tips for agile content trail blazers
TRANSCRIPT
tips for agile content trail blazers
Amy Wagner @amyeee
The AGILE MANIFESTOFirst. Just so we’re all on the same page
Individuals and interactions
Working software
Customer collaboration
Responding to change
over processes and tools
over comprehensive documentation
over contract negotiation
over following a plan
(or content)
AMY WAGNER | @AMYEEE
Why should we apply an agile approach to
content?
AMY WAGNER | @AMYEEE
No, but really. Why?
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accept that things don’t always go
to plan.
They can GO BETTER.
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MAKE ATX A MEMBER-BASED DESIGN & Fabrication workshop & custom laser cutting STUDIO
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Human safety
AMY WAGNER | @AMYEEEPhoto by NASA HQ https://www.flickr.com/photos/nasahqphoto/16222697950/
PENCIL PROCUREMENT
AMY WAGNER | @AMYEEEPhoto by Stéfan https://www.flickr.com/photos/st3f4n/2807102760/
KEY TAKEAWAYS: if you’re not constrained by the cost of change or human safety, Go agile!
AMY WAGNER | @AMYEEE
WE’re only doing it because it’s cheaper AND faster, right?
AMY WAGNER | @AMYEEE
Nope. we’re doing it so we deliver the right thing.
ironically, this often works out cheaper AND faster.
AMY WAGNER | @AMYEEE
EXPLORE.
finding the right thing is
insanely satisfying.
AMY WAGNER | @AMYEEE
It’s not easy moving from a culture of
assuming the answer
to
accepting we don’t have the answer until we FIND the evidence
AMY WAGNER | @AMYEEE
IT’s ok. We don’t always know what lies ahead.
BUT WE DO know what lies
immediately in front of us.
AMY WAGNER | @AMYEEE
KEY TAKEAWAYS: keep fOCUSed ON finding
THE RIGHT THING to deliver by seeking evidence.
AMY WAGNER | @AMYEEE
if you’re trail blazing, You’ll come across
many questions.
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“We want to avoid a situation where you’re
building the train tracks in a different
gauge to us.”
THE METAphor lover
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“so you really can’t tell me i can have my
thing by June?”
THE promiser
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“i already know what the solution is.”
THE hero
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TOP 3 TIPS.
AMY WAGNER | @AMYEEE
hypothesise.
We Believe
………………………… will
…………………………………
…………………………………
the users / target market
do this action / have this effect
for this reason
AMY WAGNER | @AMYEEE
simplify. USE THEMES to get a sense of the whole. Pick the most important theme.
plan only enough to get started. DELIVER!
AMY WAGNER | @AMYEEE
help everyone notice.
AMY WAGNER | @AMYEEE
Thanks!Amy Wagner @amyeee