Good is Good Enough• Create a balance in doing your keyword research

and doing your blogging.

• Don’t let perfection get in the way of your moving forward.

• Don’t overthink your research.

• Don’t get hung up on trying to get it just right.

• You can move forward and adjust.

Know Your Avatar!

If you don’t resonate with your avatar no amount of

keyword research will change that.

What are the keywords your avatar would type into the

search box?

Buyers or Sellers? Who is your target market?

• Buyers type in different keywords than sellers do

• Do you want to work with more buyers?

• Or do you want to be a listing agent and get more listings?

Go Deep…

• What does your avatar want from their online search?

• What are they searching for?

• Get into their mind~ then search like they do.

• This will help you find the right keywords.

Speak to your Avatar

• Your content must resonate with your avatar.

• All the ads in the world won’t work if you don’t know who you are speaking to.

• You can get the best SEO and the most PPC and your traffic will bounce off your pages if you are not speaking to your avatar.

Your Avatar is Real

• Companies who really drill down into the psyche of their avatars create community:

• That creates loyalty…

• A much better and higher qualified prospect and customer.

Your Avatar Put a face on your avatar

• Engagement

• Transparency

• Authenticity

• Tuning into your avatar’s frequencies

• This is how you connect with your target market

• When you really get to know your avatar you will instinctively know what keywords they use when they type search queries.

High Commercial Intent

• Once you have developed your keywords

• Check to make sure they have high commercial intent within your niche

• You don’t need high volume keywords or even high competitive keywords if they have a high commercial intent value.

Listing Experts Academy

• We have 2 modules in Listing Experts Academy dedicated to developing your avatar.

• This is the foundation work for the future success of your business.

• To get 4 Free Trainings towards getting more listings- sign up here:

• http://goo.gl/c2N8kr