div class=ts-pagebutton class=gotoPage data-page=1Page 1button div class=ts-imagea href=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5page1jpg target=_blank img data-url=what-are-differences-in-positioning-and-branding-with-a-small-businesshtmlpage=1 data-page=1 class=ts-thumb lazyload alt=Page 1: What are differences in positioning and branding with a small business loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5thumbnails1jpg width=140 height=200 adivpPositioning and Branding apdivdiv class=ts-pagebutton class=gotoPage data-page=2Page 2button div class=ts-imagea href=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5page2jpg target=_blank img data-url=what-are-differences-in-positioning-and-branding-with-a-small-businesshtmlpage=2 data-page=2 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data-src=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5thumbnails3jpg width=140 height=200 adivpLimitedpdivdiv class=ts-pagebutton class=gotoPage data-page=4Page 4button div class=ts-imagea href=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5page4jpg target=_blank img data-url=what-are-differences-in-positioning-and-branding-with-a-small-businesshtmlpage=4 data-page=4 class=ts-thumb lazyload alt=Page 4: What are differences in positioning and branding with a small business loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5thumbnails4jpg width=140 height=200 adivdivdiv class=ts-pagebutton class=gotoPage data-page=5Page 5button div class=ts-imagea href=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5page5jpg 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class=ts-imagea href=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5page8jpg target=_blank img data-url=what-are-differences-in-positioning-and-branding-with-a-small-businesshtmlpage=8 data-page=8 class=ts-thumb lazyload alt=Page 8: What are differences in positioning and branding with a small business loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5thumbnails8jpg width=140 height=200 adivp1 Creatively conductp plow-costp pmarketing researchpdivdiv class=ts-pagebutton class=gotoPage data-page=9Page 9button div class=ts-imagea href=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5page9jpg target=_blank img data-url=what-are-differences-in-positioning-and-branding-with-a-small-businesshtmlpage=9 data-page=9 class=ts-thumb lazyload alt=Page 9: What are differences in positioning and branding with a small business loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5thumbnails9jpg width=140 height=200 adivp2 Focus on buildingp pone or two strongp pbrands based onp pkey associationspdivdiv class=ts-pagebutton class=gotoPage data-page=10Page 10button div class=ts-imagea href=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5page10jpg target=_blank img data-url=what-are-differences-in-positioning-and-branding-with-a-small-businesshtmlpage=10 data-page=10 class=ts-thumb lazyload alt=Page 10: What are differences in positioning and branding with a small business loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5thumbnails10jpg width=140 height=200 adivp3 Employp pa well-integratedp pset of brand elementspdivdiv class=ts-pagebutton class=gotoPage data-page=11Page 11button div class=ts-imagea href=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5page11jpg target=_blank img data-url=what-are-differences-in-positioning-and-branding-with-a-small-businesshtmlpage=11 data-page=11 class=ts-thumb lazyload alt=Page 11: What are differences in positioning and branding with a small business loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5thumbnails11jpg width=140 height=200 adivp4 Create buzzp pand a loyal brand communitypdivdiv class=ts-pagebutton class=gotoPage data-page=12Page 12button div class=ts-imagea href=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5page12jpg target=_blank img data-url=what-are-differences-in-positioning-and-branding-with-a-small-businesshtmlpage=12 data-page=12 class=ts-thumb lazyload alt=Page 12: What are differences in positioning and branding with a small business loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5thumbnails12jpg width=140 height=200 adivp5 Leverage as many secondary associationsp pas possiblepdivdiv class=ts-pagebutton class=gotoPage data-page=13Page 13button div class=ts-imagea href=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5page13jpg target=_blank img data-url=what-are-differences-in-positioning-and-branding-with-a-small-businesshtmlpage=13 data-page=13 class=ts-thumb lazyload alt=Page 13: What are differences in positioning and branding with a small business loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5thumbnails13jpg width=140 height=200 adivdivdiv class=ts-pagebutton class=gotoPage data-page=14Page 14button div class=ts-imagea href=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5page14jpg target=_blank img data-url=what-are-differences-in-positioning-and-branding-with-a-small-businesshtmlpage=14 data-page=14 class=ts-thumb lazyload alt=Page 14: What are differences in positioning and branding with a small business loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentsnetreader039viewer202203170155cf3105bb61ebef568b45b8html5thumbnails14jpg width=140 height=200 adivpManodhar Allu National Institute of Technology Jamshedpurpdiv