wef booklet full-ulr 16mb

7/27/2019 WEF Booklet Full-ULR 16mb

1/6

SUSTAINABLITY & DESIGN @ DAVOS

A. DESIGN CHARETTE, NEW DELHI : 15th NOVEMEBER 2008

B. VISUALISING SUSTAINABILITY, NID - AHMEDABAD

C. SUSTAINABILITY POSTER THEMES

Hannah Jones,Vice-President,Corporate Responsibility,Nike, USA

Amarnath ShawShreya SardaAvinash Rajagopal

Prof. M P RanjanPraveen Nahar

Neeti Kailas

Paul Bulcke,Chief Executive Ofcer,Nestl,Switzerland

Mark G. Parker,Chief Executive Ofcer,Nike, USA

PROFESSIONALSParth Suthar

Prof. M P RanjanMr. Praveen NaharMr. Dinesh SharmaMr. Dinesh KorjanMr. Jogi PanghaalMs. Suchitra Seth

Mindy S. Lubber,President,CERES, USA

Aron Cramer,President & Chief Executive Ofcer,Business for Social Responsibility(BSR), USA

STUDENTSSimran Dhaliwal

Sowmya MenonNeha MandlikKanika BhardwajZinal PatelGaurav BhushanNeha YadavVikram Jolly

STUDENTSJoti Rani Rajput

GuruprasadPriyadarshinee MohapatraSanmitra ChitteAnand SabooMridhu MehtaPragya MishraVishnu Priya

Ricardo YoungSilva,President,Ethos Institute,Brazil

STUDENTSAmarnath Shaw

Amit ChordiyaMahaan GhoseNidhi RajoraAvinash RajagopalBrajendra Nandan PandaPoorva KelkarRahul Deshpande

MEANINGFULLY ENGAGE

CONSUMERS

INNOVATE OUT OF STUFF

INTO VALUE

EXPLORE EMERGENT

TECHNOLOGY

RETHINK CORE

BUSINESS MODELS

COLLABORATE ALONG

THE VALUE CHAIN

D. SUSTAINABILITY POSTERS IN USE, DAVOS : 30th JANUARY 2009

Retail & Consumer Group Industries,Discussions in progress,Posters in background

NID team at India Economic Summit at New Delhi, 15th Nov 2008

Digital artworks of poster available as pdf at http://www.designforindia.com

Participants at NID Workshop : 26 & 27 December 2008

Participants of Poster Visualising Team : 1st to 20th January 20 09

Vishnupriya NarayananAnand SabooMahaan Ghose

VISUALISING SUSTAINABILITY | DAVOS 2009

Sustainabili ty for Tomorrow's Consumers: India Innovation Charette :was organised on the 15th November 2008 at New Delhi as part of the India

Economic Summit 2009 under the auspices of the World Economic Forum.

The Charette consisted of mixed groups of business executives, sustainability

experts, social entrepreneurs, designers and design students, all workingtogether to build on the three pillars which dene the initiative were proposed by

the World Economic Forum team headed by Marcello Mastioni :

A. Business Case for Sustainability

B. Innovation for Tomorrows Business

C. Building the Framework Conditions

The day long discussions and workshop sessions at the Design Charette at NewDelhi saw six key themes emerge:

1. ENGAGE CONSUMERS: co-create and close the loop2. Move from stuff to VALUE BUSINESS MODELS: consume right, not less

3. Embrace OPEN SOURCED innovation: leverage copy left4. INTEGRATE to deliver innovation: collaborate along the value chain

5. REDEFINE THE CORE: meta-morph and reinvent

6. Leverage EMERGING TECHNOLOGY: put science at work

The making of the Sustainability Posters for World Economic Forum at Davos 2009

In order to take these themes forward, the National Institute of Design (NID) conducted a two day workshop, Visualising Sustainability forDavos 2009 and the same was organised on the 26th and 27th of December 2008, where six multidisciplinary teams of design students, faculty,and invited experts explored these six themes, in order to create detailed concepts within each of these broad frameworks.

The outcomes of this workshop was further developed by a core team of three faculty and sixstudents at NID so that these could be presented at the Sustainability for Tomorrow'sConsumers Governors Meeting Session, on the 30 January 2009 where CEOs of major globalcorporations would use these posters. What emerged was a set of ve posters that drew on thesix key themes that were proposed earlier in consultation with the World Economic Forum

organisers through online and telephonic discussions while the core team developed theconcepts and visualised the specic themes at the NID, Ahmedabad.

Ron Gonen,Chief Executive Ofcer & Co-Founder,RecycleBank, USA


2/6


3/6

Organic and Recyclable

Thin veneers of bamboo are converted into party plate and container

which can be organically recycled.Bamboo is fast growing natural material with excellent carbonsequestration capabilities.

http://www.bambuhome.com/

Bambo Home Products


4/6

Digital Car SharingZipcar

Zipcar and Flexcar are examples of a product being made into aservicei.e. people pay to use a service (use of a car) instead of

buying the product (the car itself).Zipcar claims to reduce car usage by individuals by as much as 50%and also that one Zipcar replaces 7-10 privately owned cars, givingpeople the option to share cars instead of everyone buying and

using their own.

http://www. zipcar.com


5/6

Redening SanitationSulabh International

Since 1970, Bindheshwar Pathaks Sulabh International has worked to

liberate Indias human waste scavengers by employing low-cost, safe

sanitation technology.

Sulabh has built a commercially viable business model with a signicant

development impact. It has installed more than 1.4 million household toilets,

and it maintains more than 6,500 public pay-per-use facilities. Its technology

has freed 60,000 people from life as a scavenger.

http://www.sulabhinternational.org


6/6

Women PowerMahila Gramudyog Lijjat Papad

Lijjat is more than just a household name for 'papad' (India's mostpopular roasted snack).

This womens cooperative started with a modest loan of Rs 80 and

now has annual saleThis exceeding Rs 3.1 billion by innovating anunconventional supply chain.

http://lijjat.com

wef booklet full-ulr 16mb

Documents