LOCALISTHEWAY

Because…

• Wedependoneachothertothrive

• Weallcontributetothefutureofthiscommunity,thisplace,andthelocaleconomy

• Ourqualityoflife,community,andenvironmentistheultimatesourceofwealth

• Thisqualityofliferequiresinvestment,creativityandrenewal

OurVision:LocalFirstenvisionsathriving,self-reliantandresilientcommunitycommittedtosupporting

locally-ownedindependentbusinessesandorganizations.LocalFirstaimstobetherepresentativevoicefor

ourmembersinalargercommunitydiscussionaboutourlocaleconomy.

Justafewexamplesof

howastrong,self-reliant

localeconomy

benefitseveryone…

WEAREANON-PROFITBUSINESSALLIANCE

COMPRISEDOF220LOCALLY-OWNED,

INDEPENDENTBUSINESSESINLAPLATACOUNTY

ANDQUICKLYGROWING!

OURMISSIONISTOPROVIDEOURMEMBERS

OPPORTUNITIESFORSUCCESSASWEWORKTOGETHER

TOBUILDANECONOMYTHATVALUESPEOPLE

thePLANET

andPROSPERITY

forEVERYONE.

ü JOBS2to3timesmorelocaljobsarecreatedwhenspendingisdirectedto

independentbusinessesinsteadofchains.

ü TAXESSincetheytendtowardmoreefficientlanduseandmorecentral

locations,independentlocalbusinessesputlessdemandonourroads,

sewers,andsafetyservices.Thatmeanstheyhelpkeepstaxeslower.

ü ECONOMICRETURNEachdollaryouspendatindependentbusinesses

returns3timesmoremoneytoyourlocaleconomythanonespentata

chain(hundredsoftimesmorethanbuyingfromanonlinemega-retailer).

ü HEALTHCountieswithagreaterproportionofsmallbusinesseshavebeen

showntohaveahealthierpopulation.

ADDITIONALEXPOSURE

• ShopLocalCampaigns:

• IndependentsWeek,EatLocalCelebration

(featuringtheAnnualHarvestDinner),and

NoelNight

§ Sidewalkdecalforyourplaceof

business’entryway(either

IndependentsWeekorEatLocal)

§ LocalFirstboothatFarmer’sMarket

duringcampaigns(5appearancesper

yearwithparticipatingmembers)

§ 3DifferentShopLocalCampaign

SponsorshipOpportunities

• Events,educationandmarketingthatmove

peopletothinkLocalFirst

• NewMemberStorieseverymonth,featuring

aninterviewandspecialphotoontheLocal

Firstwebsite.Aresourceforyoutoshare!

• Likesandsharesofyoursocialmediaposts

• 4-5localmediastoriesperyearaboutLocal

First

• Specialmonthlyandongoingbusinessspecific

listings:

§ ListingonourOnlineLocalBusiness

Directory,asourceforlocals!

§ Monthly“LoyaltyOffersforLocals”

publishedontheLocalFirstwebsite,

sharedonsocialmedia&sentvia

e-newsletter

New!LocalFirstLoyaltyProgram

featuringtheLocalistCard

IncreaseYourCompetitiveness

Turn-keyRobustLoyaltyandMarketingProgram-specifically

designedforlocalindependentmerchants,thatbenefitsall.

§ Generatingincreased&continuouscustomerloyalty

toLocalFirstmembers,bothmerchantsand

non-profits

§ Redirectingmorethanhalfofthecurrenttransaction

feesyoualreadypay-backtobenefityouandstayin

ourcommunity

Online&IntheWallet-TheLocalWaytoPay

BELOCALBOOKBENEFITS:

• BeLocalCouponBookadvertisingofyourchoice:

coupon(s),storypages,directoryads,and/orbackof

couponphotographs

• OpportunitytopurchaseBeLocalCouponBooksat

discountedpricing

• SellBeLocalCouponBooksatyourretaillocation

• OneFREEBeLocalCouponBookforallmembers

• BeLocalCouponBookbusinessdirectorylisting

(allmembers)

ADVOCACY&EDUCATION

• Lobbyingandadvocacyonyourbehalf

• Communityeducationaboutsupportinglocal

businesses

• Agroundswellofrelevantadvocacyandpublic

education

• VotingrightstoelecttheLocalFirstBoardof

Directors

• EligibletoserveontheBoardofDirectors

andLocalFirst’scommitteeteams

RESOURCES

• Members-onlywebinars,workshopsandtrainings

onrelevantissues

• OurinfluentialLocalFirstlogoandbrand–useon

yourwebsite,newsletters,andothermarketing,etc.

• Members-onlynetworking,education,and

collaborationopportunities&events

• Researchandstudiesonsustainablelocaleconomies

BENEFITS OF MEMBE RSHIP

LOCALFIRSTMEMBERSHIPoffersatremendousopportunitytoreachcommunitymembersinLa

PlataCountywhoareactivelyseekinginformationonlocalbusinessesandhowtosupportthem.

AnnualBeLocalCouponBook

2018Book–10thEdition

LocalFirst’s10thAnniversary!

TheonceperyearpieceofartthatLaPlataCountylocals

havecometoloveandadore.Servesasanintroductionto

you,ourfabulousmemberbusinessesandorganizations,

withuniquecouponoffersyourcustomerscan’tget

anywhereelse.Eachbooktakesonanewthemeandtellsa

storywhileeducatingandfeaturingallourincrediblelocal

independentbusinessesofLaPlataCounty.

TheLocalistManifesto–inprint!

Becomeamemberorrenewyourcommitmenttoday!