Top 60 Marketing Tips

Don't Get Lost In The Crowd

Does Your Image Need Improvement? (Everything Is Marketing).

What Does Your Desk Say About You?

What Does Your Receptionist Say About Your Business?

You Have Got To Have A Good Intro

Clean Up Your Reception area (or Waiting Room).

(Apply The "Average Waiting Time X 2 Test")

Prepare An Elevator Pitch

Invest In A Really Good Website

Give Something Meaningful Away

Always Have Copies Of Your Published Articles On Your Web Page

Have You Googled Yourself Lately

Never Underestimate The Power Of Google For Enhancing Your Credibility And Visibility

Does Your Business Card Say Anything Interesting About You

PDF First (Send Documents In PDF)

Just Say "Thank You"

Don't Just Be A Joiner, Be A Leader

Don't Play By Yourself (Work With Others)

File/Deal Closing Letters Are An Absolute Must

Do You Have A Written Marketing Plan

Be Aware Of Your Online Persona

Get Your Ducks In A Row (Marketing Messaging And Accountability Vs. Messaging)

Identify Repetitive Tasks And Develop Automated Systems With Fixed Fees You Can Market

www.ProcessMaster.com

Sit Next To A Stranger

Keep Your e-Communication List Private - Use "BCC"

Build Something Unique That Defines You

Consultants: Keep A Referral Log

Create And Maintain Compelling Marketing Materials

Separate The Wheat From The Chaff (Find Out Where Best Clients Found You)

Surf The Web For Great Ideas

What Goes Around Comes Around (Use Clients Services)

Don't Set Yourself Up For An Ethics Violation, Follow Advertising Rules

By Your Clients Some Pizza

Set Up Form Letters To Follow Up Business Cards You Receive

Don't Be The Last To Know (Google Alerts)

You've Got To Be Accessible

Boot Your Worst Clients

Find The Right Clients

Read Books

Its OK To Boast A Bit, But Be Careful When Promoting Results

Rubber Stamp It

To Blog Or Not To Blog (RSS)

http://blog.ProcessMaster.com

Use An Email Signature

If You Don't Have Time To Blog, Make Time To Podcast

Ask Your Clients For Suggestions (Client Advisory Committees)

Every Firm/Company Must Have A Written Marketing Plan

Include Contact Information At The End Of Your PowerPoints

Thank YouContact me as

Alan.Crean@ProcessMaster.com

Http://www.ProcessMaster .com

No more than 5 points per Power Point Slide

Don't Just Send Your e-Newsletter And Think Its Being Received, Track It (Campaigner.com)

Brainstorm For Your Community

You Cannot Have A Marketing Plan Without A Budget

Create News Your Clients Can Use

Get Your Hair Done (Get To Know The People Who Also Serve The Clients You Want To Serve)

Marketing Is A Team Sport, Don't Let Sales People "Opt Out", But Don't Expect Equal Results From All

Use Online Clipping Services To Keep You Information About Clients And Issues That Are Important To Them

Look Successful But Not Too Much | Don't Blow Your Own Horn Too Loudly

Great Royalty Free Graphics For Your Newsletters And PowerPoints

Don't Do Bad Power Point

Don't Ignore Future Customers Or Your Family

Don’t Exibit At A Trade Show You Have Never Been To Before As A Delegate

Bad Publicity Stays With You