twnkls ipon presentatie_v099
DESCRIPTION
A brief overview of Augmented Reality and Augmented Learning. Presentation for IPON2012 Utrecht.TRANSCRIPT
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Augmented Learning Hoe AR worden toegepast bij leeromgevingen
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© 2012 twnkls | augmented reality
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© 2012 twnkls | augmented reality
We denken in bestaande metaforen!
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Augmented Reality Een doorkijkje naar een nieuw vakgebied
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AR/ Agenda
© 2012 twnkls | augmented reality
The agenda (1) Augmented Reality the basics
(2) Verwondering, interactie en gamen
(3) Augmented Reality 3 categories
(4) Recent cases and Demo’s
(5) ..
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TWNKLS/ virtuality continuum
© 2012 twnkls | augmented reality
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TWNKLS/ virtuality continuum
© 2012 twnkls | augmented reality
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TWNKLS/ virtuality continuum
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TWNKLS/ virtuality continuum
© 2012 twnkls | augmented reality
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Verwondering De illusie en realiteit
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© 2012 twnkls | augmented reality
Today we’re beginning to realise that the new media aren’t just mechanical gimmicks for creating worlds of illusion, but new languages with new and unique powers of expression.
McLuhan - 1960
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© 2012 twnkls | augmented reality
Toepassingsmogelijkheden
- Instructie geven
- Inzicht verkrijgen
- Informatie zoeken/vinden
- Samenwerken en samen delen
- …..
- Interactie
- Illusion/imagination
- …..
AR/ toepassingen in kennis overdracht
Augmented Reality
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TWNKLS/
© 2012 twnkls | augmented reality
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Leren en interactie Beleven, zien, meemaken, ervaren
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TWNKLS/ leren
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© 2012 twnkls | augmented reality
“Wat men moet leren doen, leert men door het te doen”
Aristoteles ---
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© 2012 twnkls | augmented reality
You can discover more about a person in an hour of play than in a year of conversation
Plato ---
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© 2012 twnkls | augmented reality
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© 2012 twnkls | augmented reality
You can discover more about a person in an hour of play than in a year of conversation
Plato ---
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© 2012 twnkls | augmented reality
4 basis elementen:
- Mechanica; procedures en regels; doel
- Verhaal; opeenvolging van gebeurtenissen; linear of non-lineair
- Esthetiek; hoe het eruit ziet, klinkt, voelt, ruikt en smaakt
- Technologie; het medium dat het mogelijk maakt om het spel te spelen
(Bron: The Art of Game Design – Jesse Schell)
Esthethiek
Mechanica
Technologie
meer zichtbaar
minder zichtbaar
Verhaal
AR/ gamification and learning
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© 2012 twnkls | augmented reality
6 necessary features of games
- Rules
- Variable, quantifiable outcome
- Value assigned to possible outcomes
- Player effort
- Player attached to outcome
- Negotiable consequences
(Bron: Juul (2003)
AR/ gamification in learning
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3 vormen van AR Onderverdeling op basis van techniek en inzetbaarheid
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AR/ 3 categories
© 2012 twnkls | augmented reality
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AR/ magic lens
© 2012 twnkls | augmented reality
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AR/ virtual mirror
© 2012 twnkls | augmented reality
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AR/ spatial augmented reality
© 2012 twnkls | augmented reality
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AR/ voorbeelden met learning
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AR/ voorbeelden met learning
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Technische aspecten van AR
De diepte in
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TWNKLS/ key elements
© 2011 twnkls | augmented reality
What makes our eyes Twinkle?
A combination of (at least) 3 of the following components:
- Tracking
- Location and context
- Realtime 3D
- Interaction
- External data connections/feeds
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• Where am I?
• In what direction am I looking?
• What device am I using?
AR/ crucial questions
© 2011 twnkls | augmented reality
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• Tracking
A) Location (GPS)
B) Position (accelerometer, magnetometer, gyroscoop)
C) Image recognition
- Fiducial markers
- Natural Feature Tracking
• Presentation
A) 3D (Mobile) content
B) Occlussion and Lightning
C) Presentation quality and animation
• User Experience
A good AR concept
A good user interface
(Multi User) interaction
Connection between person, device, environment
AR/ what do we need?
© 2011 twnkls | augmented reality
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Profiles Stats Data feed
B Social
network
Data feed A
AR/ digital ecosystem
Presentation Layer
Communication Layer
© 2011 twnkls | augmented reality
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AR/ digitale eco systeem
© 2012 twnkls | augmented reality
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AR/ Gartner a major change
© 2012 twnkls | augmented reality Bron: http://www.gartner.com/
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AR/ hype cycle
© 2012 twnkls | augmented reality
AR browsers
AR industry
AR retail
AR marketing
AR training & simulation
AR gaming
AR Cultuur
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AR/ hype cycle combi
© 2012 twnkls | augmented reality
Game
Mobile
Augmented
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Zien is geloven!
Cases en demo’s
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TWNKLS/ initiatieven
Urban Augmented Reality Zien wat er niet is, heden, verleden en toekomst.
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UAR/ mobile applications
© 2011 twnkls | augmented reality
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UAR/ mobile applications
© 2011 twnkls | augmented reality
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© 2012 twnkls | augmented reality
SocializAR New ways of connecting people at
business events
Augmented Reality + Social Media
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AR/ augmented reality and social media
© 2012 twnkls | augmented reality
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AR/ augmented reality and social media
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We must reach young people with information that will empower them to make key decisions at a time and in a manner with which they are familiar
Deb Levine
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Weena 278 3012 NJ Rotterdam The Netherlands www.twnkls.com [email protected] +31 10 2600 200
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TWNKLS/ 100 words
© 2012 twnkls | augmented reality
twnkls | augmented reality is a full-service AR bureau with focus on creation, development, production and implementation of (mobile) AR applications. Our clients are represented in the sectors edutainment, marketing & branding, construction and industry. twnkls is creative and innovative, and has ample technical knowledge and experience in the area of Augmented Reality projects. At twnkls experienced specialists are working together on new location-and image based recognition technologies that result in new forms of interaction, user experience and business concepts. twnkls is located at Weena 278 Rotterdam, The Netherlands. Contact us [email protected], www.twnkls.com of @twnkls_AR or phone +31(0)10-2600200.
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sparkling customers
twinkling employees
_________________ +
profit and fun
TWNKLS/ vision. why we do it?
© 2011 twnkls | augmented reality