verslag service design global conference 2014
DESCRIPTION
Een verslag van de Service Design Global Conference in Stockholm, Oktober 2014TRANSCRIPT
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Gebruik Collaboration Canvas voor FIS coöperatieve projectenGebruik Collaboration Canvas voor FIS coöperatieve projecten
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keynotes
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workshops
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IMPACT
CHANGE
CONNECTION
FREEDOM
INCLUSION
EMPLOYEE ENGAGEMENT
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Workshop proces:1. meet the persona2. brand swap
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Interessante insteek voorSD/Expericiene configuratorInteressante insteek voorSD/Expericiene configurator
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Workshop proces:1. meet the persona2. brand swap3. pick one idea4. board presentation
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takeaways
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Diensten evolueren meer en meer naar onderling verbonden duurzame systemen.
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Grote gevestigde organisaties lanceren interne & externe innovatielabs om sneller nieuwe klantenbehoeften te verkennen en dit met positieve effecten op het imago van de organisaties.
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Klant- en stakeholder betrokkenheid zal alleen maar toenemen met de stijgende polurariteit van smartphones, zelfs in de zorgsector waar er een nieuwe markt voor "consumer healthcare" zal ontstaan.
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Dergelijke gelijkaardige evoluties zien we ook al in andere sectoren zoals mobiliteit ("consumer transport/mobility" (bv. zipcar) en financiële diensten ("consumer finance").
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Service designers hebben de laatste jaren met hun capaciteiten bewezen waarde te kunnen creëren die een stuk verder reikt dan de klassieke ‘meerwaarde’.
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Service designers hebben de laatste jaren met hun capaciteiten bewezen waarde te kunnen creëren die een stuk verder reikt dan de klassieke ‘meerwaarde’.
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Dit leidt internationaal tot de groeiende erkenning van design als een drijvende discipline voor innovatie, zeker in de VS (en specific in Silicon Valley) waar er een nieuwe trend van “Value Creation Design” opkomt.
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my experience
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uit te testen als input voor SD/Experience cofiguratoruit te testen als input voor SD/Experience cofigurator
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