the productive mindset
TRANSCRIPT
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The Productive Mindset
A productive mindset is essential to having a successful business.
A mindset is a set of attitudes, beliefs and expectations that you have about any given
situation. I describe mindset as equaling results plus systems plus delegation. The key
is to focus on results, systemize everything you can and delegate everything you
absolutely don’t have to do yourself.
Focus on results first. This is a simple change in your state of mind that can make you
more productive and happier at work. It’s a shift of your mindset from the work to getting
the result. Instead of it feeling like drudgery (if you see it as onerous and overwhelming,
it will be if you just focus on the work), it won’t if you take your focus off the work and
place it on the result. That is, keeping the result in mind, not the work, it shifts from a
mental place of working to a mental place of accomplishment and fulfillment and
satisfaction of a job well done.
If you ask any successful entrepreneur about the work they do, the majority of them will
immediately shift the conversation away from the work toward the dream, toward the
impact they want to have in the world, toward the result they’re trying to realize. It’s not
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that they don’t work, or don’t understand work, it’s that the work is simply the path to the
result they want. Their minds are focused on the result. Most of them will tell you about
the unbelievable hours they work and they’ll do it with a smile. Not because they love
work (they do want to get free of work at some point), but because they get joy from
making progress toward a result.
Don’t treat this idea of redefinition and refocus as superficial, or some mental trick that
you have to play on yourself. It’s real and it’s important. If you really can shift your
mindset, your personal productivity is going to leap ahead, and more importantly, you’ll
find more joy and greater satisfaction in your work.
Systemize everything. There are two kinds of tasks. There are one time tasks and
there are repetitive tasks. Repetitive tasks are those which occur often, with frequency.
Basically, they are the same, or similar, things that are done over and over. The vast
majority of business work consists of repetitive tasks. These sort of tasks can be
strategic planning, which is done
annually, to filing, which is done dozens of
times a day. An entirely new invoice
wouldn’t be created each time to bill a
customer. A standardized template, or
invoice form, would be used. This is a
kind of system. It’s the repetitive nature of
business work that makes systemization
both possible and beneficial. If you find
yourself doing the same thing, the same
task, repeatedly, or making the same
decision day after day, it’s time to create a system to deal with that task. If something
can be done more than once, the same way, with the same outcome, a system can be
created for it.
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For instance, say lots of purchases need to be approved every work. Rather than view
each purchase as a unique event, a set of decision rules can be created for routine
decisions that let other qualified people make the decisions following the rules, the
standards, the procedures that you have established. Instead of hundreds of tasks
yearly, you have one task and that’s the creation of the system. Then only a few
occasional purchasing decisions will be exceptions to the rule you’ve set out.
Systems should be created to deal with repetitive work and then when a particular task
comes to life, or when you schedule it, simply plug it into the system. When a task has
been systemized, it’s easier to delegate and it will be completed with the minimum of
supervision. So, one time, or infrequent tasks (unless they’re really important), don’t
require a system. They can simply be dealt with as they occur by doing them yourself,
or delegating them.
Delegate everything you do not have to do yourself. If you’re like most business
people, you’re a go-getter. Your basic mindset is simply to wade in and get the job
done. The more productive mindset is to
delegate all you can and only do yourself
what you can’t delegate. It’s a shift in
thinking. This alone can boost your
personal productivity immensely. Your first
instinct should be to create a system for
getting it done and delegate it to someone
else to do. The idea is for you to take on
only those tasks that you can’t delegate
and to systemize all the work that can be
systemized, which is almost all work.
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In a very small business, or in a start-up situation, you often don’t have the luxury of
delegating very much. But if delegation and systemization, rather than doing it, are your
first instincts, then you’ll find yourself focusing on building a business rather than merely
doing the work and that’s true entrepreneurship.
The important thing to remember is that delegation isn’t just assigning someone
accountability for doing something and then forgetting about it. That’s abdication and it
takes your focus off the result. Responsible delegation means selecting responsible
people who can do the task satisfactorily, training them (if necessary), making all the
necessary explanations, carefully defining the result that the person must accomplish,
assigning a completion date and, of course, supervising, not micromanaging or bossing,
as necessary.