web 2.0 technologies for online & hybrid teaching worlds collide linda w. friedman associate...

Web 2.0 Technologies

for Online & Hybrid Teaching

WORLDS

COLLIDE

Linda W. Friedman

Associate Dean, Zicklin School of Business

Professor of Statistics & Computer Information

Systems

March 25,

2011

The 14th Annual Baruch College

Teaching with Technology

Conference

Web 2

.0 f

or

Onlin

e &

H

ybri

d T

each

ing

ABSTRACT: Distance education models

have evolved quite a bit from the 19th

century’s ‘correspondence courses’ –

just in time to collide with 21st century

pedagogies in which communication,

interaction, student engagement, active

learning, and assessment are of critical

importance. The term Web 2.0

encompasses a wide variety of Web-

related communication technologies,

such as blogs, wikis, online social

networking, virtual worlds and other

social media forms. These technologies

are versatile, user-friendly, and exactly

what today’s students are involved with

outside of class. This session explores

the use of Web 2.0 technologies in

developing class materials for online

and hybrid classes.

March 25, 2011



Conference

2

What

is o

nlin

e

learn

ing?

The best of online, like

the best of FTF learning,

is active learning. Rather

than being passive recipients of transmitted

knowledge, students are

active participants in the

learning process. They

are engaged. Students –

not only the instructor –

help to create the learning environment.

March 25, 2011



Conference

3

What

is o

nlin

e

learn

ing?

Today, we know that

teaching is all about

communication. Not one-

way communication –

boring lectures – but many-

to-many communication –

a learning environment.

Ideally, we would like

students to learn as much

from each other as they do

from us. We manage the

learning activities and

facilitate learning.

March 25, 2011



Conference

4

What

is o

nlin

e

learn

ing?

Online learning is still

communication – on a

technology platform.

This can be a Bb Discussion Forum; a classful of student blogs;

a class wiki project; a

twitter discussion; online

social networking; video

presentations on YouTube; or even a virtual

world like SecondLife.

March 25, 2011



Conference

5

Soci

al M

edia

Te

chnolo

gie

s

What is Web 2.0? Blogs, wikis, facebook.

What was Web 1.0? Like old media – newspapers, magazines, TV,

radio, and static web pages

– Web 1.0 is all about

controlling communication.

Information is transmitted in

only one direction, from the

producer to the audience.

March 25, 2011



Conference

6

Soci

al M

edia

Te

chnolo

gie

s

Web 2.0 is all about human

interaction – conversations

in cyberspace. This new

media, rather than replacing

the old media, converges

with it. Telephones are

cameras, TVs are merging

with the Internet, we have

an infotainment industry.

Libraries are no longer

merely structures where

books are kept – they help

us with information navigation.

March 25, 2011



Conference

7

Soci

al M

edia

Te

chnolo

gie

s A better definition than

‘blogs, wikis, facebook’

is one that includes the

defining characteristics

of Web 2.0 technologies

…

March 25, 2011



Conference

8

Chara

cteri

stic

s of

Soci

al M

edia

:The F

ive C

’s

CommunicationCollaboration

Community

Creativity

Convergence

March 25, 2011



Conference

9

Com

munic

ati

on

Media as communication

modalityoUni- bi- multi-directionaloCollaborativeoNetworkedoViral- Implication of rapid speed of transmission throughout networked

society.

March 25, 2011



Conference

10

Colla

bora

tion

New media technologies

enable collaboration

over the Interneto The Wiki: A solution to

waste of resources (time,

inbox capacity, hard drive

and susceptibility to

viruses and other malware)o Blogs, Google Docs,

Facebook, SecondlLife,

Skype

March 25, 2011



Conference

11

Com

munit

y

o Social networking sites:

Facebook, MySpaceo Virtual universes:

SecondLife, Webkinzo Social bookmarking

technologies: de.icio.us

o Internet connectivity

among like-minded people

o Technology as a great

equalizer

March 25, 2011



Conference

12

Cre

ati

vity

oUser generated content:

much more active audience members who

create, edit, post and

contribute content.oDigitization of media

promotes creativityoPost-purchase behavior-

product no longer “finished” when it goes

into production and distribution.

March 25, 2011



Conference

13

Conve

rgence

Convergence: a driving

force. Adaptation is the

key to survival in the

Internet age.o Convergence of technologyo Convergence of media

o Convergence of consumptiono Convergence of roles

March 25, 2011



Conference

14

Conve

rgence

of

tech

nolo

gy Convergence of

computer technology

and entertainment: Tivo Web application hybrid:

Google Maps

March 25, 2011



Conference

15

Conve

rgence

of

media

Old media : distinct and

separate

New media: convergence

due to technology: Newspapers have online

presence, blogs.Most of the old media

producers have converged

into a few large corporations.

March 25, 2011



Conference

16

Conve

rgence

of

consu

mpti

on

Consumers use several

media simultaneously:

computer, internet, music, newspapers, camera, etc.

Relationship between

technological convergence and consumer convergence

March 25, 2011



Conference

17

Conve

rgence

of

Role

s

Blurring of the line among users, developers, distributors,

producers, and consumers.

User-generated content

encouraged, distribution

channels provided for

aspiring artists.

March 25, 2011



Conference

18

How

doe

s W

eb 2

.0 a

pply

to le

arni

ng?

Communication[Well, duh!]

March 25, 2011



Conference

19

WORLDS COLLID

E

How

doe

s W

eb 2

.0 a

pply

to le

arni

ng?

Collaboration New paradigms of learning

[Ken Robinson youtube]

March 25, 2011



Conference

20

WORLDS COLLID

E

http://www.youtube.com/watch?v=zDZFcDGpL4U

How

doe

s W

eb 2

.0 a

pply

to le

arni

ng?

CommunityLearning environment;

types of interaction

March 25, 2011



Conference

21

WORLDS COLLID

E

How

doe

s W

eb 2

.0 a

pply

to le

arni

ng?

Creativity[again – duh!]

March 25, 2011



Conference

22

WORLDS COLLID

E

How

doe

s W

eb 2

.0 a

pply

to le

arni

ng?

ConvergenceWhat happens when old

education modalities

converge with Web 2.0

technologies? Worlds collide

– and new worlds are

created.

Is Hybrid course delivery the

ultimate mashup?

March 25, 2011



Conference

23

WORLDS COLLID

E

In P

ract

ice

Blogs, Wikis:baruchnewmedia.comSocial Networking: a

Facebook GroupTwitter: discussions in real-

time+

YouTube: instructor’s lectures;

student presentations

March 25, 2011



Conference

24

http://baruchnewmedia.com/wiki/

In P

ract

ice

Is Bb a Web 2.0 technology? Bb vs. other LMS’s vs.

Web 2.0 sitesOpennessAccessibilityFamiliarity

March 25, 2011



Conference

25

Quest

ions?

March 25, 2011



Conference

26

web 2.0 technologies for online & hybrid teaching worlds collide linda w. friedman associate...

Documents

online learning

annual baruch college

technology conference

social media technologies

active learning

learning environment

learning process

learning activities