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INVITATION TO TENDER UEFA EURO 2016 LICENCE AND HOSPITALITY SUPPLY FOR CHAMPAGNE

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Page 1: UEFA EURO 2016 LICENCE AND HOSPITALITY SUPPLY FOR … · 2015. 4. 11. · 1.1 The UEFA European Football Championships™ The UEFA European Football Championship, which today is one

INVITATION TO TENDER

UEFA EURO 2016

LICENCE AND HOSPITALITY SUPPLY FOR CHAMPAGNE

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Contents

1 EUROPEAN NATIONAL TEAM FOOTBALL ...................... 3

1.1 THE UEFA EUROPEAN FOOTBALL CHAMPIONSHIPS™ ........................................................................................................ 3 1.2 UEFA EURO 2016™ FINAL TOURNAMENT (THE “COMPETITION”) ...................................................................................... 4

2 INVITATION TO TENDER .............................................. 8

2.1 PURPOSE OF THIS INVITATION TO TENDER ........................................................................................................................ 8

3 RIGHTS AVAILABLE ...................................................... 9

3.1 LICENSING RIGHTS ....................................................................................................................................................... 9 3.2 HOSPITALITY SUPPLY RIGHTS ......................................................................................................................................... 9

4 RESERVED RIGHTS ..................................................... 11

5 OBLIGATIONS ............................................................ 12

6 BID FORMAT, PROCEDURE AND REQUIREMENTS ....... 14

6.1 REQUIRED CONTENT OF BID DOCUMENTATION ............................................................................................................... 14 6.2 BID PROCEDURE AND PROCESS .................................................................................................................................... 14

7 ITT LEGAL PROVISIONS .............................................. 18

SCHEDULE 1 ................................................................... 21

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1 EUROPEAN NATIONAL TEAM FOOTBALL

UEFA is responsible to its members as the governing body of European football and is the

owner and organiser of the top European national team competition, the UEFA European

Football Championship™.

1.1 The UEFA European Football Championships™

The UEFA European Football Championship, which today is one of the world's biggest

sporting events, was the brainchild of a Frenchman: Henri Delaunay, the secretary of the

French Football Federation.

Delaunay wrote after UEFA's inaugural Basel assembly in 1954 that the idea was for a

competition open to all of the European associations.

The first match of the inaugural tournament took place in 1958 and ended in a final taking

place 1960 in Paris, where the Soviet Union was crowned the first winners of what was to

become the UEFA European Championship.

In tribute to Henri Delaunay‟s contribution, the trophy that is awarded to the champions is

called the Henri Delaunay Cup. The original trophy was designed in 1960 in Paris by

Arthus-Bertrand.

Since its inception, 13 more UEFA European Football Championships have taken place

and the most recent edition was hosted in Poland and Ukraine in 2012.

A ground breaking UEFA EURO 2012TM

The following selection of facts and figures produced by the latest edition of the UEFA

European Football Championship™ explain why this tournament is one of the top three

sports events in the world.

129‟400 hours of broadcast

239 territories covered by broadcasts

7.1 billion cumulative audience, 150 million average live match audience

300 million audience for the final match

7.1 million visitors to the fan zones

17 million ticket applications

1.5 billion page views for the UEFA EURO 2012™ application

With particular interest to the product category of champagne are the following data from

UEFA EURO 2012™:

UEFA appointed a Cattier as the official licensee for champagne and Cattier was

served on an exclusive basis within the UEFA EURO 2012TM hospitality areas

85‟000 guests from 60 different countries visited the UEFA hospitality area

1‟800 bottles of champagne, 12‟000 bottles of red wine and 20‟000 bottles of white

wine were consumed in the hospitality areas.

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The UEFA EURO Brand

The equity of the UEFA European Football Championship™ has been built over more than

50 years and it has been nurtured through the best of the European teams battling for

glory:

Vision: to create an enduring legacy for European football

Brand essence: European rivals celebrating the best of football

Mission: to bring together nations and historic European adversaries to celebrate their shared passion for football

Values: unity, rivalry, authenticity, European

Supporting Values: festivity, intensity, excellence, passion.

In line with the previous editions of the UEFA European Football Championship™, an event

specific logo has been developed for UEFA EURO 2016TM.

1.2 UEFA EURO 2016™ final tournament (the “Competition”)

A larger Tournament and Opportunity

A new dimension will be added to the UEFA European Football Championship™ when the

next final tournament takes place in France, the world‟s premier travel destination, in 2016.

For the first time, twenty-four teams will contest the Henri Delaunay Cup following a

decision by the UEFA Executive Committee in September 2008. Further, the tournament

will expand from 32 to 51 matches, which will add an extra fourth week to the event and

allow around 2.5 million fans to experience the drama in the 10 host cities: Bordeaux, Lens,

Lille, Lyon, Marseille, Toulouse, Saint-Etienne, Nice, Paris and Saint-Denis.

The combination of France as the world‟s premier travel destination, with more participating

teams and a longer tournament will create significant, additional commercial opportunities

for companies that are to become officially involved with UEFA EURO 2016TM.

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Commercial Structure and Programme

UEFA‟s marketing concept for the Competition currently foresees the appointment of up to

ten (10) sponsors with global rights for the Competition. In addition, up to six (6) sponsors

may be appointed for the Competition with rights exercisable primarily France. Official

licensees and super licensees will be appointed on a global or territory-by-territory basis.

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UEFA EURO 2016 Hospitality Progamme

The UEFA EURO 2016™ hospitality programmes are designed to cater for different target

groups at each of the 51 matches. UEFA aims at delivering these specific guests with an

unforgettable experience.

The target groups are:

VIP‟s: these are the guests of UEFA attending the match in the VIP seating. They

are the highest ranked hospitality guests.

Sponsors: these are the guests of the 16 official sponsors of UEFA EURO 2016™.

They are hosted in an exclusive hospitality area (existing or temporary built) called

“UEFA Club”.

Corporate: these are the clients (and their guests) who purchased official corporate

hospitality packages. Corporate packages include skyboxes and hospitality lounges.

For the avoidance of doubt, the hospitality programme that is made available to corporate

clients is a separate offering to that made available to UEFA‟s official sponsors.

Three prestigious suppliers for the hospitality programme at UEFA EURO 2016 have

already been selected: Do&Co, Hédiard and Joël Robuchon. Do&Co – who provided

hospitality services at the last three UEFA European Football Championships – took over

Hédiard in June 2014. Do&Co will be responsible for the overall management of the project

whilst Hédiard, the French fine grocery purveyor, has been chosen by UEFA to deliver the

catering services for the UEFA EURO 2016TM hospitality programme.

Joël Robuchon, the highly decorated French chef, will be in charge of culinary matters and

create the meals that will be served to hospitality guests during the tournament.

During UEFA EURO 2016TM, with a new enlarged format of 51 matches and 24 teams, over

200‟000 guests are expected in the UEFA hospitality area through the 3 different hospitality

programmes.

Licensing and Retail Programme

The licensing and retail programme plays an important role in helping to create brand

awareness and to connect with the fans.

The objectives and strategy of the licensing programme will be similar to previous cycles in

that UEFA has appointed a master licensee (IMG) with global rights while reserving its

rights to: (a) grant certain licensing rights itself; and (b) manage the licensing and retail

rights that have already been awarded to the sporting goods sponsor (adidas).

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The diagram below explains the structure of the licensing programme envisaged for the

UEFA EURO 2016TM:

IMG‟s rights consist of a product and a retail element for which they can appoint licensees

and retailers to manufacture, distribute, sell, advertise market and promote non-

manufacturer branded products falling within certain product categories. It is currently

intended that around 60 licensees will be appointed worldwide.

As set out in the above diagram, adidas has already been granted exclusive global

licensing rights for branded sports apparel and sporting goods and certain exclusive retail

rights in the sports retail and certain on-site retail categories.

UEFA reserves the right to directly exploit certain product licensing rights (direct deals),

such as luxury watches, video games and champagne.

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2 INVITATION TO TENDER

UEFA is now seeking a champagne brand with certain exclusive licensing and supply rights

in relation to the UEFA EURO 2016TM on a global basis.

2.1 Purpose of this Invitation to Tender

Prospective bidders are invited by UEFA to submit bids (each, a “Bid”) for the exploitation

of the licensing rights and the supply rights in relation to UEFA EURO 2016TM which are

described in more detail in this ITT and the Agreement (the “Rights”).

If a Bid submitted in response to this ITT is successful, UEFA will enter into a supply and

licence agreement with the relevant bidder.

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3 RIGHTS AVAILABLE

3.1 Licensing Rights

The licensing rights comprise the following rights (the “Licensing Rights”) to be exploited

during the term worldwide:

o the right to use certain UEFA EURO 2016TM marks, such as the event emblem, the

trophy or word mark on the licensed champagne bottles and their packaging;

o the right to use certain UEFA EURO 2016TM marks, such as the event emblem, the

trophy or word mark in relation to advertising and promotion material for the licensed

champagne;

o the right to use certain designations, such as “Official Licensed Champagne of UEFA

EURO 2016” or “Official Licensed Product of UEFA EURO 2016” on the champagne

bottles, their packaging and marketing material;

o the right to sell licensed champagne via the standard distribution channels for such

products;

o the right to have certain activation in the corporate hospitality only in relation to the

offering and consumption of the licensed champagne products, e.g. a champagne bar

and champagne glasses or bowls (provided that the company has reached a supplier

agreement with UEFA). Other types of activation in hospitality areas to be discussed

between UEFA and the company. It should be noted that UEFA‟s beer and/or soft drink

sponsor may exercise similar rights in the hospitality area;

o the right to purchase (at face value) 4 tickets and hospitality passes for each of the

matches of UEFA EURO 2016™ for „business-to-business‟ purposes (but not for

„business-to-consumer‟ promotions);

o all licensing rights and the exploitation thereof shall be subject to applicable laws in

each country, in particular applicable laws in respect of alcohol advertising.

3.2 Hospitality Supply Rights

The supply rights comprise the following rights (the “Hospitality Supply Rights”) to be

exploited during the term within France:

o the right to supply champagne for the exclusive use in the hospitality areas on each of

the match days of UEFA EURO 2016TM .

UEFA estimates that at least 10‟000 bottles of champagne will be consumed during UEFA

EURO 2016TM in the different UEFA hospitality areas. The company shall be able to supply

such number of bottles at the order date and location agreed with UEFA.

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For the avoidance of doubt, no “Official Supplier to UEFA EURO 2016TM” designation or

similar rights are part of the supply rights.

All the bottles delivered as part of the Hospitality Supply Rights will have to be delivered on

“sale or return” basis, i.e. UEFA has the right to return any unopened bottle to the company

and deduct the value of such product from the final invoice.

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4 RESERVED RIGHTS

All rights not expressly included within the Rights set out in chapter 3 of this document shall

be reserved by UEFA. Any and all rights not expressly stated to be exclusive shall be non-

exclusive.

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5 OBLIGATIONS

Each bidder will be required to demonstrate that it has sufficient resources to meet its

obligations under the Bid, with particular focus on the quantities of champagne bottles

required by UEFA.

Each Bid should also contain a champagne consumption estimation (in bottles) which the

relevant bidder considers to be „low‟, „medium‟ and „high‟ and specify the brand and label

type that are offered as part of the Bid.

Throughout the term, the company will be required in relation to the Hospitality Supply

Rights, to:

(a) agree with UEFA on a final volume confirmation by the end of April 2016

(b) propose one or several logistical plans in order to minimize the delivery costs and/or

the storage needs

(c) propose up to 2 different levels of champagne and up to 2 types of bottles

(d) ensure the training of designated catering staff in order to ensure a proper service

and relevant advice on champagne

(e) upon the request of UEFA, provide certain dedicated service related equipment such

as bowls, buckets etc.

Throughout the term, the company will be required, in relation to the Licensing Rights, to:

(a) submit to UEFA, for its prior written approval, all:

product designs

marketing and promotional materials

proposed designations

(b) affix to each licensed champagne bottle, or its packaging, a product label and/or

hang tag containing the appropriate logos, copyright and trade mark notices and the

hologram that UEFA has designed as an anti-counterfeiting measure

(c) pay a consideration in form of a fixed compensation and a percentage (royalty)

taken from the sales of the licensed champagne bottles.

Fixed compensation: It should be noted that two options exist for the fixed

compensation:

1. upfront payment: company to indicate the amount payable to UEFA in Euros;

and/or

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2. free of charge bottles: company to indicate the number of the bottles that

would be supplied to the UEFA hospitality on a free of charge basis

Percentage from sales: a royalty rate of 15% from the net revenues generated from the

company‟s sales of licensed champagne bottles. It should be noted that any licensed

champagne bottles that will be supplied to UEFA under the supply rights will not be subject

to such royalties.

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6 BID FORMAT, PROCEDURE AND REQUIREMENTS

This ITT is issued by CAA (as defined below) on behalf of UEFA.

All Bids must, in order to be considered validly submitted, comply fully with the terms,

conditions, timings and procedure required under this ITT and set out below.

No Bids which are conditional upon or subject to any conditions precedent will be accepted.

6.1 Required Content of Bid Documentation

All Bids must follow the format and include full responses to the questions set out in

Schedule 1.

6.2 Bid Procedure and Process

6.2.1 All Bid documents must:

(a) be complete, in the form specified in Schedule 1 and otherwise fully in compliance

with the terms, conditions and procedures required under this ITT;

(b) bear the original signatures of authorised representatives of the bidder;

(c) be submitted in an industry standard electronic format (such as PDF) by e-mail to

the e-mail address specified below; and

(d) be received by CAA by no later than 12:00 hours CET on 2 February 2015 (the

“Closing Date").

Please note that unmodified scanned versions of original documents which bear original

signatures are acceptable but not purely electronic signatures.

Each bidder must also submit the original hard copy of its Bid documents to the address

specified below, however, please note that the Bid documents must nevertheless be

received by e-mail prior to the Closing Date and any hard copy must be identical to the

version submitted by e-mail. The bid shall further include, at no cost to UEFA or CAA, 3

bottles of the proposed brand/quality of champagne.

If the provisions of the electronic version of the Bid documents conflict with the provisions

of any Bid documents submitted in original hard copy, UEFA shall be entitled at its

discretion to reject either or both of such Bid versions.

Any Bids submitted by any other means (including, without limitation, fax) will not be

accepted.

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CAA Eleven sàrl (“CAA”) is UEFA's exclusive marketing agency responsible for the

marketing of the rights and will be the point of contact for all bidders in connection with this

ITT. All Bid submissions and queries relating to this ITT should be submitted directly to

CAA at the address set out below:

CAA Eleven sàrl

Business Park

route de Crassier 7

1262 Eysins

Switzerland

e-mail address: [email protected]

Reference: Bid

Following the issuance of this ITT to prospective bidders, UEFA will, where possible,

provide any clarification reasonably requested in relation to the contents of the ITT.

Any requests from bidders for clarification or further information must be addressed in

writing to the e-mail address provided in this Section 6.2.1. UEFA's response may be

provided in such form as it considers appropriate. UEFA reserves the right to make its

response to any queries from any bidder available to all recipients of this ITT but without

revealing the identity of the enquirer.

UEFA reserves the right to reject queries received less than three (3) Business Days before

the Closing Date.

Authority

6.2.2 Bidders should note that:

the acceptance of any Bid will be at UEFA's sole discretion;

a supply and licence agreement will be entered into directly by and between the

successful bidder and UEFA; and

no third parties (including CAA) have any authority to bind or otherwise commit

UEFA.

Language

6.2.3 All Bid documentation must be in the English language. Any documentation not in

the English language must be accompanied by an English language translation and the

English language version will prevail.

Binding Nature of Bid

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6.2.4 Once submitted, a Bid is binding on the bidder for ninety (90) days and may not be

withdrawn or amended during such period except at the request of UEFA.

Further Information

6.2.5 Following receipt of Bids and their analysis, bidders may be required to provide

clarification and/or further information in respect of their Bids, where and when requested.

Bidders will be expected to co-operate fully with UEFA and CAA in this respect.

Bidders should explain, as part of their Bid,how they would want to exploit the licensing

rights in terms of product design, packaging material, promotion and distribution. Further,

an estimation of the number bottles to be sold under the licence should be included as part

of Schedule 1.

Evaluation Criteria

6.2.6 UEFA is committed to carrying out an objective, fair and transparent ITT process

and will consider, evaluate and assess each validly submitted Bid on its merits, in

accordance with the following criteria (which are not exhaustive and not listed in any

particular order):

(a) the proposed price per bottle in relation to the Hospitality Supply Rights

(b) the quality of the proposed champagne brand(s) and labels to be offered by the

bidder in respect of the Hospitality Supply Rights

(c) the proposed financial investment and commitment in respect of the Licensing

Rights

(d) the proposed logistical set up in order to minimize the delivery costs and/or the storage needs.

Evaluation of Bids and Negotiations

6.2.7 UEFA reserves the right to respond to Bids at its discretion, including, but without

limitation, by:

o accepting or rejecting any Bids;

o requesting further information, clarification or revised or amended Bids;

o entering into negotiations with one or more of the bidders on such basis as may be

determined by UEFA at its sole discretion;

o postponing the continuation of the ITT process; and/or

o terminating the ITT process and conducting an entirely new or revised selection or

tender process at UEFA's discretion.

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Grant of Rights is Subject to Contract

6.2.8 No agreement between UEFA and any bidder shall be binding on UEFA until such

agreement has, at UEFA‟s absolute discretion, been accepted and fully executed by UEFA.

UEFA reserves its right at any time to withdraw from negotiations and/or not to execute any

agreement submitted by a bidder (whether or not such agreement is signed by the bidder).

Bidders who are unsuccessful will be informed by UEFA without any obligation to give any

reason for making any selection or rejection.

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7 ITT LEGAL PROVISIONS

By agreeing to receive and/or responding to this ITT, each recipient and/or bidder expressly

accepts the terms and conditions set out below:

No Grant of Rights

7.1 This ITT does not, and is not intended to, constitute a contract or an offer which is in

any way capable of acceptance. Nothing in this ITT or in any materials provided by UEFA

and/or CAA, either with this ITT or during the ITT process, shall be construed as a grant (or

an offer, agreement or an obligation to grant) by UEFA of any licence, assignment or other

right in or to any intellectual property rights which are the property of UEFA or licensed to

UEFA by third parties nor a grant or any obligation or agreement to grant to any bidder any

rights.

Right to Modify the ITT

7.2 UEFA reserves the right in its absolute discretion at any time to:

o withdraw or modify this ITT in whole or in part (including any of the rights the subject

of this ITT and/or the terms and conditions of this ITT);

o launch an additional or modified tender process; and/or

o withdraw from any negotiations in respect of any Bid.

No Obligations

7.3 UEFA and CAA neither accept nor assume any obligation under or in connection

with this ITT. In particular, UEFA is not under any obligation to accept the highest Bid (in

financial terms or otherwise) nor indeed any Bid.

Sole Right of Determination

7.4 Bidders may be short listed or rejected by UEFA at any time and/or asked to clarify

or resubmit any Bid which fails to meet the requirements of UEFA set out in this ITT. No

reasons need be given for any rejection or for any other decision made in connection with

this ITT or the bidding process. UEFA shall have the sole right to determine whether or not

any negotiations are conducted and to determine the basis, period and method of

negotiation.

Further Applicable Terms

7.5 The information contained in the body of this ITT is in summary form only and does

not purport to set out complete descriptions of:

o the rights which are the subject of the ITT;

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o the arrangements relating to those rights; or

o the contractual terms subject to which those rights will be granted.

The full details of such matter and the sole basis upon which the relevant rights will be

granted to the successful bidder shall be set out in the agreement to be signed between

UEFA and the successful bidder.

No Representations or Warranties

7.6 UEFA and CAA neither make nor give any representation, warranty or promise as to

the accuracy, adequacy or completeness of the information contained in the body of the

ITT or within any subsequent clarifications made or further or supporting materials

provided, nor that the use of such information will not infringe upon the rights of any third

party. Furthermore, UEFA and CAA accept no responsibility for any loss, damage, liability

or expense that may be suffered or incurred through the use of or any reliance upon such

information. All terms, conditions, warranties and representations in any of these regards,

whether express or implied (by statute or otherwise) are hereby excluded.

UEFA and CAA shall not be responsible for any loss, damage, liability or expense that may

be suffered or incurred in relation to the bidding process and/or subsequent negotiations.

Confidentiality

7.7 UEFA and CAA agree that any information of an actual confidential nature (and

marked as such) included within Bids received (including all financial information) will be

kept confidential and will not be disclosed to any third party other than UEFA's and CAA‟s

respective advisers and affiliates. For the avoidance of doubt, CAA and UEFA shall be free

at all times to disclose any information of a confidential nature included within Bids received

to each other.

No prospective bidder is entitled to make any announcement relating directly or indirectly to

this ITT, and in particular to its Bid, or any acceptance or rejection thereof. Each bidder

acknowledges and agrees that UEFA (and, if so elected by UEFA, CAA) shall have the sole

right to make any announcement in relation to this ITT, and the selection of the successful

bidder.

Own Costs

7.8 Each bidder is responsible for all costs, expenses and liabilities incurred by it or by

any third party who assists the bidder in the preparation of its Bid and in any subsequent

stage of the bidding process (including in any negotiations with UEFA) following submission

of its Bid (whether or not an agreement is entered into with such bidder). In the event that

any translations into other languages of documentation (including final execution version of

agreement) are required, the cost of preparation of such translations shall be borne by the

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bidder. UEFA and CAA will not in any circumstances be liable for any such costs,

expenses or liabilities.

Intellectual Property Rights

7.9 All rights, title and interests (including, but not limited to, copyright) in and to this ITT

and any materials provided by UEFA and/or CAA to any bidder or prospective bidder is and

shall remain the exclusive property of UEFA.

Once received by UEFA, each Bid document shall become the physical property of UEFA.

Irrespective of whether any Bid is successful or not, UEFA shall be freely entitled to use

(free from any payment or restriction) all ideas, concepts, proposals, recommendations or

other materials (save for trademarks and third party copyright materials) contained in such

Bid or otherwise communicated to UEFA during the Bid process. The bidder waives and

shall not make any claim against UEFA and/or CAA in respect of any use made by UEFA

of any intellectual property or other similar rights relating to the ideas, concepts or any other

materials (save for any trademarks or third party copyright materials) contained in its Bid

documents.

Definitions

7.10 References in this ITT to “Schedule” and "Section(s)" (unless the context requires

otherwise) refer to the schedule(s) and section(s) of this ITT. Each Schedule forms a part

of and is incorporated within this ITT. References to "include" and "including" shall be

construed as being illustrative and without limiting the matter to which such term relates.

No Right to Bind UEFA

7.11 CAA is not entitled to bind UEFA in any way or waive any right on behalf of UEFA.

Governing Law

7.12 This ITT and any related documentation, correspondence and any agreement

entered into between UEFA and any bidder shall be governed by, and construed in

accordance with, the laws of Switzerland. Any and all disputes arising in relation to this ITT

or the bidding process shall be submitted to the exclusive jurisdiction of the courts of Nyon,

Switzerland.

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SCHEDULE 1

DETAILS OF BIDDER AND FORM OF BID

The following information must be provided by each bidder in the general

order and format set out below:

(a) Contact Details

Full corporate name

Address, telephone number and fax

number of registered office and principal

place of business, if different

Address: ………..……………

………...………..….

……………...……...

………………..……

Tel: …………….………

Fax: ………...…..………

Country of incorporation and company

registration number and legal status

Country: ………….…………

Reg. No. ……….……………

Legal

Status: ………….…………

Contact details of bidder nominated

contact person

Name: ………….…………

Address: ……………….……

Tel: …………….………

Fax: ………….…………

E-mail: ………….…………

(b) Financial and Corporate Information

Comprehensive company audited

accounts for the immediately preceding

three accounting periods including the

auditor report and any risk assessment

compliance if mandatory in the country of

To be attached

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registration

Evidence of the bidder‟s financial

standing and creditworthiness, including

bank credit rating

To be attached

Corporate registry information To be attached

(c) Proposed Champagne Brands for Hospitality Supply

Champagne Brand(s)

1. Proposed champagne label for the

exercise of the Hospitality Supply Rights

2. Proposed champagne label as an

higher priced option in case UEFA wants

to offer certain hospitality clients a more

premium alternative compared to the

champagne brand/label proposed above

(d) Proposed Price for Hospitality Supply

Proposed price per type of bottle for the

champagne label for the exercise of the

Hospitality Supply Rights offered under

point 1 above.

Delivery to one central location in

France

Separate delivery to all the 10

tournament stadia

Proposed price per type of bottle for the

champagne label which was offered as a

higher priced option under point 2 above

Delivery to one central location in

France

Separate delivery to all the 10

tournament stadia

Please submit quotes for a total forecast of 10‟000, 20‟000 and 30‟000

champagne bottles.

(e) Financial Commitment for the Licensing Rights

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Proposed upfront payment (if applicable

to your Bid)

Proposed number and value of type of

bottles delivered free of charge (if

applicable to your Bid)

(f) Licensing information

Proposed activation of the Licensing

Rights (product, promotion,

distribution…)

To be attached

Estimation of numbers of licensed

products sold (low, mid and high)

To be attached

(g) Consumption estimation

Low, mid and high scenarios (in different

types of bottles) for the consumption of

champagne in the hospitality area during

UEFA EURO 2016TM

To be attached

(h) Comments on the Bid (if any)

To set out bidder‟s complete comments

on their Bid

To be attached

(i) Other relevant information

To include any other information which

the bidder considers is relevant to its Bid

to be attached.

To be attached

The bidder hereby warrants and represents to UEFA that:

The information contained in and/or attached to this Bid is not false

or otherwise misleading;

If, following submission of this Bid, there is any change in

circumstances which may render such information false or otherwise

misleading or otherwise adversely affect such information, it will

promptly notify UEFA in writing setting out the relevant details in full;

and

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The signatories below have been duly authorised by the board of

directors (and/or any similar body with such authority) of the Bidder

to submit this Bid and to be bound by it on the basis set out in this

ITT.

Submitted by [bidder] acting by its authorised representative(s) and with the

acceptance of all stated terms and conditions of the ITT:

Signature

Name

Title

Date