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COME & SEE Video Marketing

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Page 1: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

COME & SEE

Video Marketing

Page 2: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

Janelle Elms Visonaire of OSI Rock Stars

OSI Rock Stars

eBay, Amazon, Website, and Etsy platforms

Home Run Guide

Mermaid Caramels

Page 3: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

Agenda

Why Video?

Social Media

Equipment and Tools YouTube

Surprise

Success Steps

Q&A

Page 4: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

our clients

Page 5: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

our clients

Page 6: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

Why Video

Page 7: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

73% of your potential customers are more likely to buy when you have a video!

Page 8: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

THE END!

Page 9: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

58% Videos make brands more trustworthy

96% Videos helpful in making online purchases

93% Turned to videos for post-purchase instructions & guidelines

42% Want more 360 degrees views of products

Video Researchers Buyers

Video Sells! 73% are more likely to buy with video

27% 73%

Page 10: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

• Live • Live and

Recorded • Recorded

Inward – Coaching, VA

training, interviews

Combinations – Upsell group

coaching, Additional product creation

Outward – customer, marketing,

landing pages

Variations on Video

Page 11: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

Where to Use Video is everywhere

!

eBay Listings

eBay Store Custom Pages

Facebook, Twitter, Pinterest, etc

Website

Amazon Reviews

YouTube (and other video sites)

Page 12: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

Ways To Use Video 40 Ideas…

How to use a widget, Show someone using your product, FAQ’s, Post purchase instructions

Customer testimonials, Customer stories, Smooth over problems, Thank yous, Help cross-promote client’s products

Branding, Corporate tour, Introduction of you/employees, Press releases, Breaking news, Business policies

Niche shows (Thrift Thursdays), man on the street interviews, Crowd funding, Private coaching, group coaching, Live auctions

How to checkout on eBay, How to use PayPal, How we package/ship, How to use a sniper program

Teaching webinar, Amazon review, Customer service response, Landing page, subscribe/unsubscribe

Troubleshoot, VA training, Employee orientation, Team meetings, Idea sourcing, Open office hours, Job interviews

Case studies, In store/waiting room, Location tour (real estate, virtual garage sales), Video magazine,

Page 13: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

Sharing Videos

Educational Promotion or Discount

Share Option

89% 86% 80%

Free Marketing

Page 14: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

You Tube

Page 15: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

How popular is YouTube?

Page 16: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

What sites do they visit before YouTube?

Page 17: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

How popular is eBay?

Page 18: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

What sites do they visit before eBay?

Page 19: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

Social Media

Page 20: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

Facebook – the new feed

Page 21: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

Facebook – the new feed

Page 22: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels
Page 23: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

Equipment & Tools

Page 24: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

Equipment

Lighting Video Camera

External Mic Editing Software

Best Practices for

Video Shooting

Page 25: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

Arqspin

Page 26: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

IFTTT

Page 27: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

Surprise For You

Page 28: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

Home Run Guide

Page 29: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

Home Run Guide

Page 30: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

Success Steps

Page 31: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

Success Steps

Make a Plan

Match up your Google+ with your YouTube business channel

Create your first video

Use tools to automate

Page 32: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

QUESTIONS ANSWERS

Page 33: Video Marketing - Amazon S3Marketing.pdfVideo Marketing Janelle Elms Visonaire of OSI Rock Stars OSI Rock Stars eBay, Amazon, Website, and Etsy platforms Home Run Guide Mermaid Caramels

THANK YOU! See You Soon!