tips for marketing renewable energy to mainstream consumers, tess o'brien

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MARKETING RENEWABLE ENERGY TO MAINSTREAM CONSUMERS Tess O’Brien, Founder Renewable Energy Markets Conference September 23, 2013 Austin, Texas

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Page 1: Tips for Marketing Renewable Energy to Mainstream Consumers, Tess O'Brien

MARKETING RENEWABLE ENERGY TO MAINSTREAM CONSUMERS

Tess O’Brien, Founder Renewable Energy Markets Conference

September 23, 2013 Austin, Texas

Page 2: Tips for Marketing Renewable Energy to Mainstream Consumers, Tess O'Brien

ABOUT CPP The dual customer engagement + marketing program that rewards people + businesses

for consciously choosing clean energy.

Page 3: Tips for Marketing Renewable Energy to Mainstream Consumers, Tess O'Brien

MARKETING

Page 4: Tips for Marketing Renewable Energy to Mainstream Consumers, Tess O'Brien

COMMUNICATION

Page 5: Tips for Marketing Renewable Energy to Mainstream Consumers, Tess O'Brien

REINFORCEMENT

Page 6: Tips for Marketing Renewable Energy to Mainstream Consumers, Tess O'Brien

Tess O’Brien Founder / CEO [email protected] www.cleanpowerperks.com

THANK YOU