trimax social media to increase seo and brand awareness
DESCRIPTION
Trimax Solutions is a Sydney website design company specializing in website design with a powerful content management system (CMS), ecommerce solutions, logo branding, internet marketing, social media marketing, search engine optimisation (SEO) as well as automation and integration in order to provide you with the best IT and online marketing tools currently available for your business’ success.TRANSCRIPT
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
If you are not already using Social Media, you are already losing out!
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Your ONE STOP IT & INTERNET MARKETING SHOP
www.trimaxsolutions.com
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Why Social Media?Social Media information is already ranking better than
websites information.
It’s a simple as search engines such as Google and Yahoo rank dynamic or changing content such as information (posts), videos, articles very well
Social Media is full of dynamic content
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Why Social Media? Previous to Social Media sites, Blogs and Forums were very
good tools to rank well on Google due to their dynamic content. Same applies to Social Media sites
Posts on social media sites with links back to your website is an easy way to create backlinks to generate more traffic to our website.
Also broadcasting or syndicating information such as a blog posts from your website to all social media sites increases chances to be found by users searching on those media sites.
Also social media sites generate free content by allowing people to post comments and information.
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Why Social Media?
Increase Sales/Profits Getting new clients
Selling more products/services to existing clients
Creating new products/services to sell to existing and new clients
by Increasing their brand awareness
(get more people to know and talk about them)
Increasing their Traffic
Increasing their users database (clients and potential clients)
Increasing their Ranking and SEO
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Search Engine Optimisation (SEO)
I compare SEO with losing weight and dieting!
Why?
Because unfortunately there are no magic pills!
It’s a combination of actions and tools which must be done and then be maintained otherwise your ranking will drop
It’s usually a cooperation between the business content manager and the SEO service provider or order to have the best possible ranking with the content generated.
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Most common mistake related to SEO
No SEO at all
No clear keywords for their products or services
Wrong keywords used
Wrong keywords strategies used
Not updating your keywords strategy to follow the market demands
How to have the best possible SEO to increase your online traffic and brand awareness then?
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
SEO - Where does it start?
Market research What’s hot? What’s selling at this time?
What are your potential clients looking for?
Traffic Analysis How are your existing clients and potential clients searching?
What traffic are you current experiencing?
Keywords One of the most important aspect for SEO
Keywords are used on websites, social media sites, article sites, video sites and more.
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Need to use a combination of tactics
Typical Website SEO strategies
Combining keywords with:
Domain name/Title
Keywords/Descriptions
Keywords on pages/content (most common mistake)
Descriptions of Images
Site map – uploaded to Google/Webmaster Tools
Backlinks (links on other websites/social media sites linking back to your website
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Need to use a combination of tacticsDynamic Website Content
Forums Blogs Articles Videos Social media sites
Facebook Youtube Google+ Linked In Twitter
Google LOVES dynamic/changing content…don’t be lazy!
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Need to use a combination of tactics
Paid Traffic
Ad Words
Need good keyword strategy for maximum results
Facebook Advertising
Very good value for money at the moment
Targeted marketing/advertising
Affiliates
Let others sell your products!
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Social Media StrategiesFacebook pages (not Profile page)
Generate as many likes as possible (build a users list) Do targeted advertising (good value for money)
Region Sex (Male or Female) Interest
Facts
845M+ users globally 10.7M+ users in Australia 10M+ comments every 20 minutes 1.9M friends requests accepted every 20 mins 2.7M uploaded photos every 20 mins 1.8 status updates every 20 mins
Trimax Facebook Strategy has 20+ steps to use the full potential of Facebook
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Social Media StrategiesGoogle +
Google’s competitor to Facebook Google owns Google+
Do you think Google+ will rank very well?
Twitter To promote information and news with backlinks to your website Not necessarily for tweeting
YouTube channels (Future on Internet Marketing)
Information videos (slideshow / PowerPoint presentations) Training videos Updates videos
Facts:
Youtube has 11 times more searches than Google Google owns Youtube – This is why videos ranks very well.
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Social Media StrategiesLinked In Professional contacts, information and news
Facts:
80% of jobs are found using Linked In
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Social Media Facts Social media – dominate front pages of Google
Google likes recent and dynamic information and therefore loves Facebook, Twitter, Google+, Youtube and linked In
(especially Youtube and Google+ as Google owns them)
All those social media strategies provide back linking to your website
SMO – social media optimisation (free)
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Need to use a combination of tacticsBuild your user databases/Lists
Opt-in (website / Facebook) Give something free in exchange (eBook)
Facebook Likes Like our page and get an eBook or a chance to get a product
Sales Strategies Affiliates ( multiple sellers for you – can be quite the sales force!)
Inform and educate your clients and potential clients Blogs Articles eBooks Webinars
PowerPoint slides or live screen demo’s Put on your website and upload to your Youtube channel (backlinks to your site)
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
In SummarySEO optimisation is a combination of actions and steps done both on your website and social media sites to increase your website ranking and brand awareness
A very good strategy is to link your website to your different social media sites to then have backlinks from all those social media sites to your websiteEg:
1. Blog information about a new product/service you are now offering on your website blog2. Post a summary of the blog post on the social media sites with a link (backlink) to your
blog post on your website.3. Blog some more…
Therefore inform your clients and potential clients to create trust and credibility while increasing your search engine optimisation, traffic and brand awareness.
TAKE ACTION NOW!
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Example – Trimax website
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Example – Trimax website – Blog/RSS
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Example – Trimax – Facebook - Like
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Example – Trimax – Facebook - Wall
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Example – Trimax – Twitter
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Example – Trimax – Google+
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Example – Trimax – Linked In
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Example – Trimax – YouTube Channel
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
You must Blog & Post Post you knowledge on Social site to promote your
products and services
Post/Blog:
Information (education)
New products or services
Events for people to attend
Current events
Eg: Introduction video for you website can be done in less than 10 minutes
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Conclusion It’s as simple as you must use Social Media as it is now the key to increase your
ranking (SEO) and therefore your brand awareness and sales. If you are not using Social Media right now, you are probably already losing out potential clients and sales
Social Media is easy to use, START USING IT!
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Contact Trimax Solutions to get startedAt Trimax Solutions, we can get you started with social media in creating the right
strategy for your business to optimise the use of social media.
Our SEO product combined with our Social Media product are the perfect combination to get the best ranking/traffic as well brand awareness for your business
Visit us at www.trimaxsolutions.com and don’t hesitate to contact us for a free no commitment consultation.
www.trimaxsolutions.com Web design package
SEO PackageSocial Media Marketing Services
Your ONE STOP IT & INTERNET MARKETING SHOP
www.trimaxsolutions.com