travel agency (venture lab 2012 pitch)

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Page 1: Travel Agency (Venture Lab 2012 Pitch)

Travel Agency Project Pitch

Page 2: Travel Agency (Venture Lab 2012 Pitch)

Headline

Provide exceptional Travel Services which fits every pocket!

Page 3: Travel Agency (Venture Lab 2012 Pitch)

Problem

Most Travel Services too focused on either locations or target group defined by allowed budget.This leads to a problem when you actually want to explore all possible options (locations, price, options) without using many services.

Page 4: Travel Agency (Venture Lab 2012 Pitch)

Solution

Deliver Travel Agency service which has more locations covered, more amenities, and provide all options, from economy to luxury

Page 5: Travel Agency (Venture Lab 2012 Pitch)

Why now

More people are beginning to use online sites for Travel planning & booking. Providing a service with more locations covered and selection of destinations for all budgets will attract users which are open for any options.It is a matter of time when similar Travel Agency service will appear.

Page 6: Travel Agency (Venture Lab 2012 Pitch)

Market Size

About 0,1% of country population per month. For example for European Union it's about 500k orders per month.

Page 7: Travel Agency (Venture Lab 2012 Pitch)

Competition

Travelocity - http://www.travelocity.comExpedia - http//www.expedia.com 

Page 8: Travel Agency (Venture Lab 2012 Pitch)

Product

Online Travel Agency with big set of locations and travel options Roadmap:Phase 1: Initial set of features with destinations for markets with small competition Phase 2: Full feature set with destinations for all markets

Page 9: Travel Agency (Venture Lab 2012 Pitch)

Business Model

Tourist bookingsReferral fees for other businesses 

Page 10: Travel Agency (Venture Lab 2012 Pitch)

Customer Acquisition Plan

Social networks as the most effective service for this type of businessWord of mouth (after initial SEM campaign)