the relationship economy (a lens)
DESCRIPTION
What is the Relationship Economy? How will it affect our business and personal lives?TRANSCRIPT
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The Relationship Economy
SlideShare ZipcastFebruary 21, 2011
Jerry Michalski
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Conclusion:2
We’re in an enormous period of
rebalancing.
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The Relationship Economy…
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…is an oxymoron
We don’t really buy and sell true relationships, do we?
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The Relationship Economy…
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…is a lens
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Addressing questions such as: What’s the future of [ ] industry? How might we rethink education? What makes a company trustworthy? Why don’t people vote? How can we govern ourselves? Will we be wealthier or poorer in 2021?
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“Point of view is worth 80 IQ points.”
– Alan Kay
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Relationships that matter7
Stakeholders Company
ManagementEmployees
SuppliersCustomers
Investors
Communities
Regulators
Competitors
The Media
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A great question:8
How can organizations build authentic relationships?
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Authentic relationships…9
…should be between peers
…aren’t primarily economical
Hold those thoughts.
…involve vulnerability
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Relationships that matter10
Producers
Consumers
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We Can’t Trust Them!
They don’t know what they want It will kill our business model If they find out about… They’re being manipulated anyway They’re not capable Too much choice paralyzes We know better
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Advertising is war13
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Alternatives to “Consumer”14
PersonIndividual
Player
Family
Seller
Buyer
Household
ParticipantViewer
Fan Customer
Client
Citizen
MemberCo-producer
Shareholder
Stockholder
Stakeholder
User
Guest
Constituent
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Relationships that matter15
Closed
Open
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Why creators create
Make $$ Change the world Entertain self/friends Exorcise demons
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The old way
Lock up the IP Start a company Join a big company Possible outcomes:
Product fails Company fails Product succeeds, but limited Product never sees light of day
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The creator’s dilemma
Two conflicting needs Make a living Help many people enjoy the creation
Existing business models create the conflict
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Recent defensive innovations Prolong ownership of © (CTEA) Cripple threatening technology
CPRM, EMMS, HDCP, TCPA, DTCP = “Trusted” Computing Architecture
Own all ideas (gene & process patents) Bend nature (Monsanto Terminator
gene) Criminalize circumvention (DMCA) Limit recourse (WTO, WIPO)
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Leaf-cutter ants
Symbiosis vs. Ownership
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A great question:21
How can organizations thrive around the
Commons?
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Relationships that matter22
Commerce
The Commons
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Conventional wisdom23
The Tragedy of the CommonsCompanies have to sequester and own their chunk of the Commons
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Commons-based peer prod’n
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OpenStreetMap
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PatientsLikeMe
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Unleashes Quantum (Personal) Energy
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Now people can…
Band together Share bits (©) Improve them over time
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Network effects
Hive Mind
Sharing Nicely Social Media
User-Generated Content
Wisdom of Crowds
Lead Users
The Commons
Peer Production
Media Sharing
Social Search
Metcalfe’s LawVirtuous Circles
Social Capital
Word of Mouth
Social Networking Services
Collective Intelligence
Smart Mobs
The Long Tail
Gift Economy
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Relationships that matter30
Government
governance
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Relationships that matter31
Scarcity
Abundance
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On scarcity32
Scarcity = Value
Time is Scarce
Attention is Scarce
Economics is the science of allocating scarce resources
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On abundance33
Data!!
Relationships
Communications
Ideas
Other Resources
Love
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Relationships that matter34
Wealth
Value
Money
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Here’s one sector36
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A great question:39
How might we shift what we
value?
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Relationships that matter40
Greed
Generosity
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Raj Patel41
“The opposite of consumption isn’t thrift.
It’s generosity.”
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Relationships that matter42
Science
Spirituality
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Relationships that matter43
Yang
Yin
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Coming back into relationship
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LogicalRational AnalyticScientificHierarchicalPower OverLinearLeft-BrainedAlgorithmic
IntuitiveEmotionalSpiritual FeminineEmergentEcologicalDecentralizedUnmeasurableJoyful
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The six forces45
Of the Relationship Economy
Free
Open Social
Abundant Emergent
Thrivable
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Breaching Barriers
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Wiring the Global Brain
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Conclusion:48
We’re in an enormous period of
rebalancing.
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Model T Era
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“What gets us into trouble is not what we don’t know, it’s what we know for sure that just ain’t so.”
– Mark Twain
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Jerry Michalski
@jerrymichalski+1 (415) 465-0256
Questions?51
Under Creative Commons by-nc-sa license; see last page
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Except where noted, the contents of this presentation are licensed to the public under the Creative Commons Attribution-Non-Commercial-Share Alike 3.0 United States license. The terms are available here.
Some rights reserved52
Under Creative Commons by-nc-sa license; see last page