THURSDAY, APRIL 26, 2012 AN ADVERTISING SUPPLEMENT TO THE WASHINGTON POST EZ EE AA1

USASCIENCEFESTIVAL.ORG

Expo at WaltEr E. Washington ConvEntion CEntEr,Washington, DC – april 28-29, 2012

DON’T mISS ThE LARGEST CELEbRATION OF SCIENCE IN ThE USA … ThOUSANDS OF hANDS-ON, SCIENCE-ThEmED ACTIVITIES AND pERFORmANCES.

aBoUt this sECtion: This special advertising section was produced by The Washington Post Custom Content Department and did not involve The Washington Post news or editorial staff. The content was developed by William H. Woodwell, Jr. (www.whwoodwell.com), an independentwriter and editor, in cooperation with the USA Science & Engineering Festival. For morE inFormation, plEasE ContaCt: Marc H. Rosenberg, Manager, Corporate and Public Policy advertising, at 202-334-7634. hoW arE WE Doing? For questions, comments and suggestions

regarding this section, please send an email to customcontent@washpost.com.

Key Expo Events and activitiesUSA SCIENCE & ENGINEERING FESTIVAL:

CElEBratE sCiEnCE!see pages 4-5 of this special

section for an event schedule andmap of USA Science & Engineering

Festival Expo events.

Festival Aims to Get Students Excited About Science, EngineeringIt is billed as “the largest celebration of science in the USA,” and it’s coming to Washington, D.C., on the weekend of April 28and 29. The Finale Expo of the second USA Science & Engineering Festival, hosted by Lockheed Martin, will feature more than3,000 fun, interactive exhibits, 100 stage shows, and a book fair including 40 best-selling science authors. It’s all free, and it’sall designed to inspire the next generation of scientists and engineers so they can help the USA blast off to a successful future.

Meet the Mythbusters, Adam Savage and Jamie Hyneman. Learn more about what the universe is made of, why thedinosaurs went extinct, and what fossils tell us about the Earth’s secrets. Learn how the stars of hit TV shows like The Big BangTheory use science in their jobs and their daily lives. Find out how to do safe, fun science experiments at home. Learn aboutthe latest breakthroughs in medicine, robotics, space travel and more. Talk to NASA engineers and space explorers about theirexperiences reaching for the stars.

These are just a few of the things that young people and their families will be able to do at the Festival Expo at the WalterE. Washington Convention Center. The 2012 events build on the success of the inaugural USA Science & Engineering Festival,which drew more than 650,000 people to the National Mall and other D.C. locations in October 2010.

“We had so much fun in 2010 that we’re doing it again, and this time it’s bigger and better than before,” said Larry Bock,founder and executive director of the USA Science & Engineering Festival. “We want to give as many young people as possiblea chance to get excited about science and engineering, and to see for themselves how much fun it can be to make science apart of your life and career.”

the many Worlds of lockheedmartin. Check out more than 40new exhibits from Lockheed Martin,the official host of the Festival.Immerse yourself in the cockpitsimulator of an F-22 fighter jet, tourcities of the future, delve into thewonders of robotics and the Hubbletelescope, plus many more excitingadventures.

science of our senses. In adazzling, nine-exhibit display,scientists from the AmericanAssociation for the Advancement ofScience (AAAS) take you inside theinner workings of our five senses— from how babies make sense ofsound to how scientists develop asense of touch in robots.

space heroes and heroines.Don’t miss meeting such scienceand engineering trailblazers as:John Mace Grunsfeld, Ph.D., afive-time space shuttle astronaut;electrical engineer AnoushehAnsari, who in 2006 became thefirst female private space explorer;and legendary video game innovatorRichard Garriott, who became thesixth private citizen to journey intoEarth’s orbit.

innovative Entrepreneurs. Hearfrom these exciting entrepreneurswho are changing the course oftechnology: Elon Musk, creatorof rocket manufacturer SpaceX;and George Whitesides, CEOand president of Virgin Galactic,the pioneering U.S.-based spacetourism company.

Circus physics. How do all thoseclowns fit in one car? What’sinvolved in the physics of the Ferriswheel and the roller coaster? Cometo the circus exhibit of the AmericanInstitute of Physics and otherpartners to find out.

a moveable museum inDinosaur history. Climb aboardthis interactive traveling exhibit of

the American Museum of NaturalHistory to examine dinosaur nestsand tracks and learn more aboutthe evolution of dinosaurs and theirextinction.

adventures in storm Chasing.Learn from real-life storm chasersJosh Wurman and Karen Kosibahow they use such high-techtools as the Doppler on Wheels(DOW) mobile weather station togather up-close data on tornadoes,hurricanes, wildfires and winterstorms.

Experience a Fossil Dig inpanama — live! In a live videofeed with researchers on location inPanama, experience the excitementas scientists search for 15- to20-million-year-old fossil depositsof extinct rhinoceroses, beardogs,camels, horses, and the giant shark.

Forensic science — Up Close!Learn the secrets that CSI pros useto identify crime scene fingerprintpatterns, work with hair samplesand more.

Engineering in Baseball.Discover the exciting ways scienceand engineering are used inbaseball, including bat design andthe use of high-speed cameras totest baseballs.

tear apart an ipod. Come tearapart an iPod with the EE Times andInnovation Generation to see whatmakes this high-tech device tick!

going Down With the titanic.Let David Gallo, the oceanscientist who co-led the Titanicwreck expedition, take you insidehis research and underwateradventures.

taste a Bug! Join Daniella Martinof Girl Meets Bug as she introducesyou to the culinary delights ofcrickets, caterpillars, spiders andother edible insects.

Bock said the Festival Expo and Book Fair are designedfor teens, children and their families, as well as “anyone whois looking for a weekend of fun and discovery.” Key eventsand activities include:

Exhibits. Thousands of hands-on exhibits will give futurescientists and engineers the experience of a lifetime. Allexhibits (see sample list, right) will provide an opportunity tomeet and talk with real-life scientists and engineers who areworking to answer some of the most important questions ofour time in areas from human health and the environment toastronomy.

Book Fair. The first-ever USA Science & Engineering FestivalBook Fair will include presentations and demonstrationswith more than 40 best-selling authors. Among the featuredauthors are Joel Achenbach, who chronicles the success andfailures of the BP oil disaster and how engineers worked tofind a solution; Dr. Lisa Randall, the world’s leading particlephysicist who is researching the “God Particle”; HomerHickam, who wrote October Sky and the new bestseller,Crater, a futuristic story about mining on the moon; and BruceDegan, illustrator of numerous award-winning children’sbooks, including The Magic School Bus series.

Career pavilion. A new feature of the Festival Expo is theCareer Pavilion for high school students, which includesa college fair, a job fair and a “networking area” wherestudents can meet prominent scientists and engineers. TheCareer Pavilion will offer students numerous opportunitiesto explore tomorrow’s hot careers in fields such asrenewable energy, robotics, space tourism, nanotechnology,virtual reality, and more. Students also can meet withrepresentatives from top colleges and universities, as well asengineers from Lockheed Martin.

science Celebrities. The following are just a few of thewell-known personalities who will be on hand to help sciencecome alive for Expo participants: Bill Nye the Science Guy;neuroscientist Mayim Bialik, star of the hit TV comedy TheBig Bang Theory; Jamie Hyneman and Adam Savage ofMythbusters; Jeff Lieberman, host of Discovery Channel’sTime Warp; and sleight-of-hand maestro Apollo Robbins.

star-gazing party. On Saturday night, the Stargazing Partyat the National Air and Space Museum, in collaborationwith the USA Science & Engineering Festival, will kick off

with a guest appearance by Bill Nye the Science Guy. TheStargazing Party is made possible with generous supportfrom Celestron.

Featured author Evening Event. The George WashingtonUniversity, with the USA Science & Engineering Festival BookFair, will host a Saturday evening Featured Author PanelDiscussion at 8:00 p.m. (doors open at 7:30 p.m.) in GWU’sLisner Auditorium. The title of the discussion: “ScienceStories in Society and School: Using Narrative to Bridgethe Gap.” Featured bestselling authors include Robin Cook(Coma, Death Benefit) and Homer Hickam (Rocket Boys).

stage shows and performances. Rounding outthe festivities will be more than 150 science-themedperformances and stage shows by magicians, comedians,rappers and more (see performance schedule, page 5).

other Festival activities

In the weeks leading up to the Finale Expo, the USAScience & Engineering Festival organized a variety of otherevents and happenings designed to help achieve its missionof reinvigorating the interest of the nation’s young people inscience, technology, engineering and math. For example, agroup of prominent science professionals dubbed the “NiftyFifty (times 2)” fanned out across the D.C. area earlier in thespring to speak about their work and careers at middle andhigh schools.

In a related effort, the USA Science & EngineeringFestival is presenting “Lunch with a Laureate,” a nationalprogram that allows small groups of students to sit downwith Nobel Prize-winning scientists over a brown bag lunch.

The USA Science & Engineering Festival is engagingbusiness, government, and science and technology leadersin the effort to get today’s young people excited aboutpursuing science careers. Bring your future scientists andengineers to the Walter E. Washington Convention Center onApril 28-29 to find out more! Doors open up at 9:30 a.m. forpresentations starting at 10:00 a.m.

For more information:www.usasciencefestival.org

a sampling of Expo goings-on

AA2 EZ EE AN ADVERTISING SUPPLEMENT TO THE WASHINGTON POST THURSDAY, APRIL 26, 2012

Science and engineering can open doors to a fun and rewardinglife and success in a wide range of careers, from the arts andbusiness to medicine, research, politics and government, and

much more. In exclusive interviews for this supplement, a diversegroup of prominent people talked about how they first came to love

science and engineering in their youth, how they pursued theirpassion for these subjects through school and their early careers,

and what they have to say to today’s students.

Everyone on these pages is participating in some way in the USAScience & Engineering Festival’s Finale Expo in Washington, D.C.

Find out how you can see them in person atwww.usasciencefestival.org.

Post your comments on the Festival’s Facebook Fan Page!

SCIENCE!“ ”WE ARE

NAN hAuSER

PAuL ANASTAS

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gEoRgE WhITESIdES APoLLo RobbINS

Whale Researcher and Conservationist

Green Chemist

Business Technology Leader

Space Industry Leader Theatrical Pickpocket

Ray O. Johnson is Senior Vice President and Chief TechnologyOfficer with Lockheed Martin Corporation and Co-creator of theUSA Science & Engineering Festival.

George Whitesides isCEO and President ofspace tourism pioneerVirgin Galactic andpreviously served asChief of Staff with NASA.

Apollo Robbins travelsthe world as “TheGentleman Thief”; heonce picked the pocketsof the Secret Servicewhile he entertained aformer President.

I grew up with my grandparents and my parents on a wildlifepreserve in Pennsylvania. Nature was always the most importantthing in my life. At the end of every day, my grandmother would ask uskids what we had done to make the world a better place and to makeourselves better people. I still do that every night as I fall asleep.

At first I achieved an art degree but I felt like I needed to do morefor mankind, so I studied medicine and earned two nursing degrees. Iloved working with humans, but I always had a drive to help protectdolphins. I remembered being in Bermuda as a child and watching thedolphins and the humpback whales passing by. I was so curious aboutthem!

When my three children were very small, I started a job makinga film about dolphins. I was spending a lot of time underwater and Irealized that I was seeing marine mammal behaviors that no one inthe world had ever observed. My curiosity led me into a crusade toconduct hardcore scientific research, which I use to prevent thesebeautiful and highly intelligent animals from being killed and hurtbecause of whaling, noise pollution, fishing, etc.

It’s amazing what you can do in this world if you follow yourheart, study hard and effectively use your knowledge. When I getunderwater with these animals, it is a gift. I leave the human worldand look them in the eye, and I know that they know somethingincredible that we don’t know. It makes me fight for them even harder.

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I grew up on a hill overlooking a beautiful wetland area inMassachusetts. When I was nine years old, the bulldozers came in andbulldozed everything we used to love about that place, and now it’s allglass buildings and parking lots. My Dad was a biology teacher andhe told me if I really loved something and cared about it, I should learnenough about it so I could protect it.

In graduate school I was doing research on how to treat cancerand after some people I knew and loved died of cancer, I decided to tryand find out how we can prevent cancer in the first place. That’s whatgreen chemistry is about. We’re trying to figure out how to produceproducts and build things and keep growing our economy without puttingpeople at risk. What I’ve found in this work is we have the knowledge tobuild a better, safer world; we just need to use our minds to apply thatknowledge in new ways.

I always liked math and science while growing up. My interestin electronics was piqued through hands-on, mail-order electronicsprojects where I could create my own clocks and radios, whicheventually led to me becoming a ham radio operator. While I was inhigh school, I also took an electronics correspondence course (sort ofthe precursor to today’s online courses) and I became an electronicsand computer technician.

In college, I made a point of combining economics, law andphilosophy with my engineering and science studies, and I thinkdoing so is important for people going into the sciences. Studying thehumanities increases one’s creativity, and business classes supportsuccessful innovation, which is as much about business as technology.Being educated in the humanities, sciences and business is importantfor tomorrow’s leaders.

In my job, I lead 63,000 engineers and scientists who are workingon some of the biggest challenges facing the United States andthe world today, from global security to energy to cybersecurity. It’simportant work, and we must together create a culture in which weelevate the stature of engineers, scientists and technologists to thelevel of celebrity. There is nothing that compares to the thrill of solvinga difficult problem and making something work on your own.

I really loved reading sciencefiction when I was young. I alsoremember reading the biographiesof the astronauts and promisingmyself that I would go into spaceone day. My passion for spacedidn’t resurface until I was studyingoverseas after college and I wasin a place in North Africa withamazing night skies.

The company I work for isplanning the first commercial“spaceline” to take people intospace. We hope to start operatingcommercially in 2013; it will costpeople $200,000 to go into spacewith us, but over time that price isgoing to come down.

I think this is a golden age toget into science and technology.The world of private space flightis just one example of all theopportunities there are for smallgroups of people to change theworld.

When I was young, I hadproblems with hand-eye coordinationand fine and gross motor skills, sopracticing sleight of hand became akind of exercise. By my early twenties,I had pickpocketed roughly 250,000people during my performances atCaesar’s Magical Empire. For me,these shows were an opportunity toexperiment in human behavior, andthey laid the groundwork for my workwith the science community.

Magic is based on people’s falseassumptions; your reality is differentthan the reality of the person next toyou. Magicians try to take advantageof that. My collaborations withneuroscientists have led me to moreawareness of social psychology andbetter command of my craft.

I see everything as a puzzle tosolve, and if you keep working at it youfind new pieces and new ways to putthem all together.

homER hICkAmBestselling AuthorHomer Hickam is an author,Vietnam veteran andformer NASA Engineer. Hisbestselling memoir, RocketBoys, was the basis for thepopular film October Sky.

When I was 14 years old and living ina small West Virginia coal mining town, theRussians launched Sputnik, the world’s firstspace satellite. This made me want to workin the space business and that’s why myfriends and I started to build rockets, teachingourselves the math and science needed tomake them to fly.

To work for NASA, I went to engineeringcollege but I also wanted to be a writer.When I was a little older, I became a scubainstructor and dived on the wrecks of GermanU-boats sunk off the U.S. east coast. That’swhere my first book, Torpedo Junction, camefrom. Lots of people read it and before long Ifound myself writing Rocket Boys (also knownas October Sky), which is about those dayswhen I was a teenage rocket builder.

My latest book, Crater, is set 120 yearsin the future and it’s about people living onthe moon in a small mining town much likewhere I grew up except it’s 250,000 milesaway! I think it’s time for us to think aboutthe moon as Earth’s eighth continent and notsome exotic place. Crater is written to helpyoung people get excited about going to themoon and beyond because space is theirfuture. There’s so much out there to exploreand to learn!

Paul Anastas, known as “the father of green chemistry,” hasserved as Chief Scientist at the U.S. Environmental ProtectionAgency and is a professor at Yale University.

Nan Hauser works in the Cook Islands in the South PacificOcean as President and Director of the Center for CetaceanResearch and Conservation.

Put your passion to work

96%of VCU Engineering graduates areemployed or in advanced studiessix months after graduation.*

· National Science Foundation Award Winning Faculty· Home of Fulbright and Goldwater Award Winning Students

Visit Hall A, Booth CP-4.

* based on latest survey results.

www.egr.vcu.edu

THURSDAY, APRIL 26, 2012 AN ADVERTISING SUPPLEMENT TO THE WASHINGTON POST EZ EE AA3

MEET THE MYTHBUSTERS

ALFREDO QUIÑONES-HINOJOSA

cATHERINE T. “KATIE” HUNTA Conversation with Adam Savage and Jamie Hyneman

Brain Surgeon

Business Research Leader

Alfredo Quinones-Hinojosa is an internationally knownneurosurgeon and neuroscientist at Johns Hopkins Universitywho performs 250 brain surgeries a year while leading cutting-edge research to cure brain cancer.

Katie Hunt has worked in the chemical industry for more than25 years as a research scientist and chemist. Dr. Hunt currentlymanages government research and development partnershipson sustainable technology issues for Dow Chemical Company.

When I was growing upin Mexico, I was an impulsiveyoung kid. I worked in myfamily’s gas station and wasalways doing experiments withgas that I shouldn’t have beendoing. At night it was so hot Iwould sit on top of the houseand look at the stars and dreamof being an astronaut.

After I came to this country,I applied myself to learningEnglish and became a goodstudent in math and science. Mygrandfather told me when I wasyoung that it didn’t matter what Iwanted to be; I just needed to bethe best in the world. And todayI am working with a group ofwonderful people to try and savepeople’s lives every day.

My Dad was a chemist. I was one of seven kids and I got to bondwith him through chemistry. I remember once asking him why theyput salt on the road and he pulled out his Handbook of Chemistry andPhysics and we looked up the melting point of ice. It wasn’t just myDad. My Mom wanted to be a chemist but was talked out of it, andshe always told me don’t get talked out of what you love.

When I got out of school, I was one of the only women in thelab. But there are a lot more women in chemistry now. Lab work is soimportant. It’s what I love most about my work. When I interviewed formy current job and they told me I could work in a lab and publish myresults, that sealed it. And now I put teams together to look into coolresearch questions like how to make the roof on everyone’s home asource of energy.

People think science is at a point where we’ve solved everythingand there’s nothing left to do. But there’s so much we haven’t figuredout, and that’s what makes this work so rewarding.

My father was a scientistand astronaut, and he wasalways bringing homeexperimental hardware thatNASA was working on forspaceflights. I loved playingwith this stuff and trying tofigure out how it worked. Atthe same time, my mother wasalways helping me with sciencefair projects where we’d go intothe backyard and dig things up.

When I was in high school,the personal computer wasn’teven invented yet but there wasa teletype computer terminalin the school that no one knewhow to use. I convinced myteachers to let me work onit for class credit so I couldlearn about programming. Iimmediately started creatinggames, and when the AppleII home computer came out Icreated a game and put copiesin plastic bags to sell at thecomputer store where I worked.Before long, a national companygot hold of the game and sold30,000 copies. I got $5 per copy,so I earned $150,000 as a highschool senior.

My work in the videogameworld has allowed me to gointo space and do a lot of otherthings where we’re reallytesting the extremes of whatwe know about the Earth.There was a period when Iwas growing up when peoplethought all the easy stuff hadbeen done and that we knewpretty much everything therewas to know about our planet.That’s not even close to true.Science is discovery; there’s somuch still to learn.

As a boy, I was fascinated with rocketry and space exploration, and I spent hours building model rocketsand imagining what I might find if I were an astronaut. As I got older, I started to build small launchers thatlifted tennis balls (and my parents’ blood pressure) to new heights.

My message to young people is that if you are interested in science, pursue it. Our nation needs to playa leadership role in developing scientific and technological knowledge and understanding. Think about howyou can focus your talent and energy to help your community, your nation and the world. Every effort makes adifference.

The father of my best friendin middle school worked at theAmerican Museum of NaturalHistory in New York, so we spentlots of time in the paleontologysection at the museum, both in thepublic areas but also in the labswhere they were extracting fossils.After spending just about everySaturday morning there, we wouldwalk across Central Park to theMetropolitan Museum of Art, wherewe would then haunt the Egyptian

section there.In my fiction I try to help

readers see that too much mixingof science and business can bedangerous. My advice to youngpeople is to always remember thecore reason why you are doingwhat you’re doing, and try to stickto that. Science and medicine cando great things; it’s an enormousresponsibility to be a scientist andit’s important to stay focused on thegood you can do for the world.

Did you guys have any inkling when you werekids that you’d become such huge sciencestars?

Jamie: I was always prone to sticking my noseinto things and investigating the world around me.I was just generally curious, and since we startedworking together we’ve discovered that both of uswere prolific readers when we were kids.

Adam: I was always making my own toys. Myfather was an artist and a filmmaker and alwaysencouraged us to make things ourselves. And myfavorite teachers were always my science teachers.I remember asking them lots of questions, andsometimes they would just answer, “I don’t know.”And when you think about it, there’s nothing morescientific than that.

What’s your advice to students about how topursue their interest in science?

Jamie: I went to Indiana University and studiedRussian. My mother was a librarian at theuniversity so I was always good at tracking down

information and finding out what I needed to know.Of all the skills and the knowledge I gained throughmy school years, that’s been the most importantthing when it comes to what I do now. If you havequestions, you need to be able to track down theinformation that will help you find answers.

Adam: Information is power. Science andengineering are a way of looking at the world andbeing methodical and thinking about how to solveproblems. If you are a scientist or an engineer, youhave the tools you need to go anywhere you wantto go.

What’s your favorite part of your job —besides exploding stuff?

Adam: We love getting into conversations with kids.They are the first ones who are going to tell us whenwe mess up. And they are always coming to us withgreat ideas for things we can do on the show.

Adam Savage (in photo, right) and Jamie Hynemanare the stars of the Discovery Channel hit series,Mythbusters.

RIcHARD gARRIOTT

gLENN gAFFNEY

ROBIN cOOK

Video Game Developerand Entrepreneur

CIA Science and Technology Leader

Doctor andBestselling Author

Richard Garriott is a highlysuccessful video gamedeveloper who also isknown for making spacetravel history in 2008,when he traveled aboard aRussian spacecraft to theInternational Space Stationas a self-funded tourist.

As Director for Science and Technology with the CIA, Glenn Gaffney oversees the agency’sefforts to create and apply innovative technology to the work of collecting intelligence.

Trained as a doctor,Robin Cook is abestselling authorof medical thrillersincluding Coma andthe current bestseller,Death Benefit.

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AA4 EZ EE K AN ADVERTISING SUPPLEMENT TO THE WASHINGTON POST THURSDAY, APRIL 26, 2012

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EXPO & BOOK FAIRAPRIL 28 & 29, 2012WALTER E. WASHINGTON CONVENTION CENTER, WASHINGTON, D.C.Sat: 10am-6pm|Sun:10am-4pm|Doors open 9:30am for Author Presentations

AA6 EZ EE AN ADVERTISING SUPPLEMENT TO THE WASHINGTON POST THURSDAY, APRIL 26, 2012

Elon Musk sEYMouR sIMon

MAYIM BIAlIk

Entrepreneur Bestselling Author

Actor, Author and Scientist

I liked video games when I was growing up in South Africa andI started writing my own games. I ended up selling one of them to acomputer magazine for $500.

When I was in college in the United States, I thought therewere three areas of technology that would have the greatest effecton the future of humanity: the Internet; sustainable energy; andmaking life multi-planetary. In the years since then, I have beenfortunate to become involved in businesses in each of these areas.

In 20 years, we could see a very different world where themajority of cars are powered by electricity and people travel toMars. I am going to do my best to make sure those two things cometrue, and we will need smart and dedicated young people to help.

I was born in the Bronx in New York City and even though Iwas growing up in the city, I was always out in vacant lots studyingbugs and plants and nature. In junior high, I joined an astronomyclub at the American Museum of Natural History, and I ended upgoing to The Bronx High School of Science.

I worked as a teacher for 25 years and that’s when I startedwriting about science. I even wrote a book called Science in aVacant Lot for other kids growing up in cities. Science has allowedme to learn so much and do so many different things. I want toshare that sense of excitement with every young person who readsmy books.

I never thought a lotabout science as a child. Ialways thought science wasfor boys. But I had an amazingtutor when I was working on“Blossom”. She made biologyand science come alive for me.

It takes all kinds of peopleto make the world go around,and we need more people todevelop the love of sciencethat my tutor instilled in me.

The world is a wonderfulplace when you look at itthrough a scientist’s mind.

lIsA RAndAllAnousHEH AnsARITheoretical Physicist and AuthorEntrepreneur and Private Space ExplorerLisa Randall studies theoretical particle physics andcosmology at Harvard University and is the author of Knockingon Heaven’s Door: How Physics and Scientific ThinkingIlluminate the Universe and the Modern World.

I was a good student who did well in all subjects when Iwas younger. I liked math in particular because I liked the wayproblems had definite answers. I didn’t have too much seriousscience education until I took a physics class in my sophomoreyear at Stuyvesant High School in New York.

Earlier on, physics hadn’t entered my radar as a career. I didn’tknow any practicing scientists. However, when I got to college, Idecided to major in physics with an emphasis on math as well. Iwasn’t positive it was what I would do but it seemed clear thatif there was any chance I would pursue a career as a physicist, itwas best to start studying right away.

Today I do theoretical elementary particle physics andcosmology. My research focuses on trying to understand the basicelements of matter and what the universe is made of.

Whether you’re a scientist, a doctor, a lawyer or anythingelse, success comes from doing what you value, putting yourmind to it, and not being afraid to ask questions and to try tofind the answers. It’s important to listen but it’s also important tothink things through on your own to put it all together in new andconsistent ways.

I lived in Iran until I was16, and what got me interestedin math and science was a loveof the stars and the night skies.I loved “Star Trek” and sciencefiction books and I believed in myheart that the answers to the mostimportant questions in life wereup there among the stars.

After I came to the UnitedStates, I studied electricalengineering in college and thenstarted a telecommunicationsbusiness that we sold in 2000.That’s when I started thinkingabout the possibility of openingaccess to space to all andtraveling to space as a privatespace explorer.

Being in space is a life-changing experience. All my lifeI had dreamed of it and it wasbetter than anything I imagined.There you are floating freely in

space and looking at your planetand your home and the billions ofstars all around. You feel small

but you also realize you are part ofsomething much bigger, and youcome back wanting to know even

more about everything that’s outthere in the universe.

FRAnCIs CollInsPhysician-Geneticistand Government Leader

Francis S. Collins is Directorof the National Institutesof Health (NIH) and led theHuman Genome Project.

My high school chemistry teachergave every student a sealed blackbox on our first day, and we couldn’topen it until we had come up withevery possible experiment to try anddetermine what was inside. That yearI fell in love with chemistry, and I wentthrough college as a chemistry major.But then I developed an interest inbiology. I went from graduate schoolto medical school and found a lifelongpassion for human genetics.

Human genetics is the mostexciting kind of science I can imagine.It is an adventure into ourselves. Now,in my current job, I get to encourageand learn from thousands of biomedicalscientists, whether it’s preventingcancer or treating diabetes.

There are so many opportunitiesto make a difference in science. Ialways encourage young people toread and learn more about successfulscientists who inspire them. Butmost importantly, I urge them to findtime to work in a lab, and to find outhow exciting it is to investigate those“black boxes” that are all around us —scientific mysteries just waiting to besolved.

NIH Director Francis Collins (in red tie) talking with President Obama. Also on hand are (from left) Bill Corr, deputy secretary of the U.S. Department of Health and HumanServices (HHS); HHS Secretary Kathleen Sebelius; and Dr. John Holdren, the President’s science advisor.

Elon Musk created three transformational businesses: theInternet payment company Paypal; the electric car companyTesla; and SpaceX, which is developing the world’s mostadvanced rockets and spacecraft.

Anousheh Ansari made world headlines in 2006 as the first female private space explorer.She currently serves as Cofounder and Chairman of Prodea Systems.

Mayim Bialik holds a Ph.D. in neuroscience and is theauthor of the new book, Beyond the Sling, about parent-childbonding. She was the star of the 1990s NBC show Blossomand currently appears in the CBS hit The Big Bang Theory.

Over three decades, Seymour Simon has penned more than250 children’s books about science.

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“ ”WE ARE sCIEnCE!

THURSDAY, APRIL 26, 2012 AN ADVERTISING SUPPLEMENT TO THE WASHINGTON POST K EZ EE AA7

My father was a naturalistand I grew up with more than 2,000species of cacti and succulents in mybackyard. We lived in Los Angelesand then South Texas, and we wouldtravel around the Southwest to studyand learn more about these plants.

In school, I had great femalescience teachers who wereimportant role models for me.They helped me feel empoweredand helped me see that I could besuccessful in the sciences myself. Iwas enrolled in the pre-med programin college but I always enjoyedworking with students so I got mymaster’s degree in science educationand came to D.C. to teach. I tell mystudents all the time that scienceis all around us and if you arescientifically literate you can go onand do great things in any field.

MAJ. GEN. EDWARD BOLTON, JR.CARL WIEMAN

BETh ShApIRO MAYA GARCIA

Military Space Leader

Evolutionary Biologist Award-Winning Science Teacher

Maj. Gen. Edward L. Bolton, Jr. has overseen spaceshuttle launches and other launch missions for theU.S. Air Force at Patrick Air Force Base in Florida andVandenberg Air Force Base in California. The generalcurrently serves as Deputy Assistant Secretary forBudget with the Air Force in Washington, D.C.

Carl Wieman is Associate Director for Science at the WhiteHouse Office of Science and Technology Policy. He shared theNobel Prize in Physics in 2001 for the creation of a new form ofmatter known as “Bose-Einstein condensate.”

I received a scholarship after enlisting in the Air Force thatallowed me to complete an undergraduate degree in electricalengineering as part of an officer training program. Later, I was ableto get two master’s degrees. Before long I was deeply involvedin launch campaigns for the space shuttle and all kinds of militaryand non-military launches.

What I have found in my work over the years is that mathmatters. The foundation of science and technology is math. Whenstudents apply themselves in math, they’re setting themselves upfor their own successful launches to rewarding lives and careers.

I always liked building things as a kid, and I think that’s whatultimately drove me into experimental physics. I got to build newgadgets and discover how things worked. My research has focusedon blasting atoms with lasers and watching how they behave.

Success in science is like success in any other endeavor. Youhave to work at it really hard, and when you do there is nothinglike the thrill of discovering new things. You get a chance to seenature not as some mysterious and unknowable set of processesbut as something that makes sense. It’s like being an explorer. Youcan be the first person to understand how something works.

In college, I took an awesome course in geology and anthropology where we got to travel across the country inthe summer to learn about how the Grand Tetons were formed and about Yellowstone National Park and all theseother amazing things.

I decided I wanted a career where I could be outside studying the formation of rocks and fossils and how lifeforms have changed over millions of years. I saw that there was a real revolution underway in science where wecould look at things through the prism of genetics and DNA. This is about much more than just digging up bones;we’re learning why certain species do well and why others go extinct.

What I like most about my job is that I never do the same thing every day. I can be inside or outside, teaching aclass, or speaking in front of a large audience. And none of it would have happened if I hadn’t been flexible and opento new opportunities that came my way.

DAVID GALLO

CAROL GREIDER

Oceanographer

Nobel Prize-WinningMolecular Biologist

As Director of SpecialProjects at the WoodsHole OceanographicInstitution inMassachusetts, DavidGallo has taken partin some of the mostadventurous deep-seaexploration projects ofthis era, including theexploration of the Titanic.

I have ADD and had a very difficult time in school. Even though Iwas deeply interested in science and was always outside at night with atelescope looking at the stars, my teachers and guidance counselors kepttelling me I didn’t have the aptitude for it. That hurt.

It wasn’t until I was in my mid-twenties that I got my pride back. Iwas reading an article by [oceanography pioneer Dr. Robert Ballard] aboutexploring the deep ocean and that made me want to do what he wasdoing. I went back to school and had my first dive in 1979 and soon startedworking with Ballard in his lab.

When I was growing up, I had this sense that the whole planet hadalready been explored and there was nothing to discover any more. Butevery day you learn something new. This is still an unknown planet.

I first became captivated by science in high school,when I had a biology teacher who made what we werestudying come alive. At first, I thought I was interested inmarine biology, but one of the great things about scienceis you quickly discover what you really like doing whenyou get into a lab. And what I discovered in college was Iliked solving the puzzles of biochemistry and how differentproteins interact.

The puzzle I set out to solve in my work is how cellsmaintain protective chromosome ends called telomeres asthey divide. This has very important implications for humandiseases such as cancer, and understanding the process canhelp us figure out how we might treat certain age-relateddiseases. It’s the excitement of solving the puzzle that keepsme going every day.

Nobel Prize-Winning Physicist andWhite House Science and Technology Leader

A science teacher at Hardy Middle School in Washington, D.C., Maya M. Garcia is a recipient ofthe Distinguished Fulbright Award in Teaching.

Beth Shapiro is Associate Professor of biology at Pennsylvania State University and is a topresearcher in the emerging field of “ancient DNA.”

Carol Greider is one ofthe world’s pioneeringresearchers on the structureof chromosome ends knownas telomeres. She receivedthe 2009 Nobel Prize inPhysiology or Medicine.

U.S.

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www.mindtrekkers.mtu.eduMichigan Technological University is an equal opportunity educational institution/equal opportunity employer.

Explore the mystery

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St. Cloud State University (SCSU) located along theMississippi River in St. Cloud, Minnesota opened its doorsto students in 1869. Today St. Cloud State University is the secondlargest university in Minnesota offering undergraduate andgraduate studies in many accredited programs in science,technology, engineering and mathematics (STEM).

Visit us at the USA Science & Engineering Festival!To learn more about us visit www.stcloudstate.edu or contactDr. Carolyn R. Williams, Associate Dean for MulticulturalAffairs & STEM Initiative at 320-308-3690

St. Cloud State univerSity

AA8 EZ EE AN ADVERTISING SUPPLEMENT TO THE WASHINGTON POST THURSDAY, APRIL 26, 2012

At Lockheed Martin, when we envision the future, we see a world of never-ending possibility. But that future will never be realized

unless we prepare today’s students for tomorrow’s challenges. That’s why it is vitally important for young people to study science,

technology, engineering, and math. And it’s also why Lockheed Martin is proud to be a part of the USA Science & Engineering Festival.

Visitors to our booth will see how satellites work, meet astronauts, “fly” the F-22 fighter, learn how tornadoes work, and much more.

It is our hope, and our mission, to inspire the next generation of innovators to dream big. And make big things happen.

Visit us at Booth #1.

www.lockheedmartin.com

ONE DAY HE MAY LOOK BACK AND SAY THAT THE

FUTURE STARTED HERE

©20

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