welcome to indonesia - world tourism...
TRANSCRIPT
CONTENTS OF PRESENTATION
ACHIEVEMENTS
TARGET AND FORCASE
FACILITIES
TOURIST DESTINATION AND ATRACTION
ACHIEVEMENTS 2010
•Total Visitors Arrival: 7,002 million visitors
•Growth : 10.74 % from 2009
•Visitors Expenditure :
USD 1,085/person/visit
•Total Revenue : USD 7,6 billion
4.32
5.03 5.19
4.61 4.73
5.06 5.15
5.03
4.47
5.32
5.00 4.87
5.51
6.23 6.32
7.00
3.00
4.00
5.00
6.00
7.00
8.00
Source : IBS dan MOCT
Million people
Sumber: BPS
Month 2011 2010 (+/-) %
JANUARY 548,821 493,799 + 11.14 %
FEBRUARY 568,057 523,135 + 8.59 %
MARCH 598,068 594,242 + 0.64 %
APRIL 608,093 555,915 + 9.39 %
M AY 600,191 600,031 + 0.03 %
J U N E 674,402 613,422 + 9.94 %
J U L Y 745,451 658,476 + 13.21%
AUGUST 621,084 586,530 + 5.89%
JAN-AUG 4,964,167 4,625,550 + 7.32%
SEPTEMBER 560,367
OCTOBER 594,654
NOVEMBER 578,152
DECEMBER 644,221
TOTAL 7,002,944
Monthly Tourist Arrivals by Chart
2009 - 2011
Sumber: BPS
JAN FEB MAR APR MEI JUN JUL AGS SEP OKT NOV DES TOTAL
2011 548,821 568,057 598,068 608,093 600,191 674,402 745,451 621,084 4,964,167
2010 493,799 523,135 594,242 555,915 600,031 613,422 658,476 586,530 560,367 594,654 578,152 644,221 7,002,944
2009 473,165 421,555 511,314 487,121 521,735 550,582 593,415 566,797 493,799 547,159 531,669 625,419 6,323,730
-
200,000
400,000
600,000
800,000
1,000,000
JAN FEB MAR APR MEI JUN JUL AGS SEP OKT NOV DES
2011
2010
2009
NO FOCUS MARKET 2011 2010 (+/-) DIFERENCE
1 SINGAPORE 796,391 721,403 10.39 % 74,988
2 MALAYSIA 659,415 709,808 -7.10 % -50,393
3 AUSTRALIA 565,260 459,562 23.00 % 105,698
4 CHINA 336,452 294,732 14.16 % 41,720
5 JAPAN 270,679 270,153 0.19 % 526
6 SOUTH KOREA 201,899 193,247 4.48 % 8,652
7 UK 128,120 125,879 1.78 % 2,241
8 INDIA 109,143 94,786 15.15 % 14,357
9 FRANCE 118,544 110,066 7.70 % 8,478
10 NETHERLANDS 105,584 104,042 1.48 % 1,542
11 GERMANY 91,267 90,826 0.49 % 441
12 PHILLIPINES 83,732 68,850 21.61 % 14,882
13 MIDDLE EAST 60,355 51,003 18.34 % 9,352
14 RUSIA 56,951 49,493 15.07 % 7,458
OTHERS 1,380,375 1,281,700 7.70 % 98,675
TOTAL 4,964,167 4,625,550 7.32 % 338,617
Source : ISB, Based on Nationality by 19 Main Gate
Year RealizationStrategic Plan MOCT Acceleration Target
Target % Target %
2010 7,002,944 6,750,000 103.75 7,000,000 100.04
2011 7,700,000* 7,100,000 104.23 7,700,000 100.00
2012 8,000,000** 7,500,000 106.67 8,000,000 100.00
Source : DGTM and Strategic Plan of MOCT 2010-2014
* Prediction based on tourist arrival Jan-July 2011, ** Prediction based on acceleration target
Monthly Forecast 2011MONTH
Visitors2011
+/-FORECAST
2011VISITORS
2010GROWTH TARGET
JANUARI 548,821 5,821 543,000 493,799 9.96%
FEBRUARI 568,057 -6,943 575,000 523,135 9.91%
MARET 598,068 -54,932 653,000 594,242 9.89%
APRIL 608,093 -2,907 611,000 555,915 9.91%
MEI 600,191 -59,809 660,000 600,031 9.99%
J U N I 674,402 402 674,000 613,422 9.88%
J U L I 745,451 21,451 724,000 658,476 9.95%
AGUSTUS 621,084 -14,916 636,000 586,530 8.43%
JAN-AGS 4,964,167 -111,833 5,076,000 4,625,550 9.74%
SEPTEMBER 612,000 560,367 9.21%
OKTOBER 650,000 594,654 9.31%
NOVEMBER 627,000 578,152 8.45%
DESEMBER 735,000 644,221 14.09%
TOTAL 7,700,000 7,002,944 9.95%
16 Focus Markets for 2012
1. Malaysia
2. Singapore
3. Australia
4. China
5. South Korea
6. Japan
7. Taiwan
8. USA
9. Philippines
10. Germany
11. UK
12. Russia
13. India
14. Netherlands
15. France
16. Hong Kong
FORMULATION OF A TOURISM MARKETING STRATEGY
GRANTED (FREE) VISA (for a stay not exceeding 30 consecutive days)
1.Thailand
2.Malaysia
3.Singapore
4.Brunei D.
5.Philippines
6.Chile
7. Hong Kong SAR
8. Macau SAR
9. Morocco
10. Peru
11. Vietnam
12. Turkey
VISA ON ARRIVAL (64 COUNTRIES)
1. South Africa 17. India 33. Malta 49. Sweden
2. USA 18. UK 34. Mexico 50. Switzerland
3. Argentina 19. Iran 35. Egypt 51. Taiwan
4. Australia 20. Ireland 35. Monaco 52. Greece
5. Austria 21. Iceland 37. Norway 53. Aljazair
6. Bahrain 22. Italy 38. Oman 54. Tunisia
7. Belgium 23. Japan 39. France 55. Romania
8. Netherlands 24. Germany 40. Poland 56. Lithuania
9. Brazil 25. Cambodia 41. Portugal 57. Panama
10. Bulgaria 26. Canada 42. Qatar 58. Libya
11. Cyprus 27. South Korea 43. China 59. Latvia
12. Denmark 28. Kuwait 44. Russia 60. Checo
13. U.A.E. 29. Laos 45. Saudi Arabia 61. Slovakia
14. Estonia 30. Liechtenstein 46. New Zealand 62. Fiji
15. Finland 31. Luxemburg 47. Spain 63. Slovenia
16. Hungary 32. Maldives 48. Suriname 64. Timor-Leste
DIRECT FLIGHT AND SEAT CAPACITY TO INDONESIA
18
NOCOUNTRY OF
ORIGIN2011 2010 +/-
1 Malaysia 3,929,848 3,363,984 16.82%
2 Singapura 3,923,452 3,776,708 3.89%
3 Australia 1,566,084 1,340,040 16.87%
4 Hong Kong 916,552 812,188 12.85%
5 Arab Saudi 765,336 1,013,064 -24.45%
6 Taiwan 723,892 882,284 -17.95%
7 Thailand 627,172 534,664 17.30%
8 Korea 461,864 314,496 46.86%
9 UAE 459,368 527,072 -12.85%
10 Jepang 408,616 422,084 -3.19%
11 Belanda 311,896 311,896 0.00%
12 China 301,860 286,364 5.41%
13 Qatar 243,880 243,880 0.00%
14 Jerman 147,420 147,420 0.00%
15 Brunei DS 128,076 120,588 6.21%
16 Philipina 127,712 119,600 6.78%
17 Turkey 108,836 77,740 40.00%
18 Vietnam 70,928 114,972 -38.31%
19 Yemen 57,616 57,616 0.00%
20 Kuwait 42,432 42,432 0.00%
21 Rusia 34,528 120,848 -71.43%
22 Sri Lanka 32,760 - -
23 Macau N.A. 22,464 0.00%
24 Timor Leste N.A. 52,416 0.00%
TOTAL 15,390,128 14,704,820 4.66%Sumber: Kemhub, diolah oleh Ditjen Pemasaran Pariwisata Kembudpar
eff. 27 Maret 2011 s/d 29 Oktober 2011
4.66 %
INTERNATIONAL AIRPORT IN INDONESIA
DPS
14
19
7
17
4
22
21
2
AMI
AMQ
BIK
MKQ
BPN
MDC
UPG
BTH
1. BANDA ACEH 7. PALEMBANG 13. PONTIANAK 19. KUPANG 25. YOGYAKARTA
2. MEDAN 8. JAKARTA 14. BALIKPAPAN 20. AMBON 26. HALIM PK (JKT)
3. PEKANBARU 9. BANDUNG 15. TARAKAN 21. BIAK 27. SEMARANG
4. BATAM 10. SOLO 16. MAKASSAR 22. JAYAPURA
5. TANJUNG PINANG 11. SURABAYA 17. MANADO 23. MERAUKE
6. PADANG 12. DENPASAR 18. MATARAM 24. SABANG
9
16
20
15
6
3 13
10
8
11
1218
1
5TNJ
23
24
25
2627
• ‘The Best Spa Destination in The World’, 2009 by Senses Magazine
• „The World’s Best Island Destination‟, every year (2001-2007) by the Travel and Leisure Magazine
• „The Most Favorite Holiday Destination‟, every year (2005-2006) by the TIME Asia Magazine
• „The Most Favourite Island‟, 2005 by the Condenas Travellers, London
• ‘Asia’s SPA Capital’, 2005, by the Asia SPA Magazine, Hong Kong
• ‘The Best Holiday Destination in Asia’, 2006, by the Smart Travel Asia.com
• ‘PATA Gold Award 2005 for Ecotourism’ (Karang Lestari, Pemuteran Village, Bali)
BALI: The Best Tourist Destination
BUT INDONESIA IS NOT ONLY BALI!
NEW DESTINATIONS BEYOND BALI
• Raja Ampat (Papua)
• Bunaken (North Sulawesi)
• Wakatobi (South East Sulawesi)
• Komodo Island (East Nusa Tenggara)
• Toba Lake (North Sumatera)
NEW TOURISM ATTRACTIONS
• SPA
Bali is “The Best Spa Destination in The World”
• MICE
• ECOTOURISM
• MARINE TOURISM
• Shopping
• GOLF
• SPORTS