tolak angin_digital_strategy_2015

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  • FacebookFanPage

  • BestPost: TeaseropeningcampaignofMISS

    INDONESIA2015whichgetsTotalPeopleReach:6.308

    Likes:471Comments:1.522

    Share:107Organically

  • BestPost: MISSINDONESIA2015campaign

    postwhichgetsTotalPeopleReach:9.440

    Likes:447Comments:791

    Share:111Organically

  • BestPost:MISSINDONESIA2015 campaignpostwhich

    getsTotalPeopleReach:4.034

    Likes:197Comments:739

    Share:78Organically

  • OfficialTwitter

  • FacebookFanPages

  • BestPost:#MenSecretTriviacampaignpostwhichgetsTotalPeopleReach:13.872

    Likes:818Comments:134

    Share:72LinkClicks:7

    Paid

  • FacebookInsights

    BestPost:ManSecreatTriviacampaignpostwhich

    getsTotalPeopleReach:10,476

    Likes:484Comments:151

    Share:80Organically

  • BestPost: MenSecreatTriviapostwhichgets

    TotalPeopleReach:8,404Likes:692

    Comments:131Share:81

    LinkClicks:16Organically

  • OfficialTwitter

  • BestPostonFacebook:whichgets

    TotalPeopleReach:2704Likes:69

    Comments:60LinkClicks:17Organically

  • BestPostonFacebook:whichgets

    TotalPeopleReach:1921Likes:49

    Comments:10LinkClicks:57Organically

  • BestPostonFacebook:whichgets

    TotalPeopleReach:1454Likes:60

    Comments:40LinkClicks:13Organically

  • BestPostonFacebook:whichgets

    TotalPeopleReach:990Likes:44

    Comments:21LinkClicks:7Organically

  • FacebookFanPages

  • BestPost,Sharingsessions

    contentsinthisperiodareabletobringalotofcommentsuntilits

    reach1,223comments,1,360totallikesand393

    shares.

  • ThelightandeasyquestionsonTriviaPostsareimpactful.Thisoneisableto

    bring177comments,207totallikesand42

    linkclicks.

  • FacebookInsights

    BestPost: OCBCNISPTriviapostwhichgets

    TotalPeopleReach:2,393Likes:55

    Comments:55Share:0

    LinkClicks:3Organically

  • OfficialTwitter

  • FacebookFanPages

  • BestPost:campaignpostwhichgetsTotalPeopleReach:5,362

    Likes:151Comments:279

    Share:10LinkClicks:80

    Paid

  • BestPost:campaignpostwhichgetsTotalPeopleReach:3,462

    Likes:210Comments:152LinkClicks:2Organically

  • BestPost:campaignpostwhichgetsTotalPeopleReach:885

    Likes:32Comments:25LinkClicks:1Organically

  • OfficialTwitter

  • Microsite

  • Tolak_Angin

    @Tolak_Anginwww.sidomuncul.com

    Tolak_Angin

    TolakAnginSidomunculCurrentDigitalAssets

  • 1. Tolak Angin not have personal website, if any people need more information about Tolak Angin, the people must visit www.sidomuncul.com.

    2. Websites page load time is fast

    3. It has quite a user friendly appearance all informations placed neatly and very straightforward. Readers wont get lost in looking for information they need.

    4. Websites appearance represent companys identity by colors displayed

    5. Offers and product serve very interactive and direct with costumer

  • performance of www.sidomuncul.compersonal is not reallygood, but there are

    still some issues to be fixed immediately for make a more better

    grade.

  • This data represent the traffic from your website. As shown above, BounceRate from your website is high. Bounce Rate would impact into your websitetraffic as well

  • In last 3 months, most of visitor of your website came from Search. It isconsider as a good thing. However there is just a few people came to yourwebsite from Direct.

  • www.sidomuncul.com

  • Proposed keywordSEOTolakAngin.

  • Investment Economy&Business Technology Travel

    www.rajainvestasi.comwww.analisaham.comwww.saraninvest.com

    www.arahbisnis.comwww.lajubisnis.comwww.indeksbisnis.com

    www.gilaponsel.comwww.hiteknologi.comwww.alltekno.com

    www.mautravel.com(UnderDevelopment)

    www.blajarsaham.comwww.yukinvest.comwww.ikutinvest.com

    www.dampakbisnis.comwww.bisnisjitu.comwww.bisnisekonomi.com

    www.maniakpc.comwww.updatekno.comwww.layartekno.com

    www.pergijauh.com(UnderDevelopment)

    www.investasik.com www.propertibisnis.comwww.pasarekonomi.comwww.topikonomi.com

    www.bisnisup.comwww.ayousaha.com

    www.maujalan.com(UnderDevelopment)

    Lifestyle Automotive Sport Finance

    www.marigaya.comwww.gayatren.comwww.ubahgaya.com

    www.ulikmesin.comwww.otomotips.comwww.hobimesin.com

    www.laripagi.comwww.olahsehat.comwww.jiwasehat.com

    www.britakeuangan.com

    www.barutren.comwww.lebihgaya.com

    www.jagomesin.comwww.motodif.comwww.modifikatips.com

    www.marisenam.comwww.ikutsehat.comwww.inisehat.com

    www.datakeuangan.com

    www.lifevaganza.com www.mainmesin.comwww.otohits.comwww.otomesin.comwww.rawatmesin.comwww.superotomotif.com

    www.wadahbola.comwww.rajabugar.comwww.kiatbugar.com

    www.halkeuangan.com

  • COMPETITIVEREVIEW

  • COMPETITIVEREVIEW

    This online trend graphic represent the numbers of search using keywords above.

  • TolakAngin - KeywordInsight|TopandRising

    People who search with keyword Tolak Angin are seeking the content related to the keyword above as well.

  • Antangin - KeywordInsight|TopandRising

    People who search with keyword Antangin are seeking the content related to the keyword above as well.

  • BintangToedjoe - KeywordInsight|TopandRising

    People who search with keyword Bintang Toedjoe are seeking the content related to the keyword above as well.

  • CATEGORY INSIGHTBROADER INSIGHT

  • This online trend graphic represent the numbers of search using keywords above.

    1.Obat Herbal 2.Obat Tradisional 3.Masuk Angin 4.Obat Masuk Angin 5.Tolak Angin

    CATEGORY INSIGHT BROADER INSIGHT

  • ObatHerbal - KeywordInsight|TopandRising

    People who search with keyword Obat Herbal are seeking the content related to the keyword above as well.

  • ObatTradisionnal- KeywordInsight|TopandRising

    People who search with keyword Obat Tradisional are seeking the content related to the keyword above as well.

  • MasukAngin- KeywordInsight|TopandRising

    People who search with keyword Masuk Angin are seeking the content related to the keyword above as well.

  • ObatMasukAngin- KeywordInsight|TopandRising

    People who search with keyword Obat Masuk Angin is not really much so the application cant share result because not enough search for this keyword..

  • TolakAngin- KeywordInsight|TopandRising

    People who search with keyword Tolak Angin is not really much so the application cant share result because not enough search for this keyword..

  • SocialMediaAnalytic

  • Social Media Reviewtolakangin

    @Tolak_Angin

  • TATistolowfor24.380Totalpagelike.

    Facebookcoverpage oftolakangin issimilarwithcoverpageontwitter,andthecoverpagehaveabadresolution.Somefacebook navigationlooks like

    printscreen image.

  • Almostcontentonsocialmediadoesnthavecalltoactiontogainengagement.Itwouldbegreatifyourcontentisinthe

    formoftrivia.

    Theresnolink clickstowebsiteineverycontenton

    socialmedia

  • Thiscontentdoesnt reachallofaudienceonTolakAngin

    Fanpagesothatthenumberofengagementstilllow.

    Thiscontentdoesnt havecalltoaction,itwould begreatifusingfacebookadsorboost postto

    gainhighengagement.

  • Twittercoverpageandfacebookcoverpageissimilar,thisisgoodbecauseshowingyourexistence.

    Youalreadyhasabignumberoffollowers, unfortunatelytheresnolink clickstotolak

    anginwebsite

  • Youhavetominimalizethenumberoffakefollowerstogainmoreengagementon

    socialmedia.

    Youhaveasmallnumbersofrealfollowers, fromtotal

    followersasmuchas10.499youjusthave39%active

    followers.

  • Thetopicisdominatedwithnotrelevantkeyword forTolakAnginBrands.Thehashtagsisnotrealatedtoyourbrand.

  • Thecontentisuptodate,becausethecontentableinformfollowersabout

    importantdaysButthiscontentstilldoesn'thavelinkklikstowebsite

  • Saemwithpreviouscontent

    Thecontentisuptodate,becousethecontentableinformfollowersabout

    importantdays,Butthiscontentstilldosenthavelinkklikstowebsite.

  • KurangdimaksimalkannyaAkunKOL

    AtauBuzzeruntukmendapatkan

    EngagementdariparaFollowers.

    Thebuzzersislackofmaximazingtoobtainengagementfromthe

    followers

  • SeharusnyaKontentYangdipublish

    TidakmemasukanBrandlain.Kecualidengankontrak

    Ataukerjasama.

    Thepublished-contentshouldbeexcludedthe

    otherbrand,exceptthereisanothercontractwithother

    brands.

  • Proposed Content

  • SalahsatucaraterhindardaripenyakitadalahmencegahdenganmembawaTolakAngin

    disetiapkegiatanaktifitaskamu.

    OrangpintarminumTolakAnginwww.sidomuncul.com

  • DedikasiDenganHatiuntukNegeri.MajuBersamaMenyongsongMasaDepan,

    MenyehatkanBangsa.OrangpintarminumTolakAngin

    www.sidomuncul.com

  • Saat kita melakukan travelling,kita tidak tahu cuaca sepertiapa yang akan di hadapi.Mana dari gambar dibawah iniyang akan kamu bawa dalamperjalanan untuk menghindarikamu dari cuaca yang tidakmenentu?

    Orang pintar minum TolakAnginwww.sidomuncul.com

  • Your Facebook account has already 24,381 likes and number ofengagement which shows from Talking About This is very low (45 TAT).

  • You already had 10,5k number of followers thats good and your twitter have greatcontent the content realated about herbal and health.

  • ProposedcovermockupforfacebookFanPageTolakAngin

  • Proposedcovermockupf