what does your food service packaging say about you?
DESCRIPTION
If you work in the food industry, you know the importance of providing high quality and clean service. Many people don't put this into consideration, but your food service packaging has a huge impact on your customer's behavior and perception of their dining experience.TRANSCRIPT
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What Does Your Food Service Packaging Say
About You?
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There is much more to choosing food packaging in the food industry than you might think…
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Believe it or not, many studies that show that simple
things like packaging have an
effect on customers' cognitive
associations with the business!
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So what does your food service packaging say about your company?
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Here are a few ways to improve your food service
packaging…
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The Visual Appeal
• Keep it simple• Add a logo• Use coherent
colors• Reinforce your
brand
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Sustainability
• Could give your company a positive image
• Shows that your company cares about its impact on the earth
• Shows that your company portrays noble practices
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• Can be custom printed• Leak resistant• Retains heat• Made from 100%
recycled paper (minimum 35% post-consumer content)
Sustainable Packaging Solutions
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Sustainable Packaging Solutions
• PLA interior coating• BPI certified compostable*• Endorsed by the Green
Restaurant Association.• Made from 100% recycled
paper (minimum 35% post-consumer content)
• Processed elemental chlorine free
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Sustainable Packaging Solutions
• Made from 100% recycled paperboard using a minimum of 35% post-consumer content
• Chlorine process free• Cost effective product to use
when replacing foam, plastic and aluminum packaging
• Endorsed by the Green Restaurant Association
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Food packaging may be small, but it has a huge
impact on consumer behavior, as well as being the last impression your customers will get out of their dining experience