unc sustainability symposium: ted howes 2082013
TRANSCRIPT
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GETTING CLOSER: EMERGING RULES, TOOLS AND NORMS FOR
SUSTAINABLE CONSUMPTION
WATER AND ENERGY IN THE CROSSHAIRS
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FIRST, A STORY.
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THIS IS IN SHORT SUPPLY
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LET’S REDESIGN THIS INTO A CONVERSATION
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SUSTAINABILITY TO DATE IS MOSTLY DEFINED BY CONTENT, NOT CONTEXT
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SO. WHAT DOES THAT LOOK LIKE? AND HOW DO WE DO THAT?
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LET’S START WITH DESIGN THINKING
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1.
build multidisciplinary teams
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2.
understand what really matters to people
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2.
understand what really matters to people
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3.
make time (and space) to make sense.
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4.
prototype
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5.
iterate
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6.
craft the story
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AND LET’S NOT NEGLECT SYSTEMS DESIGN
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CONSUMPTION PATTERNS ARE SHIFTING
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WE’RE SEEING NEW MODES OF CONSUMPTION
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HERE’S THE PROBLEM
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- make data meaningful
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HOW MIGHT WE TURN DATA INTO INFORMATION?
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HOW MIGHT WE CREATE INTEGRATED DEVICE EXPERIENCES THAT LEARN FROM US?
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HOW MIGHT WE SURFACE INFORMATION HOLISTICALLY/CONTINUOUSLY/DISCREETLY?
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- make information personal
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HOW MIGHT WE MAKE MEANING OUT OF MESS?
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HOW MIGHT WE CREATE INTEGRATED DEVICE EXPERIENCES THAT GUIDE US?
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- make action seamless
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HOW MIGHT WE REDESIGN THE UNDESIGNED?
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HOW MIGHT WE CREATE EXPERIENCES THAT MEET US WHERE WE ARE?
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HOW MIGHT WE REBRAND COLLABORATIVE CONSUMPTION?
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- make systems sustainable
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HOW MIGHT WE REDESIGN THE SYSTEM?
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SERIOUSLY. HOW MIGHT WE REDESIGN THE SYSTEM?
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- make data meaningful- make information personal- make action seamless- make systems sustainable
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THANK YOU‘hope is definitely not the same thing as optimism. It is not the conviction that something will turn out well, but the certainty that something makes sense, regardless of how it turns out’ - Vaclav Havel
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