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Venture-lab.org V 2

The future is bleak when it comes to

healthy habits.

By lowering obesity, you reduce disease

risk and improve general health – a tough

challenge.

A lot of information, but no motivation to

apply it.

The Problem

Survey Analysis

72 completes in total with majority of population in between 21 and 40 years of age.

1%

39%

46%

10%

1%

<20 21-30 31-40 41-50 51-60

Age Bracket

Age Distribution

32%

66%

Gender

Males

Females

18%

70%

11%

Where do You Spend Most of Your Time?

Office

University

Home15%

51%

34%

How Often do You Play Games?

Regular

Don’t Usually Play

Play Casually

Survey Analysis

1%

1%

3%

7%

7%

10%

17%

54%

Only rewards

Rewards, Penalties, I can motivate myself!

Rewards and penalties

Penalties

Rewards, I can motivate myself!

Rewards, Penalties

I can motivate myself!

Rewards

How would you like to be motivated?

32%

44%

22%

1%

I just would share my progress with a

coach

I would keep my progress just for

myself

I would like to share my progress with my friends on facebook or other social networks

No

When Asked About Sharing their Progress

88%

13%

Interested in a Health Game to Increase Your Well being in the Long Term?

Yes

No

4%

4%

13%

14%

32%

32%

I am fine. I don't need exercises

I would like to do any physical activity but I don't have enough money for …

I do exercises everyday

I do not exercise but I would like to start

I use to do exercises at least once a week

I would like to do any physical activity but I don't have time

Phyisical Activities

Thank You!