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Agenda
Value Management Organization
Value Realization
Value Optimization
© SAP 2009 / Value Academy / Confidential / Page 1
What is ‘Realized Value’ ?
Quantified benefit achieved– have projects met or
exceeded the level of benefit expected?
Realized Value is defined in terms of:
Timing of achieved benefit – was value realized before
target, on-time, or after target?
© SAP 2009 / Value Academy / Confidential / Page 2
Does Process Change Impact Realized Value?
With a Business Case and Roadmap in place
many companies still run into Challenges
Roadmap
Business
Case
Best & Brightest
are consumed
with operations
Lack of Program
Value Metrics
“On-time, On-budget”
Focus
Lack of Ongoing
Value Review
Unable to Ensure New
Capabilities Deliver Value
Funding
Approved
Processes strategy
& objectives are
unclear
Confusion on
Program Charter
Lack of Org.
Readiness
Organizational Culture,
Technology Factors
Failure to achieve business results
Excessive TCO
Delayed Time to Value
Companies Face Many Challenges in Achieving the Intended Value of Their Investment
Budget is lower than
requested
© SAP 2009 / Value Academy / Confidential / Page 3
Value Realization
Mission Alignment Organization-wide mission clarity
Scope and benefit reconciliation
Operational expectation setting & buy-in
Design for Value Translating benefits to process change
Mapping process change to solution design
Ensuring non-application designs: Policy, roles,
procedures
Measurement & Accountability KPI definition and specification
Integrating KPIs for management
Defining accountability
Creating organizational discipline by design
Value
Lifecycle
© SAP 2009 / Value Academy / Confidential / Page 4
What is Collaborative Value Realization?
Collaborative Value Realization is the process undertaken to make the business case
actionable and measurable - it is the bridge between the business case and solution design.
Value Premise:
Business value results from process
change; technology is an enabler
Process change optimizes value
achieved
Approach Objectives:
Business and project teams with a
common vision and path for achieving
results
Defined framework of KPIs for value
tracking and management post-
implementation
Clear ownership and accountability for
on-going process change and value
results
Foundation for validating that design
and implementation activities support
business case objectives
© SAP 2009 / Value Academy / Confidential / Page 5
Business Case is the Entry Point to Value
Realization
Direct Materials Procurement $119 M $149 M
Reduced Global and PO Price Gap $61 M $69 M
Reduced Spend via Parts Consolidation $13 M $19 M
Increased RFQ Automation $29 M $39 M
Reduced Spend via Delaying Purchases $16 M $22 M
Supply Chain Management $43 M $68 M
Reduced Inventory (One-time)
Reduce Obsolete Inventory
Reduce Inventory Carrying Costs $16 M $23 M
Reduce Expedited Transportation $17 M $26 M
Reduce Freight Costs $10 M $19 M
Manufacturing $5 M $7 M
Reduce Labor Expenses $3 M $5 M
Reduce Non-Labor Expenses $2 M $2 M
Conservative Estimate
Likely Scenario
One-time benefit
$189 M $254 M Potential Annual Benefits:
Potential One-time Benefits: $176 M
Quotation Management $7 M $10 M
Improved Margins for New Quotes $5 M $7 M
Improved Quoting-related Efficiency $2 M $3 M
Human Resources $7 M $10 M
Reduced Employee Turnover $4 M $6M
Increased Manager Self-Service $3 M $4 M
Finance/ Analytics $8 M $10 M
Improved Analytics-related Efficiency $4 M $5 M
Reduced Treasury Transaction Cost $4 M $5 M
$120 M $150 M
$15 M $26 M
Source: Company ABC data and SAP analysis
$176 M
© SAP 2009 / Value Academy / Confidential / Page 6
Mapping Value to Process Change is the Key!!
Business Case Strategies
Benefit Targets
Value Mapping
Process change requirements
Connect the business case to solution design
Accountability
KPI Definition
Financial metrics
Operational metrics
Data sources/ownership
Baselines/Targets
Policies
Roles
Decision
Support
Dashboard
Value Enablers
Rethinking Execution Approaches With New
Business Commitment Is Essential
Implement Support and Improve
Co
sts
Go Live
Time
Build
Run
Process
Design
Build costs snowball when process design is not determined
© SAP 2009 / Value Academy / Confidential / Page 8
Implement Support and Improve
Co
sts
Go
Live
Time
Readiness Requires A Well Defined Business
Process
Plan
Early process performance analysis & optimization lowers implementation costs and
moves the ownership to the business.
Build
Process
Improvement
Process
Analysis
& Design
Run
© SAP 2009 / Value Academy / Confidential / Page 9
What is Value Mapping?
Value Premise:
Business value results from process change; technology is an enabler
Process change optimizes value achieved
Approach:
Start with each key benefit opportunity (e.g. reduction of days sales outstanding)
Determine what key process changes are required to help realize that benefit
opportunity
Determine how to measure the key process changes in a meaningful way
Develop KPIs that are meaningful, measurable and support the attainment of the
key benefit opportunity
Establish ownership of process changes and KPIs
Why Value Map?
Connect the business case to solution design
Group key process changes from multiple Value Maps by functional team
Communicate operational program benefits for improved change management
Set expectations early for benefit delivery accountability
Maintain Value Maps as “living” documents to be reviewed during each phase of
the implementation and post implementation assessment
% of indirect spend off contract
Indirect spend as a % of revenue
Deductions as a % of sales
Distribution and Logistics Costs as % of COGS
Operational Charge Backs as % of Revenue
Department costs as % of SG&A/Revenue
Department Costs as % of Revenue
Sample Financial
KPIs
Sample
Benefit Areas
Sourcing and
Purchasing
Operational Execution
Distribution Revenue
Reporting
Enterprise Data
Management
Constituent Service and Compliance
Service costs per constituent
SLOB inventory as % of total inventory
Simplifying
our Business
Driving
Productivity
Benefit
Objective Business Imperatives
$ XXX
$ XXX
$ XXX
$ XXX
Benefits/Value
Implement warehouse operations and policy improvements
Reduce Indirect Spend
Improve service delivery costs
Standardize financial reports and process definition
Reduce of disputes and write off’s
Leverage global competency for master data definition
Reduce finished goods inventory
Value Realization: Benefit Case
Decomposition
© SAP 2009 / Value Academy / Confidential / Page 11
$ XXX
$ XXX
Reduce financial reporting costs ($XXM)
Financial reporting costs as a % of SG&A
Financial KPIs Benefit Objectives
$xxM
Financial Reporting
Benefit Areas
Owner Process KPIs
Key Process Changes –
Visibility & Compliance
Automate manual processes and reduce dependence on offline un integrated tools for the analysis and reporting of financial information
Reduce the time required to “interpret” performance by developing and implementing a standardized set of financial KPIs across locations, agencies and countries.
Improve productivity by developing automating and implementing
a “package” of standardized financial reports that substantially reduce the number of ad hoc reports currently supplied
Use workflow to notify users of report availability to reduce manual effort and or distribution costs
Increase the use of ESS for basic report generation to reduce and/or eliminate the cost of basic reporting
Number of applications used
for AOP and forecasting
Average FTEs involved in Financial reporting
Percent of reports converted to workflow notification
Percent of reporting requirements managed through ESS
Value Map: Reporting Example
Owner
Bill Moore
Mike Jones
Rick Upton
Pete Rose
Pete Rose
© SAP 2009 / Value Academy / Confidential / Page 12
KPI’s measure the value of the process
change!!
Business Case Strategies
Benefit Targets
Value Mapping
Process change requirements
Connect the business case to solution design
Accountability
KPI Definition
Financial metrics
Operational metrics
Data sources/ownership
Baselines/Targets
Policies
Roles
Decision
Support
Dashboard
Value Enablers
Measuring Drives Time-to Value
Measurement Is Essential to Improve Time-to-Value
No Measurement
of Value
Measurement
of Value
On-time or
Better
Source: 230 participants in ASUG/SAP Value Realization Survey Findings, 2006
Programs that measure quantitative benefit
attained Measurement drives benefit attainment
11%
On-time or
Better
73%
© SAP 2009 / Value Academy / Confidential / Page 14
Key Performance Indicators (KPIs)
KPIs are defined at two levels
Financial KPIs – measure performance of specific Benefit Objective
Often impacted by influences external to program
Operational KPIs – measure performance of business process; tied to key process changes
Establish framework by which to measure if program is executing what it committed to
support the financial Benefit Objectives
Operational KPIs are the leading indicators that results are being achieved; Financial KPIs
typically lag
KPIs can be of different types
Program lifecycle
Measurement begins and ends with the life of the program
Commonly used to monitor system and process change adoption
Ongoing
Measurement begins during the program, and continues as a standing metric
Commonly used to monitor benefit realization, and process change impact and/or
compliance
Key Process Change Value Driver
Enable transactional capability to enforce and increase purchasing
users/buyers to execute orders against enterprise agreements/POs
minimizing compliance oversight to exception only situations (IS3)
Reduce Indirect Spend
KPI Owner Baseline/Target
% of orders against existing agreements/POs Mark Ford ??/TBD
Definition Calculation
The percent of total orders that utilize existing
agreements or POs
Number of orders that utilize existing agreements or POs / Total orders
Used by Reporting Frequency Drill Down Capability Planned Data
Sources
Reporting Method
COO
Global Procurement
Category Lead
Global Procurement
Analyst
Plant Manager
Buyer
Annually
Monthly
Total
Category
Sites
MM
EBP
ECC/BW
KPI Attributes: Indirect Spend
Example-Contract Compliance
Defining Value Attributes For Real Operations
Business Case
Strategies
Benefit Targets
Value Mapping
Process change
Solution enablers
KPI’s for performance
Accountability
KPI Definition
Financial metrics
Operational metrics
Data sources/ownership
Baselines/Targets
Value Enablers
Policies
Roles
Decision
Support
Dashboard
© SAP 2009 / Value Academy / Confidential / Page 17
Example: Value Enabler Map-Contract
Compliance
Key Process Change KPIs
A1 Develop Contract Management and Compliance discipline to manage contract/agreement
execution, value capture (i.e. discount/rebate), contract expiration notification, etc
% Spend to Contract
% Contract Compliance
Value Enabler Enabler
Type
Supporting Information Owner Planned
Completion
A1a Develop process to
manage contract
lifecycle including both
Legal Contracts and
Transactional
Contracts/Catalogs
Expiration risk
Rebate thresholds
Purchase discounts
Spend to target
Contracted savings
Process Importance: The contract lifecycle, including both legal and
technical contracts, is complex. The complexity of this end-to-end
process introduces risk of lost savings opportunity (unrealized
rebates or discounts, unexpected contract expiration, etc.). In
addition it may lead to faulty compliance. To avoid savings and
compliance shortfalls, a well defined contract lifecycle
management process with appropriate analytics must be in place
Challenge: Process complexity with cross-organizational
handoffs and multiple systems
Objective: Develop a process that eliminates the risk of lost
savings and compliance failure
[Name] [Date]
A1b Obtain mandate from
management through
clear communication of
Compliance policy
Consequences of
non-compliance
Governance Importance: Understanding that compliance is a management
priority and understanding the ramifications of failure to comply
are both necessary for meeting compliance objectives
Challenge: Providing a consistent message across all divisions
Objective: obtain a clearly articulated management mandate for
contract compliance and the consequences of non-compliance
[Name] [Date]
© SAP 2009 / Value Academy / Confidential / Page 18
Example: Supply Chain Value Design Checklist
for Blueprint
Design Checklist
Team: Demand Planning
Key Process Change: Implement Consensus Forecasting to drive sales and operations planning
Process Change
Definition
Supporting Blueprint
Elements
Review
Status
Reviewed
By/Date:
Comments
Change
Characteristics
1. Provide 3 month mid term
forecast at the SKU level
2. Enable consensus
forecasting with workflow
Performance
Objectives
1. Consensus Forecast Cycle
Time less than two Weeks
2. Improve forecast accuracy
by at least 5%
Value Audits
Gates incorporated into the overall program plan
At close of Blueprint and at close of Realization (minimum)
Assess level of support of the Business Case by the total
solution (systems and processes)
Use Value Maps, Design Checklists, and Value Enabler plans
as basis for assessment
Assess impacts – positive and negative – to the Business
Case
New sources of value
Larger than anticipated favorable impact
Scope changes
Lack of solution design, enabler execution
Document identified risks, and mitigation strategies if
applicable, for achieving the Business Case results
Performance Management Process
Post-Implementation
Process confirmed during Realization
Documented process for value management post go-live,
including monitoring, reporting, and exception handling
Process steps
Tools
Participants
Roles/responsibilities
Timing/frequency
Establishes the use of KPIs for monitoring and tracking of
process change and value attainment
Identifies areas or processes that may need intervention to
reach target performance levels
Reinforces culture of performance management and
measurement post go-live
© SAP 2009 / Value Academy / Confidential / Page 21
Quality Gates are Recommended to ensure
Value Attainment
Business process
design
Solution
development &
testing
Refinement of
cost and key
metrics of success
(KPIs)
Prototype (when
possible)
Gate #1 Gate #2 Gate #3 Gate #4 Gate #5
Value
Capture
Value
measurement
& TCO
Optimization
Every program has to follow the full project lifecycle:
specific criteria has to be met at each gate before more resources and funding are approved.
Value
Realization
Solution
implementation
& users
training
Value
Blueprint
Solution
blueprint &
operational
KPIs
Business
Case
Value
proposition
and
accountability
Project
Proposal
Project merits
and clarity of
the business
needs
High level
business case
Options and
resources
requirements
Project
category:
(value, risk
management,
innovation)
Detailed
business case
(cost, value,
timeline,
resources, SLA,
solution
architecture)
Options analysis
Business value
ownership
Risk
assessment
Solution
Implementation
User training
and knowledge
transfer
(consultant)
Establish
power users
Measure KPIs
baseline
Optimize
business process
and track every
KPI
Manage solution
support cost
Reward team
Benchmark
against best
practices and
continue
improvement © SAP 2009 / Value Academy / Confidential / Page 22
APPENDIX
© SAP 2007/Page 23
Challenges to Realizing Value
What are your organization’s top 3 challenges?
1. No business accountability for initiative success and benefit
achievement
2. Unclear connection between business mission and program
execution
3. Ineffective adoption of change, or an unwillingness to
change
4. Lack of alignment of process design with business case
5. Project success declared at go-live; focus then shifts
6. Definition of project success does not include quantifiable
value
7. No process to review benefits during the implementation
phases
8. Dynamic nature of benefit drivers (org changes, market
changes)
9. Lack of executive visibility to process performance progress
10. No structured performance management process after
go-live
© SAP 2009 / Value Academy / Confidential / Page 24
Value Should be the Key Criteria for Project
Selection to Ensure Alignment to Mission
0
Mission
Alignment
& Readiness
1
Project
Preparation
2
Business
Blueprint
3
Realization
4
Final Prep
5
Go-Live
1. Align leadership
2. Translate mission to operational objectives
3. Clarify strategy & mission (including KPI’s for success)
4. Reconcile scope, budget and consensus business case
5. Validate process & organizational readiness
6. Communicate to inspire the enterprise
© SAP 2009 / Value Academy / Confidential / Page 25
Integration of Value Realization Techniques
into Your Project Begins in Project Preparation
0
Mission
Alignment
& Readiness
1
Project
Preparation
2
Business
Blueprint
3
Realization
4
Final Prep
5
Go-Live
1. Place value as first guiding principle of prioritization
2. Establish VR disciplines for decision making
3. Ensure governance structure for business process ownership & accountability
4. Integrate value realization (VR) methodology into implementation methodology
5. Train teams on roles for VR enablement
6. Assign program business case owner for executive tracking and decision impacts
7. Map value objectives to process change (Value Maps)
© SAP 2009 / Value Academy / Confidential / Page 26
Role of Value Mapping with Solution
Blueprinting
Provides value-centric process change objectives to help onboard the blueprinting team
Associates critical or unusual systems configuration or development requirements to specific
benefit objective
Defines the KPI requirements that need to be designed into the solution
Identifies new operational data that will be used to support new processes
Manages conflicting priorities between business process design requirements,
systems/technical solutions and project management
0
Mission
Alignment
& Readiness
1
Project
Preparation
2
Business
Blueprint
3
Realization
4
Final Prep
5
Go-Live
Audit For Value
Discipline Requires A Solid Methodology
0
Mission
Alignment
& Readiness
1
Project
Preparation
2
Business
Blueprint
3
Realization
4
Final Prep
5
Go-Live
1. Audit design and value enablers for full benefit realization
2. Review performance management approach for after go-live
3. Confirm executive alignment with performance strategy
4. Build dashboards for executive visibility and action
© SAP 2009 / Value Academy / Confidential / Page 28
Managing to Performance Goals
Discipline Requires A Solid Methodology
0
Mission
Alignment
& Readiness
1
Project
Preparation
2
Business
Blueprint
3
Realization
4
Final Prep
5
Go-Live
1. Establish cadence for performance to objectives reviews
2. Reconcile metrics with management objectives
3. Monitor corrective action and impact on performance
4. Use dashboards to track performance to goals and alerts for risk
© SAP 2009 / Value Academy / Confidential / Page 29
Managing to Performance Goals
Discipline Requires A Solid Methodology
0
Mission
Alignment
& Readiness
1
Project
Preparation
2
Business
Blueprint
3
Realization
4
Final Prep
5
Go-Live
1. Establish cadence for performance to objectives reviews
2. Reconcile metrics with management objectives
3. Monitor corrective action and impact on performance
4. Use dashboards to track performance to goals and alerts for risk
© SAP 2009 / Value Academy / Confidential / Page 30
Graphical Value Map: Reduce Indirect Spend
P1
Contract Management and Compliance
discipline to manage contract/agreement
execution and value capture
P3
Automate sourcing activities such as
RFx/Bidding/Auction to reduce
processing, cycle times and add
incremental cost reduction
Use simplified single point of entry for master
data and purchasing documents
P4
Leverage supplier-side automation such as supplier self-service, ASN, PO notifications/status, ERS, to reduce manual effort
P7
Implement supplier performance score
carding for supplier rationalization
P2
Develop, formalize and implement strategic sourcing methodology to reduce supplier community, leverage global spend, and speed up sourcing cycle
P6
Use workflow to facilitate master data
creation and maintenance
KPI: % Contract Compliance; Spend to Contract
Target Improvement:
Business Owner:
Project Team Owner:
KPI: Average Strategic Sourcing Event Cycle Time (Days)
Business Owner:
Project Team Owner:
KPI: Spend per procurement FTE ($MM)
Target Improvement:
Business Owner:
Project Team Owner:
KPI: Procurement Transactions per procurement FTE
Target Improvement:
Business Owner:
Project Team Owner:
KPI: Number of Suppliers per 80% spend
Target Improvement:
Business Owner:
Project Team Owner:
KPI: Average Sourcing Event Savings %;
# Sourcing Events
Target Improvement:
Business Owner:
Project Team Owner:
KPI: Procurement admin expense as % of total spend
Target Improvement:
Business Owner:
Project Team Owner:
KPI: Indirect material spend as % of SG&A
P5
Reduce Indirect
Spend Owner:
Example of Tabularized Value Map
Business
Objective
#
Value Driver
(Process Changes)
KPIs Comment
Process
Team
Project
Owner
Business
Owner
Reduce
Indirect Spend Indirect spend as a % of SG
& A
Reduce Indirect
Spend
IS1 Contract Management and Compliance discipline to
manage contract/ agreement execution, value
capture (i.e.. discount/rebate), contract expiration
notification, etc
Percent Contract Compliance
Spend to Contract
MRP
Reduce Indirect
Spend
IS2 Develop, formalize and implement strategic sourcing
methodology to reduce supplier community, leverage
global spend, and speed up sourcing cycle to enable
more sourcing events/year
Average Event Savings Percent # of Events
MRP
Reduce Indirect
Spend
IS3 Adopt automation of sourcing activities such as
RFx/Bidding/Auction to reduce processing, cycle
times and add incremental cost reduction
Average Strategic Sourcing
Event Cycle Time (Days
MRP
Reduce Indirect
Spend
IS4 Leverage supplier-side automation such as supplier
self-service, ASN, PO notifications/status, ERS, to
reduce manual effort
Procurement Transactions per
procurement FTE
MRP
Reduce Indirect
Spend
IS5 Use simplified single point of entry for master data
and purchasing documents
Spend per Procurement
Resource ($mm) MRP
Reduce Indirect
Spend
IS6 Items can be set up for purchase only through
approved suppliers and channels
--% spend/orders executed via
existing contract MRP
Reduce Indirect
Spend
IS3 Implement supplier performance score carding for
supplier rationalization
Number of Suppliers per 80%
spend
MRP
Value Drivers – Reduce Indirect Spend
Graphical value maps should be put Into Tabular Form for easy tracking
KPI Readiness
Value Enabler Status
Status/Planned Completion
Process Area KPI Business
Owner
Business
Alignment Baseline Target
Measurement
Process/Tools
Indirect spend Percent Contract Compliance
Spend to Contract
Larry
Taylor Complete Complete Complete Complete
Indirect spend Average Event Savings Percent
# of Events Larry
Taylor Complete Complete Complete Complete
Indirect spend Average Strategic Sourcing Event
Cycle Time (Days Nancy
Thompson Complete Complete Complete 01/15/09
Indirect spend Procurement Transactions per
procurement FTE
Nancy
Thompson Complete Complete Complete 2/11/2009
Indirect spend Spend per Procurement Resource
($mm) Nancy
Thompson Complete Complete Complete Complete
Indirect spend --% spend/orders executed via existing
contract Nancy
Thompson Complete Complete Complete Complete
Indirect spend Number of Suppliers per 80% spend Nancy
Thompson Complete Complete Complete Complete
© SAP 2009 / Value Academy / Confidential / Page 33
Value Audit:
Example Business Case Impact Summary
Benefit Baseline
Target
Revised
Target
Impacts Action Required Target
Impact
Reduce
Indirect
Spend
7.8 M 7.9 M Some existing contracts will
not expire soon enough to
achieve planned benefits
Renegotiate contracts
where possible
0
Auctions implementation will
be delayed by 6 month
Revise benefit target -200 K
Supplier-side automation 3
months ahead of schedule
Revise benefit target +300 K
© SAP 2009 / Value Academy / Confidential / Page 34
Dashboards
Data Transparency
Data source clarity
Calculation clarity
Baselines, Targets
Signed-off
Well socialized
Content
Meaningful format
Drill-downs for enhanced visibility
Cadence
Performance management process
Scheduled reviews
Accountability
Performance oversight
Coordination for continuous improvement
Supports the on-going Value
Realization process
Mechanism for communicating
results
Multiple views for target
audiences:
Senior executives
Functional leadership
Process managers
© SAP 2009 / Value Academy / Confidential / Page 35