Union of Tyre region municipalities

M. Hassan HAMMOUD

President of Borj Rahal municipality

Referent for T-NET project

Programme funded by the European Union

ENPI-CBC Med Program

o T-NET submitted in the frame of the call for proposals of the first call for proposals for standard projects of the Mediterranean Sea Basin Joint Operational Programme

o Cross-Border Cooperation programme

o Part of European Neighbourhood and Partnership Instrument (ENPI) of the European Union, adopted by the European Commission in 2008

o The Autonomous Region of Sardinia plays the role of joint Managing Authority of ENPI-CBC Med programme

o Answers to the priority 1 - Measure 3 of the program dedicated to the promotion of socio-economic local development in the Mediterranean Basin

o Leader Tuscany Region

o 10 partners : Regions of Zgharta, Tyre, Jezzine, Beirut Southern Suburbs in Lebanon, Regions of Aqaba and Madaba in Jordan, Provence-Alpes-Côte d’Azur Region in France, Oxfam and ARCI NGO in Italy

o Duration: 36 months

o Total budget: 1 902 481,40€

o 2 levels of intervention : Establishment of a network able to work with common and shared

methodologies on same specific issues Application of this methodology while implementing some identified

socio-economic territorial projects in priority sectors

T-NET PROJECT

Territorial networking for capacity building and local development:

a cross border experience linking Lebanon, Jordan, France, Italy

General objective

Develop tourism sector in the region as a sustainable lever for local economy and intercultural knowledge

TYRE TERRITORIAL PROJECT

Promotion of cultural and historical

heritage in Tyre region

THE CHOICE OF TOURISM SECTOR

o Sector of tourism identified as a priority by the elected members of the Union during the strategic planning approach realised in cooperation with Provence-Alps-Côte d’Azur region

o The region has a rich historical and cultural heritage

o The region has a high potential to develop internal tourism due to seasonal immigration

o The image of South Lebanon Region suffers depreciation

o Lack of infrastructure for information and promotion of the territory

o Lack of knowledge about the diversity of our culture and history

SPECIFIC OBJECTIVES o Encourage private economic initiatives as a source of income for local population

o Reinforce and valorise the regional identity, traditional products and know-how

o Expose importance of heritage for local residents, especially among youth

o Provide ideas and tools for the Union of municipalities to be more actively involve in touristic sector

o Development of relations with neighbours at regional, national and Mediterranean level

o Diagnosis study about historical and cultural sites

o Small scale infrastructure works

o Realization of information and promotional material: maps, brochures, leaflets, panels, billboards, educational kits…

o Visibility and educational events with groups of youth in the villages

o Training of tourist guides

PILOT TERRITORIAL ACTIVITIES

Design and implementation of a touristic itinerary

among cultural and historical sites of Tyre region:

EXPECTED RESULTSo Constitution of a tourism steering committee gathering public and private bodies of Tyre area, specially tourism professionals

o Increase of visits of the touristic sites (both local and foreign tourists)

o Creation of new job opportunities

o Inclusion of Tyre area into touristic package - tours

o Offer visibility to the villages initiatives and events, and encourage cooperation among villages

o Raise awareness of local heritage among local population, specially youth

FORESHADOWING OF A TOURISM OFFICE

o Activity undertaken with the technical and institutional support of Provence, Alps, Côte d’Azur Region and in cooperation of Jezzine Union of municipalities

o General objective Plan out the creation of a sustainable multi-actor platform or entity able to strengthen public decision makers and private entities capacities to design, implement and promote their sustainable tourism and marketing strategies

o Activities Exchange and transfer of experiences and practices Technical and institutional support Trainings Studies

Thank you

for your attention !

And looking forward to share and collaborate with you within the

tourism steering committee that we wish to constitute soon