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Get new technology first

Parallel to

HANNOVER MESSE 2018

23 – 27 April 2018Hannover ▪ Germany

hannovermesse.com #hm18

Global Business & MarketsInternational Exhibition for Investment,

Economic Development and Joint Ventures

2 3

Partners

Stephan Weil, Premier of Lower Saxony

Elżbieta Bieńkowska, EU Commissioner for the Internal Market, Industry, Entrepreneurship and SMEs

The changes in global trade policy underline the European Union’s responsibility for

industrial enterprises. The EU actively champions fair global trading conditions. We

promote innovation, competitiveness and the smart networking of business enter-

prises. The goal of Global Business and Markets at HANNOVER MESSE is to encourage

SMEs throughout Europe to adopt a globalization strategy, actively engage in diverse

international markets and exploit the potential for new growth. In my role as patron I

gladly and actively support Global Business and Markets.

Via Global Business & Markets (Global Business & Markets) HANNOVER MESSE sets

important trends in the area of international trade. Now a highly successful global

business platform, Global Business & Markets gives SMEs direct access to industrial

policy-makers, networks and globalization partners. The State of Lower Saxony partici-

pates intensively in this dialogue with enterprises from all over the world. We demon-

strate how they can put their entrepreneurial ideas into practice. We now extend a

warm invitation to Hannover, where you can discover the benefits of Lower Saxony as

an attractive and internationally oriented business location.

DM_622_2013_hm14_gbm_akqui_de.indd 2 16.08.13 14:11

Dieter Kempf, President, Federation of German Industry (BDI)

Dr. Eric Schweitzer, President, Association of German Chambers of Industry and Commerce (DIHK)

Cross-border trade delivers mutual benefits. Protectionism damages everyone concerned.

This was one of the key messages of HANNOVER MESSE 2017. As one of the initiators and

patrons of Global Business & Markets the BDI will use this increasingly important plat-

form to contribute objective arguments to the trade policy debate. HANNOVER MESSE

shows that exports and globalization are driving forces behind employment and sus-

tained growth – all over the world. In Germany one job in four depends on exports –

and one job in two within German industry. For this reason we and the enterprises we

represent are committed to free trade and industrial cooperation.

Our companies face stiff challenges in international markets. In short, the German

business community must identify and seize opportunities in new markets. As one of the

patrons we fully support the goals of Global Business & Markets. The German Chambers

of Commerce Abroad (AHKs) are active at 130 locations in 90 countries. Dear members of

the business community, at HANNOVER MESSE 2018 we will showcase our global exper-

tise in order to enhance your existing commitment and open up new future-oriented

market opportunities. We invite you to come to Hannover and expand your international

business network.

Welcome to the hub

of global growth markets.

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Unique international trade platform

in an industrial context.

Global Business & Markets (Global Business & Markets) ranks as Europe’s largest international

trade platform – and the only event of its kind that is firmly embedded in an industrial environ-

ment. In 2018 exhibitors from more than 50 countries will showcase their companies and services.

Global Business & Markets is the ideal place to establish international contacts, promote business

locations, communicate with investors and exploit global market opportunities.

Boasting an attractive location in Hall 27, Global Business & Markets is a unique combination

consisting of an exhibition, a high-level business conference, workshops and the Investment

Lounge. Global Business & Markets forges links between SMEs and leading industrialized nations

all over the globe – for example, with Mexico. The Partner Country at HANNOVER MESSE 2018 will

have its central presentation in Hall 27!

The world’s leading industrial technology show unites key industrial sectors to create a unique network. The line-up

embraces R&D, industrial supply, industrial IT, factory automation, power transmission and control, energy and

mobility technology. New in 2018: CeMAT, the world’s leading fair for intralogistics and supply chain management,

will take place parallel to HANNOVER MESSE.

At the world’s leading industrial technology show Global

Business & Markets plays a decisive role as a global door opener.

Your benefits as an exhibitor

■ Direct contact with world market leaders and senior decision-makers from

business and politics

■ Focused presentation of your development and investment projects

■ Workshops and conferences featuring high-calibre contributors

■ Targeted support and consulting in relation to collaboration projects

■ International media coverage in the business press,

the social media and the Global Business & Markets magazine

Core industrial sectors at a single venue

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Four approaches. One goal:

your international business success.

Place your project in the spotlight. The four Global Business & Markets

modules are your passport to new leads and business opportunities –

before, during and after HANNOVER MESSE.

1. Exhibition

Global Business & Markets is the world’s largest

platform for realizing industrial projects all over the

globe. Around 4,500 square metres of exhibition

space offer extensive scope for presenting your ideas

and solutions to your target audience. You can book

exhibition space and choose a custom-built stand or

else opt for one of our all-inclusive packages. We offer

extensive support services in connection with your

presentation (for further details see pages 10 and 11).

2. Conferences and forums

North America, Japan, Russia, China, the UAE

and India will play a prominent role at Global

Business & Markets 2018. The high-profile

forums and conferences provide visitors with

a comprehensive overview of the situation in

the key industrial growth markets. Exhibitors

have the opportunity to present their products

and solutions to top decision-makers from all

over the world. SMEs will be able to swap ideas

with leading figures from 50 nations and thus

enhance their potential export performance.

Please contact us if you want to benefit from

this unique global platform. We will provide any

support you need.

3. INVESTMENT LOUNGE

Put your business on an international footing. At the

INVESTMENT LOUNGE globally connected experts and

organizations will be available to help and advise you.

In an elegant and relaxed atmosphere you can establish

contact with investors, promotion agencies and represen-

tatives of international production locations as a prelude

to entering new growth markets and regions.

Key topics

■ Corporate finance, investment funding and

sales funding

■ Start-up and location funding

■ Equity, venture capital, incubator concepts

■ Technology, infrastructure, cluster and

research funding

4. Delegation hosting

and lead generation

Our special service offerings – e.g. the hosting of

complete company delegations – ensure that the right

partners get together around the negotiating table.

We inform political representatives from Germany and

abroad about the innovations presented by the exhib-

iting companies and then arrange contacts between

the relevant decision-makers. Our professional team

will listen carefully to your needs and suggestions. In

addition, Deutsche Messe Interactive organizes targeted

lead campaigns before, during and after Global Business

& Markets. This enables you to access qualified B2B

decision-makers who are interested in your products and

services. Take advantage of this opportunity to make

your presence in Hannover even more successful.

Your contact for all questions relating to

lead generation: Tel. +49 511 33060-111,

e-mail: kontakt@messe-interactive.de

Would you like to participate actively in the

INVESTMENT LOUNGE?

Simply call us on +49 511 89-31119

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Exhibitors and exhibition keynotes

Global mega trends,

key players.

Are there any other topics that may be of interest to your target groups at HANNOVER MESSE?

The Global Business & Markets team is open to your suggestions and ideas. Secure your presen-

tation slots and the right location for your exhibits now!

The conferences, workshops and seminars at Global Business & Markets provide a detailed overview of the industrial

perspectives in the most important target markets.

■ North America: current trade policy challenges

■ European initiatives for growth: infrastructure

and smart production

■ Industrie 4.0: global competition and/or cooperation

■ Cooperation between SMEs: resources for growth

■ Update on Japan, Russia, China: worldwide growth

markets at a glance

■ UAE: diversification as a chance for industrial SMEs

■ India: integration into the global value chain

■ New Silk Road: Eurasian infrastructure

for global added value

■ Industrial development policies:

new markets in Asia, Africa, Latin America

■ Local ecosystems: free trade zones and

industrial parks worldwide

Global Business & Markets 2018 – thematic spectrum and markets

Thanks to the high calibre of the exhibitors and visitors, Global Business & Markets offers an excellent basis for

promoting your export activities.

■ Government representatives, countries, regions,

industrial policy-makers

■ Business promotion agencies, special economic zones

■ International chambers of commerce and industry

■ Trade and export promotion

■ Industrial parks

■ Planning, consulting, project development

■ Funding

■ Consulting

■ Services for sourcing, transport and procurement

■ Quality assurance and certification, consulting

■ Patent management and information

■ Risk management (global business)

■ Insurance, insurance management

■ Publishers, buying guides, B2B platforms

■ International marketing

■ Consulting services for corporate customers

■ Translation services

■ Industry clusters

■ Private equity

■ Venture capital companies

■ Banks

■ Auditors and tax consultants

■ CEOs and managing directors of

international companies

■ Managers responsible for business

development and international strategies

■ Local company representatives

■ Ambassadors

■ Company delegations

Global Business & Markets is the ideal place to influence future trends,

initiate projects and identify future business partners. In short,

Global Business & Markets is your springboard to global markets.

■ Foreign business managers

(marketing, procurement, finance)

■ International management consultancies

■ Opinion leaders from associations

and chambers of commerce

■ International business media

The visitors

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Tailor-made services for your

company.

Individual stand space – your standard package

You have your own ideas about how you’d like to present your display to an international audience? We would be

pleased to help you realize your individual stand design. Individual stand space – minimum size 36 m²

■ Obligatory media package

■ May be booked with or without stand construction

■ Basic price of space + stand construction € 346/m², without stand construction € 251/m²

Scope of package 1Gold

€ 16,599 2Silver

€ 11,199 2Business

€ 4,480 2Basis

€ 2,490 2Media

€ 1,390 2

Stand size 18 m² or more Stand size 9 m² and 6 m² Stand size 4 m²

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Integration of your stand in the exclusive overall concept of Global Business & Markets

× × × ×

Inclusion of your logo in selected print media (national and international) –

in the exclusive newsletters, in the event program of Global Business & Markets

and Partner Country and in the catalogue magazine of Global Business & Markets.

Entries must be submitted on time.

× × × × ×

Right to use the event logo “HANNOVER MESSE” logo may be used in your own media to advertise your

trade fair participation until 31. 8. 2018

× × × × ×

Entry of contact data in the Global Business & Markets 2018

catalogue/magazine. Deadline for entries: 31. 3. 2018× × × × ×

Inclusion of a brief profile in Global Business & Markets catalogue/magazine (max. 500 characters, plus logo and contact data).

Deadline for inclusion: 31. 3. 2018

× × ×

1/1 page advertisement in event’s catalogue/magazine, ad size: 210 x 280 mm

+ 3 mm margin, CMYK colour model. Deadline for submission of ad: 31.3. 2018×

Article in the Global Business & Markets catalogue/magazine.

Deadline for submission: 31. 3. 2018

2 pages

(7,000

characters)

1 page

(5,000

characters)

½ page

(1,500

characters)

Reference to your participation in a Press Release on Global Business & Markets × ×

Inclusion of article (max. 500 characters) in one of the newsletters of

Global Business & Markets – if submitted on time× ×

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Tickets for visitors – registration obligatory – at flat rate for invited guests

× × × ×

Invitation to Opening Ceremony of HANNOVER MESSE × × × ×

Your high-impact Internet presence 3:- detailed company profile

- 5 product descriptions, each categorized in up to 4 product groups,

incl. free editorial service

- unlimited number of additional product descriptions if entries are

self-administered online

× × × ×

List of exhibitors Inclusion of your company details – e.g. name and stand details –

in the list of exhibitors.

× × × ×

Electronic Visitor Information System (EBi)Activation of the Electronic Visitor Information System (EBi) so that

visitors can obtain details of exhibitors and products, as well as general

trade show information.

× × × ×

On

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g A medium rectangle ad on the HANNOVER MESSE website, placed in the

middle of the content; site rotation with 20,000 PIs, 300 x 250 pixels for a

maximum of 40 KB; submission deadline: 31. 3. 2018.

(Further information on request)

with

20,000

PIs

with

10,000

PIs

Link to your website from the website

www.hannovermesse.de/en/gbm until 31. 8. 2018× × × × ×

Scope of package 1Gold

€ 16,599 2Silver

€ 11,199 2Business

€ 4,480 2Basis

€ 2,490 2Media

€ 1,390 2

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Slot in the VIP Conference Room for your own workshops/

seminars/lectures (max. no. of persons: 40)120 min. 90 min.

Slot in Conference Room for your own workshops/

seminars/lectures (max. no. of persons: 20) 20 min. 20 min. 20 min.

Integration of your logo in the reception area visuals × × × × ×

Presentation of your logo in the exclusive VIP and Executive Area of the INVESTMENT LOUNGE ×

Integration of your logo in the conference area of Global Business & Markets

× × ×

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Provision of display space, incl. stand construction

(more details on application form)18 m² 9 m² 6 m² 4 m²

Daily stand cleaning, incl. stand construction (up to 18 m2) × × × ×

Use of the exclusive VIP and Executive Area of the INVESTMENT LOUNGE,

including drinks and snack service (number of persons per day)4 2 2 2

Exhibitor passes 4 2 2 2

Information and telephone services provided by

service personnel × × × ×

1 The service package offers apply to main exhibitors.

2 VAT at current valid rate is added to all prices.

3 For further details see application forms.

4 The graphic design of your trade fair stand is not included in stand construction services.

5 May be booked only by exhibitors and partners of Global Business & Markets.

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VIP Room 5 incl. general equipment, seating and logistics 40Price of 1st hour =

As from 2nd hour =

€ 1,390

€ 1,290

Conference Room 5 incl. general equipment, seating and logistics 20Price of 1st hour =

As from 2nd hour =

€ 1,090

€ 990

Business Forum 1 5 incl. general equipment and seating 250 – 300 120 min. € 5,390

Business Forum 2 5 incl. general equipment and seating 100 120 min. € 4,390

Executive Partner VIP Room 40 23 – 27 April € 6,990

Executive Partner Conference Room (No. 1 or No. 2) 20 23 – 27 April € 5,990

Use of the exclusive INVESTMENT LOUNGE by your clients and guests –

incl. morning snack/breakfast, business lunch, Meet & Greet Service, After-work Get-together

Use of the INVESTMENT LOUNGE by exhibitors at Global Business & MarketsDaily charge

per person€ 75

Use of the INVESTMENT LOUNGE by non-exhibitors of

Global Business & Markets

Daily charge

per person€ 85

Prin

t

Advertisement in the event program of Global Business & Markets and Partner Country

1/1 page (100 x 210 mm, plus 3 mm bleed on all sides, inside pages, 4c) € 1,850

1/2 page (100 x 105 mm, plus 3 mm bleed on all sides, inside pages, 4c) € 1,250

Booking of optional, additional servicesNo. of

places

Duration

of reservationPrices in € 2

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Deutsche Messe

Messegelände

30521 Hannover

Germany

Tel. +49 511 89-0

Fax +49 511 89-32626

info@messe.de

www.messe.de

Your personal contacts

Sonia Wedell-Castellano

Global Director

Mark Decker

Project Director

Tel. +49 511 89-31119

Fax. +49 511 89-32417

mark.decker@messe.de

Anna Küster

Project Assistant

Tel. +49 511 89-31136

Fax. +49 511 89-32417

anna.kuester@messe.de

Contact details for our local sales partners worldwide are listed at

www.messe.de/salespartner_gb

You can find us on the following networks

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