wemark india : advancing the art of mystery shopping

14
ADVANCING THE ART OF MYSTERY SHOPPING Wemark India

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Page 1: Wemark India : Advancing the Art of Mystery Shopping

ADVANCING THE

ART OF MYSTERY

SHOPPING

Wemark India

Page 2: Wemark India : Advancing the Art of Mystery Shopping

Introduction

An ISO 9001:2008 Certified Company

MSPA Certified Company

A business that you cannot monitor by yourself or aretail chain with hundreds of franchise ideallyrequires our expert mystery shopping services inDelhi, India.

As a top audit and mystery shopping company, wealso offer our expert services to hotels,multiplexes and other luxury and entertainmentbusiness avenues.

Page 3: Wemark India : Advancing the Art of Mystery Shopping

About Us

Started in 2008.

WeMark India is head quartered in New Delhi (India).

Associate offices in India, Singapore, Malaysia, Thailand,Russia, UK,

UAE, Oman, Kuwait, Qatar, Bahrain, Saudi Arabia,Indonesia, Sri Lanka,

Japan, Philippines, Vietnam, Myanmar,Mauritius, Italy and Switzerland.

Board of Directors and Mentors from Indian Institute of Management,

Harvard Business School, Carnegie Mellon and DCE.

Page 4: Wemark India : Advancing the Art of Mystery Shopping

Our Presence

The company has a cost effective,

scalable and innovative business

model, which provides flexibility

for 24x7 operations.

• Around 50K+ shoppers

working with us across 106

countries.

•We conduct

over 1.50L+ mystery shopping

evaluations.

•We provide services in 106

countries of the world.

•We are present in 1069 cities in

India.

Page 5: Wemark India : Advancing the Art of Mystery Shopping

Services

Mystery

Shopping

Market

Research

Internal Audit

Page 6: Wemark India : Advancing the Art of Mystery Shopping

Mystery Shopping

Mystery Shopping providesan insight into whathappens when prospectivebuyers are in contact withyour sales and customerservice teams.

We have specifically-designed matrices,solutions, and trainingprograms to address everydomain in all the industries.WeMark uses customisedmethodologies to assesshow customers experiencevarious products andservices.

Page 7: Wemark India : Advancing the Art of Mystery Shopping

Typical Area We Cover in Mystery

Shopping

Brand Assurance/Compliance Evaluations

Customer Experience Evaluation

Customer/Guest Service Evaluations

Customer Touch Points Evaluation

Signature Employee Evaluation

Brand standards Implementation Evaluation

Competitive Benchmarking

Customer Experience Management

Service Level Quality Assurance

External and Internal Ambience

Relationship and Building Behaviour

Sales/Product Promotions

Sales Technique/Methodology

Cross selling/Up-Selling

Staff knowledge about Products and the Brand

Security Process

Telephonic Interaction Skills

Page 8: Wemark India : Advancing the Art of Mystery Shopping

Types of Mystery Shopping We Do

Experience Mystery Audits

Price Break Mystery Audits

Sales Mystery Audits

Promotion Mystery Audits

Hygiene Mystery Audits

Video Mystery Audits

Telephonic Mystery Audits

Fire and Safety Audits

MICE Audits

Competition benchmarking

Page 9: Wemark India : Advancing the Art of Mystery Shopping

Market Research

Market research is any organized effort to gather

information about markets or customers. It is a very

important component of business strategy.

Page 10: Wemark India : Advancing the Art of Mystery Shopping

Internal Audit

Internal auditing is an independent,

objective assurance and

consulting activity designed to

add value and improve an

organization's operations. It

helps an organization

accomplish its objectives by

bringing a systematic,

disciplined approach to evaluate

and improve the effectiveness of

risk management, control, and

governance processes.

Page 11: Wemark India : Advancing the Art of Mystery Shopping

Reporting Analytics

Our reporting technology

provides each client with a

variety of reports which

allows them to evaluate

everything from how their

staff addresses their

customers to what their

industry standards

are.These reports in turn

can be used to reward star

performers, provide training

to employees wherever

required and motivate them

as well.

Page 12: Wemark India : Advancing the Art of Mystery Shopping

Wemark In Media

Rated as India's No. 1

Mystery Shopping

Company by Economic

Times in 2011.

Nominated for Small

Business of the Year

Award for 2012 by

Franchise India

Wemark’s CEO was also

nominated for the coveted

prize of "Leaders of

tomorrow Awards 2011" by

ET Now.

Page 13: Wemark India : Advancing the Art of Mystery Shopping

Contact Us

WEMARK MARKETING PVT LTD

CORPORATE OFFICE (INDIA)1001, VISHWADEEP BUILDING,

DISTRICT CENTER, JANAKPURI,NEW DELHI.

For Client Query: +91 9818044621

For Shopper Query: +91 8470044622 (9:30 AM - 8:30 PM)Landline: +91 (11) 41634622

Email: [email protected]

Website : http://www.wemarkindia.com/

Page 14: Wemark India : Advancing the Art of Mystery Shopping

Thank You