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Community Festivals-Making a Change in Community Culture Tracy Herlitzke [email protected] CESA #4 Director Health Programs Changing the Culture of Risky Drinking Behavior Coalition Thank you to: Brenda Rooney, PhD Epidemiologist, Gundersen Lutheran

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Page 1: Tracy Herlitzke therlitzke@cesa4.k12.wi.us CESA #4 Director Health Programs Changing the Culture of Risky Drinking Behavior Coalition Thank you to: Brenda

Community Festivals-Making a Change in Community Culture

Tracy [email protected]

CESA #4Director Health Programs

Changing the Culture of RiskyDrinking Behavior Coalition

Thank you to:Brenda Rooney, PhDEpidemiologist,Gundersen Lutheran

Page 2: Tracy Herlitzke therlitzke@cesa4.k12.wi.us CESA #4 Director Health Programs Changing the Culture of Risky Drinking Behavior Coalition Thank you to: Brenda

U of MN Alcohol Epidemiology Program◦ 20 best practices for safe festivals

Changing the Culture of Risky Drinking evaluations in 2010

Meeting with Festival Organizers in March of 2011

Evaluations of Festivals in 2011 Sharing results November 2011 Evaluations of Festivals in 2012

Best Practices - Background

Page 3: Tracy Herlitzke therlitzke@cesa4.k12.wi.us CESA #4 Director Health Programs Changing the Culture of Risky Drinking Behavior Coalition Thank you to: Brenda

Approximately 17 Festivals Per Year

Greatest Number in City of La Crosse

La Crosse County Festivals

Page 4: Tracy Herlitzke therlitzke@cesa4.k12.wi.us CESA #4 Director Health Programs Changing the Culture of Risky Drinking Behavior Coalition Thank you to: Brenda

1. 2-3 volunteers visited and scored each festival at varying times of the festival duration

2. Used the standardized survey – 12 strategies

3. Surveys were scored based on:◦ fully meeting the strategy, ◦ partially meeting the strategy, or ◦ not meeting the strategy

4. A total score was calculated based on a scale from 0 to 100

Assessment Methods

Page 5: Tracy Herlitzke therlitzke@cesa4.k12.wi.us CESA #4 Director Health Programs Changing the Culture of Risky Drinking Behavior Coalition Thank you to: Brenda

Assessment Tool Review

1. Carding

3. Area/Fence

2. Wristbands

Flickr: by pdomara

Page 6: Tracy Herlitzke therlitzke@cesa4.k12.wi.us CESA #4 Director Health Programs Changing the Culture of Risky Drinking Behavior Coalition Thank you to: Brenda

4. Container

Flickr: Rochelle, just rochelle

5. Quantity

6. Size/Pitchers

7. Price Discounts

Page 7: Tracy Herlitzke therlitzke@cesa4.k12.wi.us CESA #4 Director Health Programs Changing the Culture of Risky Drinking Behavior Coalition Thank you to: Brenda

8. Obviously Intoxicated People

9. Sober Servers

10. Food Available

Page 8: Tracy Herlitzke therlitzke@cesa4.k12.wi.us CESA #4 Director Health Programs Changing the Culture of Risky Drinking Behavior Coalition Thank you to: Brenda

12. Last Call

13. Smoke Free 14. Level

of Intoxication

11. Beer Signs

Page 9: Tracy Herlitzke therlitzke@cesa4.k12.wi.us CESA #4 Director Health Programs Changing the Culture of Risky Drinking Behavior Coalition Thank you to: Brenda

1. Underage Access Strategies2. Binge Drinking Reduction Strategies3. Cultural Strategies

Strategies

Page 10: Tracy Herlitzke therlitzke@cesa4.k12.wi.us CESA #4 Director Health Programs Changing the Culture of Risky Drinking Behavior Coalition Thank you to: Brenda

Checking ID Use Wristbands Enclosed Area Use Dist. cups0

20

40

60

80

100

5045

27

8677 73

18

86

6053

33

100

201020112012

% f

ully m

eeti

ng s

trate

gy

Underage Access Strategies

Results are for every festival assessed each year (not limited to those assessed all 3 years.)

Page 11: Tracy Herlitzke therlitzke@cesa4.k12.wi.us CESA #4 Director Health Programs Changing the Culture of Risky Drinking Behavior Coalition Thank you to: Brenda

Limit Servings Limit Cup Size No Discounts0

102030405060708090

100

5

18

45

5

18

41

7

27

40

Quantity

201020112012

% f

ully m

eeti

ng s

trate

gy

Binge Reduction Strategies

Results are for every festival assessed each year (not limited to those assessed all 3 years.)

Page 12: Tracy Herlitzke therlitzke@cesa4.k12.wi.us CESA #4 Director Health Programs Changing the Culture of Risky Drinking Behavior Coalition Thank you to: Brenda

No Sale to In-toxicated Cus-

tomers

No Servers Drinking

End Service Hours

Offer Food and NA

Beverages

0

20

40

60

80

100

50

67

518

45

82

5

59

7

67

0

53

Over Consumption

201020112012

% f

ully m

eeti

ng s

trate

gy

Binge Reduction Strategies

Results are for every festival assessed each year (not limited to those assessed all 3 years.)

Page 13: Tracy Herlitzke therlitzke@cesa4.k12.wi.us CESA #4 Director Health Programs Changing the Culture of Risky Drinking Behavior Coalition Thank you to: Brenda

Limit Alcohol Promotions0

10

20

30

40

50

60

70

80

90

100

5 5 7

201020112012

% f

ully m

eeti

ng s

trate

gy

Culture Strategies

Results are for every festival assessed each year (not limited to those assessed all 3 years.)

Page 14: Tracy Herlitzke therlitzke@cesa4.k12.wi.us CESA #4 Director Health Programs Changing the Culture of Risky Drinking Behavior Coalition Thank you to: Brenda

Overall Scores For Festivals assessed all 3 years (N= 15)

Average Score0

20

40

60

80

100

67.0674.26

70

201020112012

# strategies completely met

0

2

4

6

8

10

12

3.9

5.14.5

201020112012

Page 15: Tracy Herlitzke therlitzke@cesa4.k12.wi.us CESA #4 Director Health Programs Changing the Culture of Risky Drinking Behavior Coalition Thank you to: Brenda

Questions, Comments, Discussion

What’s Next? Thank You!

Voluntary adoption is not enough

Work on license conditions

Continue to educate festival planners◦ RBS

What is one thing that surprised you from this information?

How are you going to use this information?