestions for continuous improvement.

This document, or any part thereof, may not be reproduced or transmitted in any form without prior permission of Seamless Technologies, Inc.

4 | November 29, 2011

How We Can Help

CLOUD

IaaS private cloud, asset reuse

PaaS, Private cloud, asset reuse

Full Stack PaaS Automation

END TO END APPLICATION LIFECYCLE

Operations Management Strategy Assessment/Single Pane of Glass

OPERATIONS IMPROVEMENT

Operations Automation - Incident/Change or Provisioning Automation

Configuration Management Process Integration / CMDB design

STRATEGY• Solution Design - Cloud• Service Definition Workshop – Cloud

ITIL ACCELERATORS• Event Integration Connectors• Data Integration Connectors• Process Integration Connectors• Cloud Map - Integration Connectors

This document, or any part thereof, may not be reproduced or transmitted in any form without prior permission of Seamless Technologies, Inc.

6 | November 29, 2011

Everyone’s Talking CloudLots of Unanswered Questions

Lots of conflicting messages from vendors about cloud– Every vendor has their own spin on cloud

– Which one is best for me?

– Public, Private or Hybrid Cloud?

What about all the existing investments in operations over the last few years? Do I need to replace them?

Can someone please explain how to get there?

What services should we offer?

This document, or any part thereof, may not be reproduced or transmitted in any form without prior permission of Seamless Technologies, Inc.

7 | November 29, 2011

Seamless Cloud Computing

Design multi-vendor Public and Private Cloud solutions– 26 projects completed

– All have HP CSA components at it’s core

– All 100% virtualized (server, network, app, storage, etc.)

– Customers required systems integration of the components which enable cloud

Seamless Connectors– Real time synchronization with CMDB

– Load data into cloud to keep inventory up to date for accurate self service provisioning of assets

– OEM’d by HP

– Integrated into cloud projects as accelerators of time to value

This document, or any part thereof, may not be reproduced or transmitted in any form without prior permission of Seamless Technologies, Inc.

8 | November 29, 2011

• Discovery• Service Desk• Service Catalog• CMDB

• Service and Application Management and Monitoring

Automation

Service Management

Infrastructure Management

CLOUD

• Public• Private• Hybrid

• Patching, Provisioning & Auditing• Configuration Management• Virtualization Enablement & Management

Seamless Technologies Maturing Capabilities for Cloud

HP OOFlows

This document, or any part thereof, may not be reproduced or transmitted in any form without prior permission of Seamless Technologies, Inc.

9 | November 29, 2011

Build in the cloud

Fully integrated code set & automated installation tasks with minimal configuration

11

Select:•Resources•Components•Service level

22

Validate:•Resources•Rules•Services

33

Build:•Infrastructure•Software•Configuration

44

Identify and map newly created

services

55

Populate configuration

data

77Deliver managed

solution

Apply service templates for

monitor

66

This document, or any part thereof, may not be reproduced or transmitted in any form without prior permission of Seamless Technologies, Inc.

10 | November 29, 2011

Change in the cloud

Fully integrated code set & automated installation tasks with minimal configuration

66

Update service templates for

monitor

11

Request Change:•Resources•Components•Service level

55Update

configuration data

Complete Request

88

77

Document Change

Update service Discovery and

Mapping

44

Execute Change:•Infrastructure•Software•Configuration

33

Validate Change:•Rules•Permissions•Approvals22

This document, or any part thereof, may not be reproduced or transmitted in any form without prior permission of Seamless Technologies, Inc.

11 | November 29, 2011

Manage in the cloud

Fully integrated code set & automated installation tasks with minimal configuration

66

Update CI data into CMDB

9

Complete Request

8Document Change

Event Trigger:•Rule Trigger•Error Condition•Manual

11

Validate Change:•Rules•Permissions•Approvals

33

Match Event to Policy:•CLIP•OO Flow•Manual

22

Execute Change:•Infrastructure•Software•Configuration

44

Update service templates for monitor

77Update service Discovery and

Mapping

55

This document, or any part thereof, may not be reproduced or transmitted in any form without prior permission of Seamless Technologies, Inc.

12 | November 29, 2011

Cloud / Burst Service

Federal Service Provider Enterprise Enterprise

Cloud Security Entitlement and Access Control Custom Custom Custom Custom SaaSPortal Custom, Java Remedy SRM MOAB Custom SaaS

Service Request Management Custom Remedy HP CSA HP SMv7 SaaS

Service Catalog Seamless Remedy HP CSA HP SM SaaSService Automation / Process Orchestration HP OO (250) HP OO (13) HP OO (165) HP OO (113) HP OO (65)

Configuration Management Systems (CMDB) Seamless Custom BMC CMDB Seamless CMDB HP uCMDB SaaS

Inventory and Resource Management Custom Seamless Connectors

Custom Seamless Seamless

Application Lifecycle Management / SCM Integration

N/A (IaaS) N/A N/ACollabnet |Subversion

Collabnet | Subversion

Applications Jboss, SQL N/A N/A N/A N/AVirtualization VMware VMware Mixed Mixed MixedServer Automation HP SA HP SA HP SA HP SA HP SA

Server Infrastructure Cisco UCS, HP

BladeHP Blade Cisco/HP HP Blade HP Blade

Storage Management / Automation Compellent Compellent NetApp | EMC Custom Custom

Storage Infrastructure EMC | HP | NetApp Mixed Mixed NetApp Mixed

Network Automation HP NA HP NA HP NA HP NA HP NA

Networks Infrastructure Cisco Cisco Juniper | Cisco HP 3COM | Cisco HP 3COM | Cisco

IP Address Management Custom Lucent QIP Custom Lucent QIP Lucent QIPInfrastructure Management IBM Netcool IBM Netcool IBM Netcool HP OM IBM NetcoolBilling / Chargeback Custom Custom Custom Custom Custom

Seamless Technologies, IncIntegrating Complex Environments

This document, or any part thereof, may not be reproduced or transmitted in any form without prior permission of Seamless Technologies, Inc.

13 | November 29, 2011

Seamless End to End AutomationFoundation for Private Cloud

HP Operations OrchestrationHP Operations Orchestration

User has access toVirtual Machine

User has access toVirtual MachineUser Request Service via

Portal / CatalogHP SRC Portal

User Request Service via Portal / CatalogHP SRC Portal

Change Ticket Opened

BMC Remedy

Change Ticket Opened

BMC Remedy

Change MgmtCMDB

BMC Atrium

Change MgmtCMDB

BMC Atrium

Provision VMvmWare, Citrix

Microsoft

Provision VMvmWare, Citrix

Microsoft

Provision StorageHP StorageEssentials

Provision StorageHP StorageEssentials

HP Server Automation• Mount Storage

• Physical Servers• Install Baseline Patches

• Install Monitoring/Backup/Security• Install Apps

• DMA

HP Server Automation• Mount Storage

• Physical Servers• Install Baseline Patches

• Install Monitoring/Backup/Security• Install Apps

• DMA

HP Network Automation

HP Network Automation

Close Ticket & Notify User

Close Ticket & Notify User

Update CMDBUpdate CMDB

MonitoringHP, BMC, MS,

IBM, CA

MonitoringHP, BMC, MS,

IBM, CA

This document, or any part thereof, may not be reproduced or transmitted in any form without prior permission of Seamless Technologies, Inc.

14 | November 29, 2011

CLIP Use CaseSelf Healing

1. Service down detected in HP Operations Manager, OM launches OO flow

2. OO opens incident ticket in Service Manager

3. OO kicks off a compliance audit in SA which detects that a configuration file was updated

4. OO disables monitoring and initiates repair

5. OO flow updates Service Manager ticket with full audit trail

6. OO flow acknowledges the OM alert event

7. OO closes service ticket

14

This document, or any part thereof, may not be reproduced or transmitted in any form without prior permission of Seamless Technologies, Inc.

15 | November 29, 2011

Most Commonly Delivered Services

Build, schedule, and deploy one or many environments:

– Virtual Machines (VMware, Citrix, MS): IaaS

– Applications: PaaS

– Full Stack: OS, App, Storage, Network

CLIP – Closed Loop Incident Processing

Configuration and Security Compliance via patch automation w/ticketing Integration

Retiring or Decommissioning of virtual infrastructure

Cloud Success StoriesCloud Success Stories

This document, or any part thereof, may not be reproduced or transmitted in any form without prior permission of Seamless Technologies, Inc.

17 | November 29, 2011

PharmaDelivering Cloud-based Services, Iaas, & PaaS

Products

HP Software Products: •Operations Orchestration (OO)

The Story

Pain:Customer’s current process for provisioning a custom application has become too cumbersome

and error prone.

Solution:Solution for UHG fully encompasses what Seamless does best:• Delivering Iaas & PaaS - Seamless is currently implementing IaaS and PaaS by integrating HP

Operations Orchestration within Customer’s existing environment and automating existing processes and tools. Remedy SRM is being configured to be the portal for users to make a request for a custom application. A ticket within Remedy is generated and once approved, HP OO will integrate with VMware to provision the VM and then automate the provisioning of the application based upon the requirements captured through the Portal.

Benefits: • Customer Benefit – This new process will allow Customer to reduce the time it takes to provision

new applications while reducing errors at the same time. It also allows for a complete audit trail of the entire process.

Software Products Integrated•BMC Remedy SRM•BMC Atrium•SAP•SCCM•VMware

This document, or any part thereof, may not be reproduced or transmitted in any form without prior permission of Seamless Technologies, Inc.

18 | November 29, 2011

EngineeringSeamless defines IT transformation for one of the world’ largest engineering and construction organizations

Products

HP Software Products: • Server Automation (SA)• Operations Orchestration (OO)• Network Automation (NA)• Storage Essentials (SE)

The Story

Pain:Transform and scale the Enterprise IT environment to meet and sustain critical

business growth through the application of process, people, technology and best practices.

Solution:• Design IT Transformation – Seamless will analyze “as-is” state and make recommendations for “to-

be”; resulting design will define IT transformation.• Delivering IaaS/PaaS - Seamless will implement automated enterprise IT in progressive stages from

IaaS to PaaS, utilizing HP BSA software and Seamless leading cloud IP.

• Delivering Process Automation – Seamless will review all existing IT processes and optimize for highly efficient optimized automation in areas including: user onboarding, server lifecycle, application development, and elastic global load scaling.

Benefits: • Customer Benefit – Improved time to deliver high quality applications and technology service with

superior quality

This document, or any part thereof, may not be reproduced or transmitted in any form without prior permission of Seamless Technologies, Inc.

19 | November 29, 2011

HealthCareSeamless’ Expertise In Delivering Cloud-based Services, CMDB & Discovery, Closed-loop Incident Processing, & Process Automation

Products

HP Software Products: • Cloud Service Automation (CSA)• Server Automation (SA)• Operations Orchestration (OO)• Storage Essentials (SE)

The Story

Pain:Transform IT to a service delivery model to enable faster-time-to-market and mitigate human error &

costs associated with highly complex configurations.

Solution:Solution for Customer fully encompasses what Seamless does best:• Delivering Iaas & PaaS - Seamless successfully delivered Infrastructure and Platform-as-a-Service

with HP CSA, BSA, and VMWare (vCloud) and continues to build new service offerings. We have delivered Platform-as-a-Service (PaaS) on top of Seamless-built Infrastructure-as-a-Service (IaaS) utilizing the full HP software stack and integrating with VMWare vCloud Director

• Process integration / CMDB & Application Mapping / Governance – Seamless is leveraging its expertise in CMDB and Discovery to help customer map its critical applications. Additionally, Seamless is delivering high-value process automation use cases and integrating the CMDB with the IaaS & PaaS cloud environments.

Benefits: • Customer Benefit – IaaS & PaaS afford customer with a unique ability to lower its internal costs while

driving new services to its end-users & customers (internal and external).

• Database & Middleware Automation (DMA)• Operations Manager (OM)

This document, or any part thereof, may not be reproduced or transmitted in any form without prior permission of Seamless Technologies, Inc.

20 | November 29, 2011

Finance Seamless’ Accelerates Server Provisioning and Broadens Customer’s View of Cloud

Products

HP Software Products: • Server Automation (SA)• Operations Orchestration (OO)• Storage Essentials (SE)

The Story

Pain:The customer needed the ability to rapidly provide VM’s to their internal customers via a self-

service portal. Customer had a disparate set of tools that were not integrated and they lacked the confidence in their current vendor’s ability to achieve true server automation. Through the use of OO and SA, Seamless was able to demonstrate these cohesive capabilities, while elevating HP in the areas of scalability, integration and compliance.

Solution:• Seamless implemented Server Automation, along with the necessary services to build a private

cloud offering to achieve automated server provisioning. These services included installation, customization and multiple integrations, through the use of their previously purchased OO installation.

Benefits: 1) Customer Benefit – Significant reduction in time spend for end users to access virtual machines

and increased accuracy in reporting and tracking security risks

2) Partner Benefit – Seamless continues to broaden Customer ‘s view of Cloud and is driving multiple software upside opportunities such as HP Storage Essentials with Customer in FY12.

This document, or any part thereof, may not be reproduced or transmitted in any form without prior permission of Seamless Technologies, Inc.

21 | November 29, 2011

Service ProviderHeterogeneous Solution

HP Software Products: •Server Automation (SA)•Network Automation (NA) •Operations Orchestration (OO)

Software Products Integrated: •Microsoft.net•vmWare•Cisco Nexus 5000•Cisco SLB•Opnet ACE•Compellent Storage

Customer learned of Seamless’ expertise on Cloud projects;

Pain:1) Customer urgently needed a new Cloud Service offering to compete with Amazon EC2

Service. Needed experts in the automation of technology; a user facing self service portal, with a service catalog, custom CMDB, automation workflow, billing and real-time inventory update.

2) Customer wanted an experienced design and development team with cloud based experience

Solution:1) Approach: Seamless to supplement the customer’s design and engineering team. Help the

customer determine the best design based on a mix of custom and commercial off the shelf products

2) Process to define the goals for BSA global patch, auditing and deliver the capability across the organization with the click of a button, get it adopted by IT Operations, Engineering and the Management team.

3) Customer Benefit – An on-time delivery of customer cloud based computing solution in the market available to customers as initially planned.

Products

The Story