Drew Carter

GCEP/TRMA 585: Developing A Professional Online Identity Spring

2013

Online Identities, Personal Branding, Social Media

Drew Carter

School Counselor

M. EDwww.linkedin.com/pub/drew-carter/1b/672/1aa/

•Understanding the importance of managing your digital identity

•I enjoyed the form discussion and various links to mental health/counseling

•LinkedIn as a great way to network and connect with other professionals

Using a resource like LinkedIn is helpful because your can brand your self and make it easier to be found for professional reasons. It is important to use great discernment when having an on-line identity. Photo’s or posts on social networking sites and blogs can easily be found, that is why it’s important to maintain netiquette (Proper Internet etiquette) so that your personal life is separate from your professional identity.

“I know and understand how much our society revolves around technology. What I found ironic is that the same week we start this course one of the most publicized internet frauds happened. The Manti Taeo and his fake on-line girl friend became public. “

Online Privacy

• http://youtu.be/7YvAYIJSSZYWith great power comes great responsibility. • Cyber education is becoming a necessary part of

socialization.• There is an ambiguous societal criteria for responsible

internet and on-line behaviors. • There is a growing spectrum on how to navigate the on-

line world and protect your personal identity. • The real question is, who is responsible for teaching online

values? • How do we educate our society to protect themselves from

identity theft or attack?

Twitter #GCEP585

Feb 10 2013 Welcome to the TWITTER SPHERE

The Twitter +• Efficient way to mass communicate• Stay connected to current events• The use of # to connecthttp://www.youtube.com/watch?

v=uCE3w0FmBsA&feature=share&list=UUpg-U3_G3ZVck6QO6uhW_OA

Vey Helpful Tutorial• My Twitter Feedhttps://twitter.com/Drew17Carter

Professional Facebook Pages

Facebook facts and staggering statistics

• Facebook has so many users that it would be the 3rd largest country.

• 1-5 Divorces end because of Facebook

• FB lacks the professional integrity of LinkedIn or Google

• Facebook is a Social Network sight

• From my Week #1 Discussion

“I gave up facebook, youtube, and other on-line things because I found myself just wasting time that could be used for things more productive.  I was a frequent user of facebook and I found it is the best way to stay in touch with friends as well as stay in touch with all the young people I have worked with over the years. “

Google Plus (G+)

Google Plus PlusesComprehensive features

CHROME Package• Video/Chat/Messaging• Alerts• Professional quality• Consolidates ALL NETWORKING• User Friendly• The best Search Engine

•Google is my preferred site!!!!

Blogs: Blogger, WordPress, Tumblr

• I am not a blogger but I do see the value of blogging, wordpress & Tumbler• Blogs are a great resource for counseling• I used Google as my default search

engine, I found Google to be better for research• My wife uses Blogs and has encouraged

me to do so

Learning from Mental Health Professionals & Organizations

• Social media gives us the opportunity to connect with top professionals.

• This is another great way to network and to connect to others within the counseling profession

The MHP I followed the closest via twitter• Julie Hanks @julie_hanks• Kim Garst @kimgarst

• Since I am a school counselor, I follow ASCAhttp://www.schoolcounselor.org

Managing your online identity

• Three important things…• As a professional, it is important to manage your

on-line identity• Maintain appropriate boundaries between your

personal and professional life• Keeping a professional boundary between you

and your clients• Hootsuite is a great resource to help you manage

your identity http://hootsuite.com/

Portfolios & profiles

http://about.me/drew.carter

Curation Tools: Scoop.it/Pinterestsocial media ethics for therapists

• I gave in and created a Pintrest board http://pinterest.com/drew17carter

• I liked the scoopit format and the way the pages are set up, they look sharp and professional. It was easy to navigate and I was able to sift through the content with ease.

• Like any search engine, it can be a overload of information.

This tends to lead me away from my original search goals. Sometimes I discover new and interesting things and other times I loose my way and waste time on things I wasn't intending to research.

Websites & Domain Names

• Go Daddy has used their marketing scheme to their advantage. They have advertised to the younger generations and have made very publicized adds air on the Super Bowl. They have put their name out in front for everyone to see.

• I liked Square space. I was easy and I really liked how the pages looked.

• The sitewizard .com website is a great place for someone like me. If I needed to develop a comprehensive website for a business this would be a great tool for me. It lays out all the steps and features. It was easy to get started. I will hang onto this resource and access it if I ever need to develop a professional comprehensive website.

Making A Difference Goals & Strategies

With great power comes great responsibility• Using technology and social media to reach your client base is an effective tool.

My GOAL: • To become more technologically proficient and develop my GOOGLE

account as my vehicle in the navigating the vast frontier of the world wide web.

Strategies• Use great discernment when having an on-line identity. • Maintain netiquette (Proper Internet etiquette) so that your personal life is

separate from your professional identity.

SlideShare

• Slide share is one of the best new tools I learned in this course.• I like how you can get comments and feed back• User friendly and easy to access• A great way to share your presentation with

colleagues and other professional

Final thoughts

• This class was great because it forced me to try a variety of social media cites

• I became a Twitter follower and created a Pintrest account.• I developed a broader understanding of technology and its

uses within my profession• I was able to expand my professional network• As a school counselor , I want to teach students and

parents about the importance of your on-line identity• I want to continue to gain more knowledge, skill and savvy

with technology to use within my profession