L2 Media Tracey Turner 11/01/16

Unit 32 Graphic design for media products

PROMOTIONAL GRAPHIC DESIGN

Graphic designers must design a range of different print products including magazines, packaging and posters for a variety of different products and services.

To begin this project you must start with some research of your own.

Fill in the boxes below to help you when you design your own promotional material.

Choose a film and tell me the genre.

The Expendables 3 - Action

Billboard poster used in busy city centres to gain mass amounts of viewers

Band billboard poster for unknown genre

L2 Media Tracey Turner 11/01/16

Here is a flyer for a local gardening service. We know this from the inclusion of gardening tools and the use of the colour green, which signifies plants and nature. The logo is a green thumbs up, this could link on to their satisfactory work and also the common phrase of a green thumb which is

environmental. The fonts are rather plain and basic, which is not normally used but this backs up their neat work. The layout is very organised, which also backs up their neat work and shows a very landscaping look.

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L2 Media Tracey Turner 11/01/16

Drive safe poster – they have used mono tone colours to show the seriousness of the advert. They have used a key that had been positions to look like a gun, to illustrate how unsafe driving can kill. The layout has a lot of space to focus the viewer on the image and text. The font are plan and simple to stick with the serious nature.

Dettol Advert – Images used are of the product and a man that has been murdered alongside the killers bloody arm, these images presents a horrific scene but is meant as an advert with entertainment value because there product ‘gets away with murder’. The font is a large, bold font to drag in the reader and there are no particular colour code.

To inform people

To educate people

L2 Media Tracey Turner 11/01/16

Entertain people

To sell a product