web and app design fundamental: quick and dirty tips to improve your ux in no-time

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Web and App Design Fundamental By Bow Kraivanich bowkraivanich.com @bowkraivanich Quick and dirty tips to improve your UX in no-time 1 st March 2017 At Department of Industrial Design, Faculty of Architecture, Chulalongkorn University, Bangkok, Thailand bowkraivanich

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Page 1: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Web and App Design Fundamental

By Bow Kraivanich bowkraivanich.com@bowkraivanich

Quick and dirty tips to improve your UX in no-time

1st March 2017 At Department of Industrial Design, Faculty of Architecture, Chulalongkorn University, Bangkok, Thailand

bowkraivanich

Page 2: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Bow Kraivanich ?• Managing Partner at Magnetolabs Co., Ltd.

(Inbound Marketing Agency)

• Managing Director at Blankspace Co., Ltd. (UX/UI/Web design studio)

• Ex. Co-founder at Fastinflow, Daydash

• Design Mentor at Hubba Stadium & Startup Weekend Bangkok

• Hubba Academy Instructor

me!

By Bow Kraivanich

Page 3: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Table of Content 1. User Research & Planning

2. UX design fundamental

3. Beyond the Visual Design

4. Tools

5. Reading List

Page 4: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

User Research & Planning

Page 5: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Persona

Page 6: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Competitive Analysis

credit: http://ux.in.th

Page 7: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Card Sorting

Page 8: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Close Cart Sorting

Page 9: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Open Cart Sorting

Page 10: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Information Architecture

Page 11: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Information Architecture

+

Page 12: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

UX Design Fundamental

Page 13: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Pay attention to patterns

Activity Feed /

Notifications

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Stay consistent

1

2

3

Page 15: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Stay consistent

Page 16: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Use visual hierarchy

Page 17: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Use visual hierarchy

1

2

3

CTA

Page 18: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Use visual hierarchy

1

2

Page 19: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Signal & Clue

Page 20: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Provide feedback

Page 21: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Inform user

Page 22: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Beyond the Visual Design

Page 23: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Content that easy to digest

Page 24: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Typography

Font Size

“16 Pixels: For Body Copy. Anything Less Is A Costly Mistake”

https://www.smashingmagazine.com/2011/10/16-pixels-body-copy-anything-less-costly-mistake/

Page 25: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Typography

Line height & spacing

Page 26: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Color

Color & Contrast

Page 27: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Color

Color & Contrast

Page 28: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Color

Color & Contrast

• •

Page 29: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Color

Color & Contrast

Page 30: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Color

Basic Color system on the web

HEX RGB

Page 31: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Color

Example Color system on the web

Page 32: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Create a site style guide/design pattern

Page 33: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Grid System for the Web

Page 34: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Grid system for the web

bootstrap grid system

http://getbootstrap.com/css/#grid

Page 35: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Grid system for the web

bootstrap grid system

http://getbootstrap.com/css/#grid

Page 36: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Grid system for the web

responsive design

http://getbootstrap.com/css/#grid

Page 37: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Grid system for the web

responsive design

http://getbootstrap.com/css/#grid

Page 38: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Design for mobile

Page 39: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Design for Mobile

FOLLOW the UI guidelines

https://developer.apple.com/ios/human-interface-guidelines/overview/design-principles/

iOS Human Interface Guidelines

https://designcode.io/iosdesign-guidelines

Page 40: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Design for Mobile

FOLLOW the UI guidelineshttps://developer.android.com/design/index.html

material design (for Andriod)

Page 41: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Design for Mobile

Use the default UI elements

Page 42: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Design for Mobile

Clear App

Page 43: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Design for Mobile

Always design on the real device

Page 44: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Design for Mobile

Always design on the real device

https://itunes.apple.com/us/app/sketch-mirror/id677296955?mt=8

Sketch Mirror for Sketch App

Page 45: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Tools The real world tools for UX/UI designers

Page 46: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Prototyping Tools

Page 47: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Prototyping Tools

Sketch + Invision

https://www.invisionapp.com/sketch-prototyping

Page 48: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Prototyping Tools

Simple design, prototyping and collaboration https://marvelapp.com

Page 49: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Prototyping Tools

Prototypes that feel real. https://proto.io

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Page 51: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Working with developer

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Development Tools

zeplin.io

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Development Tools

Invision Inspect

Page 54: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Development Tools

Chrome Inspector

Page 55: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Development Tools

Chrome Inspector

Page 56: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Development Tools

Chrome Inspector

Page 57: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Recommended Reading List

Page 58: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

Recommended Reading

The Elements of User Experience

UX StrategyDesigning with the Mind in Mind

Don't Make Me Think

Page 59: Web and App Design Fundamental: Quick and dirty tips to improve your UX in no-time

THANK YOU!

Q&ABy Bow Kraivanich bow.kraivanich www.bowkraivanich.com@bowkraivanich