value creation and appropriation open data …...geowtix geodata where people live, work, study and...
TRANSCRIPT
INTRODUCTION BUSINESS MODEL VALUE CREATION VALUE APPROPRIATION
AGENDA
2
OPEN DATA 3
OPEN DATA?
BASED ON OPEN DATA4
OPEN DATA?
5
OPEN DATA?
6
A BUSINESS MODEL IS THE LOGIC OF A COMPANY TO CREATE VALUEAlexander Osterwalder
7
BUSINESS MODEL
SERVICE LOGIC BASED VALUE CREATION
VALUE PROPOSITION SOCIAL VALUE-CO-CREATIONVALUE-CO-CREATION
CUSTOMERPROVIDER
8
BUSINESS MODEL CANVAS
9© A. Osterwalder
VALUE PROPOSITION CANVAS
11© A. Osterwalder
OPEN DATA VALUE CREATION
13
VALUE CREATION
VALUE PROPOSITION
14
VALUE CREATION
15
VALUE CREATION
16
SAME SAME BUT DIFFERENT
17
VALUE CREATION
VALUE PROPOSITION
18
VALUE CREATION
19
IMPROVED VALUE PROPOSITION
20
FREE CORPORATE DATA
21
VALUE CREATION
OPEN UP
22
HACKATHON
23
MONEY? SUCCESS? FAME? GLAMOUR? …
24
VALUE APPROPRIATION
MONEY - DIRECT REVENUE
25
MONEY - INDIRECT REVENUE
26
SUCCESS - ECONOMIES OF SCOPE
27Source: 3scale
FAME - MARKETING
28
GLAMOUR - THE BIG PICTURE
29Source: ontotext
VIELEN DANK!
30