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    I am the VERY proud owner o a 59 Navy chair ound in a pile o rubble on the

    grounds o St. Elizabeths Hospital here in Washington, DC. It is the loveliest thing I

    own. Period. Please keep ghting or your truly American product. Thank you.

    Polly Brown, New York, Oct 11, 2012

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    4

    FIRSTLETS MAKE

    THINGSTHAT LAST.The Emeco 1006 Navy Chair was rst commissioned in the 1940s by the U.S. Navy

    or use on warships the contract even specied that it had to be able to withstandtorpedo blasts. Today our chairs are still made in the U.S.A., o 80% recycled aluminum,

    and are made by hand, by Emeco cratsmen using the original 77 step process. The

    worlds best architects and designers collaborate with us to design chairs that are

    built and guaranteed to last a lietime.

    As we apply what weve practiced in the past, we are looking toward the uture. We

    are on a mission to make a positive impact on the environment. Our goals are to use

    waste material in our products, use as little energy as possible in our manuacturing,

    generate a minimum o waste in the process, and build strong, durable, beautiul

    chairs that last through generations. Weve been on the same mission since 1944 and

    we will continue to search or new ways to recover and utilize discarded materials

    and make products that last.

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    6 7

    1006 Navy Barstools and

    111 Navy Chairs in Charcoal

    Tramshed Restaurant, East London

    Design by Waugh Thistleton

    Photographed by Katherine Rose

    1006 Navy Barstools and

    111 Navy Chairs in Charcoal

    Tramshed Restaurant, East London

    Design by Waugh Thistleton

    Photographed by Katherine Rose

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    111 Navy Chairs in Charcoal and 1006 Navy Chairs.

    Google Headquarters, Covent Garden, London

    Design by Penson

    Photographed by David Barbour

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    UPCYCLED PLASTIC BOTTLES.

    We get the most out o the material we use. For years, that material

    was aluminum. We developed a way to work with it to make products

    o extraordinary strength, durability and beauty. It took us a long timeto nd a new material that could inspire us the way that aluminum

    does, and even more time to develop the new material we now use or

    the 111 Navy Chair. Its strong, durable, and it has a deep beauty that

    people love when they touch it. And its made rom recycled plastic

    bottles. In act, we called it the 111 Navy Chair because every chair we

    make keeps 111 plastic bottles out o the landlls.

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    13

    GOOD,OLD-FASHIONED,AMERICAN

    INNOVATION.

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    111 Navy Chair

    Starbucks Espresso Journey Tokyo, Japan.

    Design by Nendo

    Photograph by Daici Ano

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    250 million tons o consumer waste and 7.6 billion tons o industrial waste are

    generated annually in America alone. Emeco, in collaboration with Philippe Starck,

    created a new material made rom 75% industrial waste polypropylene and 15%

    reclaimed wood ber.

    The result is the Broom chair, made using 90% pre-consumer industrial waste that

    will never see the landll.

    MADE OF 90%INDUSTRIAL WASTE.

    Broom Chair

    Goat, 13

    Claypits Cottages, Scotney Castle, UK

    Photography by Anthony Oliver

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    20 21

    POSITIVE DE-GROWTH.Making progress

    without making waste.

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    SOSO by JEAN NOUVELFrench designer Jean Nouvel drew upon his philosophy o nothingness to create

    the simple, lightweight, Emeco Soso Collection o chairs and barstools. I just kept

    the same Emeco DNA and evolved it into a new light and comortable chair. Working

    with Emeco is like being in a eld o wheat. The crop is grown and my job was to

    simply harvest, said Nouvel. The collection is handmade o 80% recycled aluminum,

    by Emeco cratsmen using the same process Emeco has employed to abricate the

    amous 1006 Navy Chair since 1944.

    SOSO.

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    NOT EASY.

    SEZZ by CHRISTOPHE PILLETChristophe Pillet and Emeco collaborated to create chairs or the Sezz Hotel in St.

    Tropez, where Pillet envisioned interiors with a sense o deep value a home away

    rom home. The look is very subtle, but holds an unbelievable quality; you dont

    see the welding, the recycled aluminum, the indestructibleness, they are all real but

    invisible values, the hidden territory o a luxury product, said Pillet.

    ITS SIMPLE.

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    Sezz chair

    Sezz Hotel Saint-Tropez, France

    Design by Christophe Pillet

    Photography by Anthony Lanneretonne

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    SUSTAINABLY

    HARVESTEDASH WOOD.

    LANCASTER by MICHAEL YOUNGI eel passionate about working with

    natural materials that live orever,

    said Michael Young. The sustainably

    harvested ash wood rame is crated

    by Amish woodworkers in Lancaster,

    Pennsylvania, U.S.A..

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    Lancaster Barstools combining a

    Dark Grey Nano Coat seat and back

    with legs in Dark Ash Wood.

    The Union Bar, Vancouver, Canada.

    Design by Evoke International Design.

    Photographed by Janis Nicolay.

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    Hudson Polished Rocking Armchair

    Ramses Restaurant Madrid, Spain

    Design by Philippe Starck

    Photograph by Luis Hevia

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    Icon Polished Chairs & Hudson Polished Rockingchair

    Miele Kitchen Showroom, Germany

    ICON by STARCKIcon is a stacking chair cousin to the amous Starck-designed Hudson chair. It has

    been used in hotels, bars and restaurants worldwide, as well as training centers,

    meeting areas and schools. Starck describes Icon as the chair I see when I close my

    eyes. You can expect your Icon chair to last 150 years or longer.

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    FIRST PRINCIPLES.LASTING VALUES.

    At Emeco, we are committed to the principles on which our company

    and culture were built quality, excellence, trust, honesty and lastingvalue. Our rst product, the Navy Chair, was made to last a hundred

    and ty years. It was light, smart, unctional and strong because

    that was the best we could do. Much o what is manuactured today

    is destined or the trash heap. Not so with Emeco our products are

    handcrated to last, and the principles that built our rst chair still

    guide us today.

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    KONG by PHILIPPE STARCKPhilippe Starck designed the Kong chair and barstool

    with Emecos strength and durability standards in

    mind, or high-use environments like the Long Bar at

    Londons Sanderson Hotel. Kong requires the hand

    welding o 24 separate pieces o aluminum, and an

    additional 8 hours o hand polishing.

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    Kong Counter Stool

    Baccarat World Headquarters, Paris, France

    Design by Philippe Starck

    Photo by Yann Delacour

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    HERITAGEAGAINSTRECYCLING.

    HERITAGE by PHILIPPE STARCKPhilippe Starck coined the saying Heritage Against Recycling and said this was

    When you make something so well that it never has to be recycled. Starck designed

    the Heritage collection as the stacking version o the 1006 Navy Chair.

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    Emeco Stool

    Oriental Residence Bangkok, Thailand

    Design by Chanintr Living and Abacus Design

    Photo by Oriental Residence Bangkok

    EMECO STOOL by PHILIPPE STARCKSelected by The Museum o Modern Art or the Mies Van der Rohe in Berlin retro-

    spective.

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    50 51

    TOUGH,LIGHTWEIGHT,

    NEARLYINDESTRUCTIBLE.

    20-06 by NORMAN FOSTERFoster said, I appreciate the anonymous character o the new chair tough, light-

    weight it meshes seamlessly with our vision or interior space.

    We are designers, we are cratsmen, we are citizens o the world. At Emeco we have

    a higher purpose and we love a challenge. In act, the more dicult the problem, the

    more inspired we are. One o the great challenges o our time is to do more with less,

    to get more delight and utility out o the material and energy we are using. That idea

    is at the core o the Emeco DNA. From the start, we made beautiul things that were

    built to last, as light as possible. Material eciency. Enduring intelligence. Industrial

    strength. Beauty. Today, these ideas inorm everything we do.

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    20-06 Chairs, Armchairs and Tables

    Winspeare Opera House, Dallas, US

    Design by Foster + Partners

    Photograph by Nigel Young

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    SUPERLIGHT by FRANK GEHRYFrank Gehry had an idea or a chair that took advantage o aluminums exibility a chair that

    conormed to the body and moved like a rocking chair.

    COLLABORATINGWITH THEWORLDS

    BEST.

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    1951 by BMW DESIGNWORKSAs in good car-design, we added unctional elements to create a dynamic look that

    appeals on an emotional level while projecting strength, said Adrian van Hooydonk,

    o BMW.

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    1951 Barstools

    Huntington Park Stadium,

    Columbus Ohio, US

    Design by Suzanne Toney

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    MORGANS by ANDRE PUTMANPutman said, I wanted to do or Emeco what Coco Chanel did with the little black

    dress create a simple, sexy chair that never goes out o style. Designed or the 25th

    anniversary renovation o the Morgans Hotel.

    Morgans Chair, Morgans Hotel, NYC

    Design by Agence Andre Putman

    Photography by Eric Laignel

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    I its not special, why should we do it? At Emeco, we are very selective about the

    products we produce because we intend to make them or decades to come. We avoid

    hot design ads or the latest trends. Like true love, our product is orever. We need

    the best to inspire that commitment. Only a great idea will capture our imagination.

    Only true love is worthy o our ull attention. Only the best intention will survive the

    process o becoming an Emeco product. That is one o the reasons we work with the

    best. They know what it means to have a great idea, and what it takes to make an

    idea last orever.

    A GREATIDEALASTSFOREVER.

    NINE-0 by ETTORE SOTTSASSEttore Sottsass said, A chair must be really important as an object, because my mother

    always told me to ofer my chair to a lady.

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    Nine-0 BarstoolsBrown University Science Center, ProvidenceDesign by Bergmeyer Associates, Inc.Photography by Warren Jagger

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    66

    Denis Tangen Published by Emeco

    www.emeco.net

    805 West Elm Avenue

    Hanover, Pennsylvania 17331, USA

    [email protected]

    2013, Emeco.

    Editor: Gregg Buchbinder.

    Art Direction: Miki Less.

    Photography 2013, Mikio Sekita, Anthony Oliver.

    All rights reserved.

    Printed by Elanders, Sweden.

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