webinar download: darian's top 6 fundraising tips
DESCRIPTION
You dream of a strong, vibrant community and have a sense of how to make it real. But how can you rally the funds you need to connect your vision to action? Join Darian Rodriguez Heyman, former Craigslist Foundation E.D. and Editor of Nonprofit Management 101: A Complete and Practical Guide for Leaders and Professionals, as he shares practical, tactical solutions that will help get dollars in the door. Darian provides concrete tips and tools for: - online and peer-to-peer fundraising campaigns - individual giving - foundation grants - corporate sponsorship - earned income strategiesTRANSCRIPT
Top SixFundraising Tips
September 19, 2013Darian Rodriguez Heyman
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First, a little about FirstGiving…We believe in expanding the world of online giving
FirstGiving is a peer – to – peer online fundraising platform for nonprofits and their supporters. We process donations securely, provide powerful communication tools, reporting, and event registration.
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How this webinar works
A link to the slides and recording will be sent after the webinar
Ask your questions during the webinar by typing them in the question box on the right side of your screen
Use the hashtag #FGWebinar to tweet about this webinar @Firstgiving.
We’re listening!
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Tip 1: Stage a Thank-a-Thon
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Tip 2: Never Submit
a Cold Grant
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• Warm it Up:–Secure an Invitation–The Pasta Test
•Programs & Positioning
Tip 2: Never Submit
a Cold Grant
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–Dollar Amount–Deadline–Jedi Mind Trick
Tip 2: Never Submit
a Cold Grant
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Tip 3: Map Donations to Impact
• Think Incrementally
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“People Don’t Give To You, They Give Through You”
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Tip 4: Make Your Donation Button Shine
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3 Tweaks:–Donate–Defaults–Impact
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Get Out of Your Own Way
•3-Click Rule
Tip 4: Make Your Donation Button Shine
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Tip 5: Create and TapYour Social Network
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•Editorial Calendar•Facebook 1+/Week•Twitter 1+/Day•P2P Asks Are Key•Seed the Tip Jar
Tip 5: Create and TapYour Social Network
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•Twitter 130 Characters•FB < 80 Characters•URLs vs. Bit.Lys•Emoticons Rock! :)
Tip 5: Create and TapYour Social Network
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•Mornings: 8 – 9AM•Lunch: 12 – 1PM•End of Day: 4:30 – 6PM•Nights: 9:30 – 11PM
•Weekends Vs. Weds!
Tip 5: Create and TapYour Social Network
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•? Vs. .•Media: Photos, Vids•Tag Everyone!•Respond, Recognize & Retweet
Tip 5: Create and TapYour Social Network
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Think 50/50
Tip 5: Create and TapYour Social Network
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Tip 5: Create and TapYour Social Network
A Note onTin Cup Fundraising
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Be a part of the FirstGiving Community
Facebook: facebook.com/firstgivingTwitter: @firstgiving
Online Fundraising blog: info.firstgiving.com/blog
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Interested in learning more about FirstGiving?
Contact our Online Fundraising Consultants:
Email: [email protected]: 617-542-0010 x 4
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