the social intranet
DESCRIPTION
what means a social intranet? Why a social intranet? What are the busisness benefits of a social Intranet?TRANSCRIPT
Social Intranetwww.luisdelbarrio.com
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Most of big companies are fragmented, what blocks their
capacity to spread good ideas.Andrew McAfee,
in his book «Collaborative tools for your Organization´s toughest Challenges»
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When we face challenge at work we tend to rely closely on our closest
colleagues. If we want novelty & innovation we need to look further.
Mark Granovetterauthor of «The Strenght of weak ties; the network theory revisited
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…and their internal systems don´t help to locate & share knowledge…
If knowledge of its employees is the most important asset a company has…
…but people cannot share it efectively because…
…their company is highly fragmented…
…THEN, they need to spend a lot of time and effort…
…figuring out where to find the right
people/information/answer…
…forced to become detectives…
…because time is the scarcest asset they have…
…they rely only on their
TEAM……obtaining always the same answers…
My
World
…limiting creativiy & innovation…
…and reinventing the wheel…over, and over, and over
again
THE GOAL
Foster creativity, innovation & productivity in the workplace with a Social Intranet
Col.laboration 2.0
80% of people with Internet access in UK use Social Media SitesThe average user has2,2 different accounts, 69 friends Connects Several times a dayComscore, february 2010
Only 5% of companies have a Social Network for their employees
Col.laboration 1.0
People try to collaborate by sending & Replying e-mails with different versions of the same document
Document Ping-Pong
C
Managers become bottlenecks in employee to employee communication
The CC: Effect
But why...Employees don´t use social media tools within their company, to share with their colleagues…
…the same way they use Social Networks in their private life to stay connected with their friends and contacts
90% is people10% is Technology
Early adopters tended to be isolated from each
other
But you have to take care of the soil
Create a
trusted environment
Empower your
people
Encourage
dialogLead by
example
Let them
Participate.Contribute.Connect.Rate.Comment.
Create a
trusted environment
Empower your
people
Encourage
dialogLead by
example
Make sure that anyone that can participate can do so.
Promote transparency. No censorship. Freedom of opinion
Create a
trusted environment
Empower your
people
Encourage
dialogLead by
example Recognize de most
active users.
Recognition is the primary driver for sharing.
Now let´s talk about the sexy part
Technology
Ease of use and learning
Reach