Future of Transportation SessionJB Straubel

CTO, co-founder

Mar 15th, 2015

Corporate Overview

Headquarters Palo Alto, CA Tesla Factory Fremont, CA

EU Assembly Tilburg, NLDesign Studio Hawthorne, CA

Company Founded

Roadster Prototype

Roadster Production Launch

Nasdaq IPO

Purchase Tesla Fremont Plant

N. America Model S Introduction

EU Model S Introduction

AWD Model S Launch

50,000+ Total Vehicles Delivered11,000+ employees

2003

2006

2012

2013

2008

2010

2015

Oil Price: $~30/barrel

• Lead-acid technology was still status quo in 1995

• Performance had stagnated Short lifespan

Very heavy Short range

Lithium ion Made Possible: 4 X gravimetric energy density 6 X volumetric energy density 3 X cycle life

Battery History

Industry first Lithium Ion EV Powertrain

4 -

Controls and Software

Power Electronics

Module (DC-AC Inverter, Charger)

53 kWh Lithium ion

battery pack

250hp AC

Induction Motor and

Gearbox

A New Idea in 2004:

Performance Electric Cars

Focus on Energy Storage Design and Cost

Ground-up design as EV-only (Model S/X)

Optimal packaging, safety and performance

High energy density leads to lower cost

85 kWh Battery

Pack

AWD Dual Motor Platform

Improved efficiency and torque distribution in Model S 85D

Tight integration of power electronics control with energy storage

Model S

Performance

3.2s (P85D, dual motor sport)

Driving range

265 miles (US EPA rating)

Advanced range capabilities

20 minute DC fast charge capability (10-60%)

“Better than anything we’ve ever tested”

“99 out of 100 points”

Always Connected Glass Cockpit

An Electronics and Software Culture

• Core focus and Tesla DNA

• Battery voltage management

• Motor Control

• Diagnostics

• Touchscreen

• Mobile App

• Traction and Stability Control

• Autopilot

• Complete Over the Air Updates

Connected Vehicle Fleet

• 1,000,000+ Tesla Vehicles x 10kW On-Board Charger

• 75 GWh of energy storage

• 10 GW Controllable Charging Load

• 50,000+ cumulative Model S vehicles

• 5 GWh of deployed energy storageToday

2019

• Tesla Supercharger Network

135 kW power (300-415VDC)

0-50% SOC in 20 minutes

• Free long-range driving for Model S customers

EV Infrastructure – Tesla Supercharger

Superchargers Today (Tesla web Site “find us”)

Ve

hic

le A

ffo

rdab

ility

Market Size / Timing

Tesla Model S Tesla Model X

Second Generation Platform

Tesla Roadster

First Generation

Model 3 Platform

Tesla Model 3 Sedan & Crossover

Product Roadmap – Growing EV Volume

Tesla Roadster

GM EV1Vo

lum

etr

ic E

ne

rgy D

en

sity [W

h/l]

600

500

400

300

200

1985 1990 1995 2000 2005

Year

2010 2015 2020

Model S

700

Model 3

Battery Energy Density Trend

800

Ve

hic

le A

ffo

rdab

ility

Market Size / Timing

Tesla Model S Tesla Model X

Second Generation Platform

Tesla Roadster

First Generation

Model 3 Platform

Tesla Model 3 Sedan & Crossover

Product Roadmap – Growing EV Volume

500,000

VehiclesGlobal cell supply

growing, but almost

entirely in Asia

Planned 2020 Gigafactory Production Exceeds 2013 Global Production

Battery pack cost/kWh reduced >30% for Model 3

35,000

Vehicles

GW

h/Y

ea

r P

rod

uc

tio

n

Tesla Battery Gigafactory

Module

Cathode Manufacturing

Aluminum Foil

CathodeElectrode

AnodeElectrode

SeparatorManufacturing

Separator Winding

Ce

ll A

sse

mb

ly

Anode Manufacturing

CopperFoil

Raw

Mate

rials

Cell

Cell

Cell

…

Pack

Module

Module

Module

…

Pack

Enclosure

Vehicle Assembly(Fremont, CA)

Can & Cap

Battery Pack Lifetime Usage

Battery PackRecycling

Raw

Steel/Alumin

um

Electrolyte Manufacturing

Gigafactory Process Flow

Product Line Automotive Residential Commercial

Power/Energy 310 kW / 85 kWh 5 kW / 10 kWh 200 kW / 400 kWh+

ListedOutdoor Rated

Stationary Energy Storage Product Derivatives

The Ideal Solution?

Q: What PV area is required to offset 100% of

Passenger car miles driven in the USA?1

Photovoltaic

1. 1.658 x 1012 miles in 2002 (DOT Bureau of Transportation Statistics)

2. cia.gov

1. Battery costs will continue to decline faster than most predictions driven by

steady technology improvement and economies of scale

Future Transportation Predictions

2. Nearly all ground vehicles will evolve toward battery electric vehicles as

battery costs drop (hybrids -> plug in hybrids -> Evs)

5. The growing EV fleet will integrate with growing (intermittent) renewables

on the grid to allow 100% non-carbon energy for electricity and

transportation

3. Bulk battery energy storage on the grid will grow rapidly and further

accelerate battery cost reduction and scale increase

4. 95% autonomous, connected vehicles will become the new norm

improving safety, efficiency and utility

“The stone age came to an end not for lack of stones

And the oil age will come to an end not for lack of oil”— Sheikh Yamani, former Saudi Oil Minister