using twitter in undergraduate medicine – case study # fluscenario
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Using Twitter in undergraduate medicine – case study # fluscenario. Dr Ellie Hothersall Theme Lead for Public Health Deputy Convenor Systems in Practice Locum Consultant in Public Health. Epidemiology. Why Who When What How (Evaluation). Public Health is “common sense”. Easy - PowerPoint PPT PresentationTRANSCRIPT
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Using Twitter in undergraduate medicine – case study#fluscenarioDr Ellie HothersallTheme Lead for Public HealthDeputy Convenor Systems in PracticeLocum Consultant in Public Health
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Epidemiology•Why•Who•When•What•How•(Evaluation)
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Public Health is “common sense”•Easy•Concepts rather than facts•Hard to assess•Difficult to get engagement from majority
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The solution?•Get ‘em while they’re young•Try to develop conversations not teach
facts•Make it relevant and engaging
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#fluscenario•Online•Done in Private Study•Using familiar social media
•Low input required from staff•Peer support
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Purpose of #fluscenario•To introduce you to pandemic ‘flu and
emergency planning•To develop an online learning conversation
•(To understand there is more to public health than drinking water and inequalities)
•(To understand how social media will influence your professional life)
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Origins of #fluscenario•Based on previous work by nhssm.org•Original scenarios written by Mr Alex
Talbott and Dr Chloe Sellwood •Twitter chat with Social Media emphasis•Easy to tweak to student focus
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Warming up•Introduced during Respiratory Block
lectures
•“Introduction to Twitter” sessions from TILT team
•Encouraged to get Twitter account and start using in advance
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Long leash…“You are reminded again that Twitter is a public forum, and professionalism is expected. There’s a useful article about Twitter dos and don’ts here [http://www.guardian.co.uk/culture-professionals-network/culture-professionals-blog/2011/dec/15/twitter-rules-etiquette].
You are further reminded that all students are expected to make the effort to engage with all the scenarios. Failing to contribute adequately will be viewed as a lapse in professionalism [https://mbchb.dundee.ac.uk/professionalism/lapses-in-professionalism/].”
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OutlinePhase
1
• Background• Preparation
Phase 2
• Early outbreak• Communication and risk
Phase 3
• Late outbreak• Prevention and mitigation
Phase 4
• Wrap up• Lessons learned
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OutlinePhase
1
• Background• Preparation
Phase 2
• Early outbreak• Communication and risk
Phase 3
• Late outbreak• Prevention and mitigation
Phase 4
• Wrap up• Lessons learned
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Background/Early warningAssumptions in planning (e.g. 50% affected, 4% hospitalised)
Link to early BBC coverage: http://news.bbc.co.uk/1/hi/world/americas/8017777.stmhttp://news.bbc.co.uk/1/hi/world/americas/8021483.stmSpread internationally: http://news.bbc.co.uk/1/hi/world/south_asia/8019364.stm
Questions for discussione.g. What could you be doing now to get ready?
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OutlinePhase
1
• Background• Preparation
Phase 2
• Early outbreak• Communication and risk
Phase 3
• Late outbreak• Prevention and mitigation
Phase 4
• Wrap up• Lessons learned
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Early epidemicSummary of early stages of 2009 pandemic
BBC links e.g. Panic begins over drug availability: http://news.bbc.co.uk/1/hi/puffbox/hyperpuff/audiovideo/wales/wide_av_hyperpuff/8043300.stm
Questions, e.g. Where do you get reliable informaiton?
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OutlinePhase
1
• Background• Preparation
Phase 2
• Early outbreak• Communication and risk
Phase 3
• Late outbreak• Prevention and mitigation
Phase 4
• Wrap up• Lessons learned
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Late epidemic/pandemic• Burden on intensive care• Fear in healthcare workers• Vaccination and antiviral strategy• Pregnancy• ECMO
• BBC links e.g. The doctor’s perspective: http://www.bbc.co.uk/news/uk-england-hampshire-15623927
• Example question: How do hospitals provide all that extra intensive care at short notice?
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OutlinePhase
1
• Background• Preparation
Phase 2
• Early outbreak• Communication and risk
Phase 3
• Late outbreak• Prevention and mitigation
Phase 4
• Wrap up• Lessons learned
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Wrap up•Today•“We know what we know”
•What have we learned?•What do we hope will be different next
time?
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What happened?•2,987 Tweets using the hashtag
#fluscenario•Contributions from staff, students, others•Mean number of Tweets per student was
13.8 (range 1-88). •Peak Twitter activity was in the first 12
hours, with >1,000 Tweets within 8 hours of launching the first scenario.
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Evaluation•“did not understand the point of the
exercise”•“waste of time”
•“I enjoyed using twitter as a new way of teaching and I feel like I learnt a lot from the opportunity to discuss the flu scenario with my peers.”
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•“Whooping cough: Three more babies die in outbreak http://t.co/VXAIC5Bu #fluscenario”
•“Reading about the emergence of multidrug-resistant TB and automatically relating this to the spread of #fluscenario. Hello Library Weekends.”
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View from the outside
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Next time?Better evaluationBuild ethics and communications in specificallyAsk students to identify key learning points
Get the students using Twitter earlier to “win them over” (e.g. #dundeeprn)
PLUS content/context analysis of tweets